🙏 This is why we do what we do here!
Thank you so much for the kind words, Rid. Moh. 🙂
🚀 @PerspectiveIX
Thank you so much for the kind words, Rid. Moh. 🙂
🚀 @PerspectiveIX
😍 Consumers enter ‘back-to-life’ mind-set as summer holidays come to a close
A new study by Pinterest has discovered that there is a huge opportunity for businesses to capitalise on the ‘back-to-life’ mindset that consumers have after the summer holidays end. This is related to more than just back to school supplies, too.
The visual discovery platform found that 43% of UK consumers are planning on de-cluttering and reorganisation when their chidren return to school, while 30% are planning on repainting one of more rooms. 22% are planning hope repairs, and 16% to purchase new furnishings.
Pinterest suggests that consumers are likely to be searching within these categories throughout September, presenting big opportunities for retailers to target and engage at this time. 90% of users are reported to make purchase decisions on Pinterest, and 70% said they use it to find new products.
🚀 @PerspectiveIX via Econsultancy.
A new study by Pinterest has discovered that there is a huge opportunity for businesses to capitalise on the ‘back-to-life’ mindset that consumers have after the summer holidays end. This is related to more than just back to school supplies, too.
The visual discovery platform found that 43% of UK consumers are planning on de-cluttering and reorganisation when their chidren return to school, while 30% are planning on repainting one of more rooms. 22% are planning hope repairs, and 16% to purchase new furnishings.
Pinterest suggests that consumers are likely to be searching within these categories throughout September, presenting big opportunities for retailers to target and engage at this time. 90% of users are reported to make purchase decisions on Pinterest, and 70% said they use it to find new products.
🚀 @PerspectiveIX via Econsultancy.
🔇 Isolator: To save your most valuable asset - Attention!
Hugo Gernsback wearing his Isolator, which eliminates external noises for concentration, from Science and Invention, July, 1925
Credit: Syracuse University Libraries, Special Collections Research Center
🚀 @PerspectiveIX
Hugo Gernsback wearing his Isolator, which eliminates external noises for concentration, from Science and Invention, July, 1925
Credit: Syracuse University Libraries, Special Collections Research Center
🚀 @PerspectiveIX
🛴 It’s A Mad, Mad, Mad, Mad, Mad (Scooter) World
When was the last time in history over $1.2 billion of private money went towards NOT CARS in transportation? Mad mad, yet exciting times.
🚀 @PerspectiveIX via Paul Supawanich & CrunchBase.
When was the last time in history over $1.2 billion of private money went towards NOT CARS in transportation? Mad mad, yet exciting times.
🚀 @PerspectiveIX via Paul Supawanich & CrunchBase.
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⚫️ Vantablack
Vantablack is the darkest material ever made. It absorbs 99.97% of light.
🚀 @PerspectiveIX
Vantablack is the darkest material ever made. It absorbs 99.97% of light.
🚀 @PerspectiveIX
🎂 10 Years of Google Chrome
#GoogleChrome turned 10 on Sunday, and according to its Twitter, we should be expecting a surprise today. Meanwhile, let's take a look at #Chrome's path to browser market domination:
2008 ⇢ 0.3%
2018 ⇢ 60%
Also, since 2012, #Google Chrome has become the world's most popular browser. Here's the list of its predecessors as the world's number one most popular browser since 1990:
1990 ⇢ WorldWideWeb
1993 ⇢ NCSA Mosaic
1995 ⇢ Netscape
1999 ⇢ Internet Explorer
2012 ⇢ Google Chrome
🚀 @PerspectiveIX
💌 Join Pulse: Our Weekly Newsletter
❓ Is Chrome your default desktop browser?
#GoogleChrome turned 10 on Sunday, and according to its Twitter, we should be expecting a surprise today. Meanwhile, let's take a look at #Chrome's path to browser market domination:
2008 ⇢ 0.3%
2018 ⇢ 60%
Also, since 2012, #Google Chrome has become the world's most popular browser. Here's the list of its predecessors as the world's number one most popular browser since 1990:
1990 ⇢ WorldWideWeb
1993 ⇢ NCSA Mosaic
1995 ⇢ Netscape
1999 ⇢ Internet Explorer
2012 ⇢ Google Chrome
🚀 @PerspectiveIX
💌 Join Pulse: Our Weekly Newsletter
❓ Is Chrome your default desktop browser?
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🌻 SmartFlower
Clean energy for your home from this 18-feet-tall solar-powered flower!
It generates 6,200 KWH per year and costs about $27k!
🚀 @PerspectiveIX
Clean energy for your home from this 18-feet-tall solar-powered flower!
It generates 6,200 KWH per year and costs about $27k!
🚀 @PerspectiveIX
👻 Snap Across the Map
According to Snap, on average, 188 million people around the world use #Snapchat on a daily basis, and these daily active Snapchatters use the app at an average of over 20 times per day.
As of August 2018, these are the number of users Snapchat can reach in different regions/countries:
- 93 million in the 🇺🇸 & 🇨🇦
- 76 million in Europe (17.5m in 🇫🇷, 15.5m in 🇬🇧, 9.2m in 🇩🇪)
- 21 million in MENA (13.1m in 🇸🇦, 2.6m in 🇮🇶, 1.8m in 🇦🇪)
- 13 million in Latin America
- 6.5 million in 🇮🇳
- 6 million in 🇦🇺
🚀 @PerspectiveIX via Snap.
❓ Do you use Snapchat?
