 Apple Logo in Details

There is enough information to build an apple logo 20 meters tall, with the "Apple Byte!"

🦅 @PerspectiveIX via reddit.

📈 TikTok User Spending Set New Record in June, Climbing 588% to More Than $10 Million

#ByteDance’s short video social app #TikTok continues to experience impressive growth in user spending, hitting a new record of $10.8 million last month.

TikTok’s gross revenue from in-app purchases of virtual currency (known as Coins) was up 588 percent year-over-year from $1.6 million in June 2018. Spending in the app increased 19 percent month-over-month from $9 million in May.

This increase in spending has been most pronounced during the first half of 2019 and is being driven primarily by users in China, where gross revenue for the app has increased 271 percent since January. By comparison, TikTok’s revenue from IAP last month was down 16 percent from January in the United States.

🔗 Read more on SensorTower.
🦅 @PerspectiveIX

🤯 Get a tast of TikTok on Telegram: @TiikkTok

🎟 RENDER: Human After All
Friday, 26 July 2019; Meatpacking District membership club, New York City, NY 🇺🇸

Betaworks are hosting the second instalment of their bi-monthly conference series at their Meatpacking District membership club on Friday, July 26 – RENDER: Human After All.

Betaworks is a startup platform based in NYC, comprised of a venture fund (Betaworks Ventures), accelerator program (Betaworks Camp) and membership club for entrepreneurs (Betaworks Studios).

Initial speakers include Douglas Rushkoff, Teodora Pavkovic, Nir Eyal, Max Stossel, Jessey White-Cinis, Danika Cleary Laszuk, and many more. It’s going to be great.

I was invited, but I can’t make it to NYC🇺🇸 this week. If you can, RSVP here and use the code 'PARTNER25' for 25% discount!

🔗 More about the event: https://prs.pctvix.co/2LD31GH
🦅 @PerspectiveIX

🤔 British & American kids would much rather be YouTubers than astronauts!

Last week, we had the 50th Apollo 11 anniversary, which landed Neil Armstrong and Buzz Aldrin on the surface of the Moon. On the eve of that, LEGO asked The Harris Poll to survey a total of 3,000 children in 🇺🇸🇬🇧🇨🇳 about their attitudes toward and knowledge of space.

Asked what they would like to be when they grow up, about 3 in 10 American and British children replied that they wanted to be YouTubers or Vloggers. In fact, becoming an astronaut ranked last among five professions! Only in China did children have a clear preference for being an astronaut!

#️⃣ #SocialMedia #Influencers #YouTube #NASA

📡 from arsTechnica via Pulse.
🦅 @PerspectiveIX

❓ How will this affect the West in 50 years?

😐 When you're asking for help online & you get a 'Like!'

🦅 @PerspectiveIX

📱 Which was your first phone?

Caution! This might make you feel old!
#️⃣ #mobile #iphone
🦅 @PerspectiveIX via Twitter.

📈 Facebook Keeps On Growing

Little more than 15 years ago, on February 4, 2004, 19-year old Harvard student Mark Zuckerberg, along with some of his classmates, launched a little website called Thefacebook.

Confined to the Harvard campus at first, after changing its name to just "Facebook" in 2005, the social network was opened to the general public in the fall of 2006, marking the start of one of the most remarkable growth stories in corporate history.

Within three years, the social network added 350 million users and in the summer of 2012 it became the first online service of its kind to reach 1 billion monthly active users. Until today, despite being shrouded in controversy over its (mis)handling of user privacy, #Facebook just keeps on growing. In the past quarter alone, Facebook added 39 million monthly active users, bringing its total user base to an astonishing 2.41 billion.

🔗 Read more on Statista.
🔗 Read about #Twitter & #Snapchat's 2Q19 growth on yesterday's Pulse.

🦅 @PerspectiveIX

📰 News Consumption in the UK (2019)

Key findings:

- While TV remains the most-used platform for #news nowadays by UK adults, usage has decreased since last year (75% vs. 79% in 2018). At the same time, use of social media for news use has gone up (49% vs. 44%).

- Use of TV for news is much more likely among the 65+ age group (94%), while the #internet is the most-used platform for news consumption among 16-24s and those from a minority ethnic background.

- Fewer UK adults use BBC TV channels for news compared to last year, while more are using #SocialMedia platforms.

- When rated by their users on measures such as quality, accuracy, trustworthiness and impartiality, magazines continue to perform better than other news platforms, followed by #TV.

🦅 @PerspectiveIX via Ofcom.

😂 How my internet works!

🦅 @PerspectiveIX via Reddit/u/NavdeepSinghThind.

🤔 About the rebranding...

#Facebook to add "from Facebook" to the names of #Instagram and #WhatsApp.
📖 Read more about the story here.

🦅 @PerspectiveIX via joyoftech.

📉 Facebook losing the battle for Customer Satisfaction

Pinterest keeps its top place for another year with 80% customer satisfaction rate in 2019, with no changes from 2018.

Snapchat's customer satisfaction rate was measured for the first time (by ASCI) in 2019 at 71%, just below the #SocialMedia average at 72%.

After the #CambridgeAnalytica scandal, it comes as no surprise that #Facebook is still struggling to revive its plummeting reputation, scoring the worst out of all platforms. They were also accused of dispersing disinformation, censoring political speeches and allowing foreign interference in the US 2016 election and Brexit.

#️⃣ #Pinterest #Snapchat #Twitter #YouTube #Wikipedia #Instagram #LinkedIn #Tumblr

🦅 @PerspectiveIX

​​📊 Time Spent on Social Media

On average global internet users spent 2 hours and 23 minutes on social media per day, though trends differed widely by country. In around half of the markets that Global Web Index surveyed, #SocialMedia use had shrunk or plateaued in Q1 2019 when compared with 2018 figures.

Emerging markets continue to spend the most time on social networks during a typical day. This could be driven by the younger demographics of these markets, with the 16 to 24-year-old segment driving growth globally. The Philippines spent the most time connected to social networks, devoting just over four hours a day to the digital sphere. Nigeria, Mexico, and Turkey all typically spent over three hours a day on social media sites.

Some of the more developed markets show signs of plateau which, in part, could be driven by the older demographics of these countries. During a typical day in Japan, people spend less than an hour staying connected digitally. Consequently, Japan also has one of the lowest birth rates in the world. Germany posts only slightly higher numbers, with users going on social media for just over an hour every day, while the UK and the US both spent closer to two hours per day engaging with social media.

As digital habits evolve, marketers and advertisers need to stay abreast of industry and demographic trends as the social media markets mature and become saturated in certain regions and countries.

🦅 @PerspectiveIX via Statista.

😹 Keep your keyboard safe!

🦅 @PerspectiveIX via Reddit.