According to Snap, on average, 188 million people around the world use #Snapchat on a daily basis, and these daily active Snapchatters use the app at an average of over 20 times per day.
As of August 2018, these are the number of users Snapchat can reach in different regions/countries:
- 93 million in the 🇺🇸 & 🇨🇦
- 76 million in Europe (17.5m in 🇫🇷, 15.5m in 🇬🇧, 9.2m in 🇩🇪)
- 21 million in MENA (13.1m in 🇸🇦, 2.6m in 🇮🇶, 1.8m in 🇦🇪)
- 13 million in Latin America
- 6.5 million in 🇮🇳
- 6 million in 🇦🇺
🚀 @PerspectiveIX via Snap.
❓ Do you use Snapchat?
💻 Our Digital Toolbox
Here's a list of all the apps & services we use to run Perspective IX on various platforms. We call it iX Toolbox!
Hope you find it useful! 🙂
🚀 @PerspectiveIX
Here's a list of all the apps & services we use to run Perspective IX on various platforms. We call it iX Toolbox!
Hope you find it useful! 🙂
🚀 @PerspectiveIX
🎶 Spotify vs. Apple Music
Which Streaming Music Service do Music Lovers Love?
Stickiness is how Verto measures a given app or website’s audience engagement; the higher the stickiness rating (as a percentage), the more engaging (or stickier) a streaming music service is, indicating which services Music Lovers listen to on a regular (even daily) basis.
The stickiest streaming music services among Music Lovers are, unsurprisingly, also some of the most popular among the general population.
- #Spotify (49% stickiness rating)
- #Pandora Radio (38% stickiness rating)
- TuneIn Radio (31% stickiness rating)
🚀 @PerspectiveIX via VertoAnalytics.
❓ What's your favourite music streaming service?
Which Streaming Music Service do Music Lovers Love?
Stickiness is how Verto measures a given app or website’s audience engagement; the higher the stickiness rating (as a percentage), the more engaging (or stickier) a streaming music service is, indicating which services Music Lovers listen to on a regular (even daily) basis.
The stickiest streaming music services among Music Lovers are, unsurprisingly, also some of the most popular among the general population.
- #Spotify (49% stickiness rating)
- #Pandora Radio (38% stickiness rating)
- TuneIn Radio (31% stickiness rating)
🚀 @PerspectiveIX via VertoAnalytics.
❓ What's your favourite music streaming service?
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⚰️ RIP Electronics
The Gowanus E-Waste Warehouse in Brooklyn houses pretty much every single type of retro tech gadget you can think of. Basically, the ultimate #TBT!
🚀 @PerspectiveIX
The Gowanus E-Waste Warehouse in Brooklyn houses pretty much every single type of retro tech gadget you can think of. Basically, the ultimate #TBT!
🚀 @PerspectiveIX
🙄 Relationship Status with Facebook: It's Complicated!
More than a quarter of #Facebook users in the US 🇺🇸 say they have deleted the app from their phones over the past year, according to a poll by the Pew Research Center.
- 26% say they have deleted the app from their phones.
- 42% say they have taken a break from checking Facebook for several weeks or more.
- 54% say they’ve adjusted their privacy settings over the past year.
The interesting fact remains that the younger users deleted the app more often the older users. They've also taken more breaks from it. Whether it's sort of a backlash to the idea that #SocialMedia is a poor use of time, or CambridgeAnalytica scandal and/or something else, distancing themselves from Facebook app seems to be a conscious decision.
🚀 @PerspectiveIX via Recode.
❓ Which group do YOU belong to?
More than a quarter of #Facebook users in the US 🇺🇸 say they have deleted the app from their phones over the past year, according to a poll by the Pew Research Center.
- 26% say they have deleted the app from their phones.
- 42% say they have taken a break from checking Facebook for several weeks or more.
- 54% say they’ve adjusted their privacy settings over the past year.
The interesting fact remains that the younger users deleted the app more often the older users. They've also taken more breaks from it. Whether it's sort of a backlash to the idea that #SocialMedia is a poor use of time, or CambridgeAnalytica scandal and/or something else, distancing themselves from Facebook app seems to be a conscious decision.
🚀 @PerspectiveIX via Recode.
❓ Which group do YOU belong to?
❌ The Emoji that Chinese iPhones Don't Show!
The iOS emoji keyboard doesn't show the 🇹🇼 Taiwan flag at all if the region is set to China. The character presents as a missing character (☒) when viewed on websites or in messages on a Chinese iPhone!
🚀 @PerspectiveIX via Emojipedia.
The iOS emoji keyboard doesn't show the 🇹🇼 Taiwan flag at all if the region is set to China. The character presents as a missing character (☒) when viewed on websites or in messages on a Chinese iPhone!
🚀 @PerspectiveIX via Emojipedia.
📽 Pay to Play: A Look at the Motivations Behind Spending Money on Video Content
While there is a lot to watch on TV for free, consumers won't settle if they don't find something they are really interested in. Meaning, they easily open their wallets for streaming and downloadable content, and to buy physical disks, like DVDs and Blu-Rays.
- But who's paying? And why?
According to Nielsen, 51% of people in the US ages 13+ reported buying a physical video in the past year, and 42% purchased digital videos.
📀 Motivations for Purchasing Physical Videos:
- 51% DVD/Blu-ray device ownership
- 40% Enjoy adding to collection
- 33% Doesn't require internet connection
- 27% Bonus features
⬇️ Reasons for Purchasing Digital Long-form Videos:
- 49% More convenient
- 42% Ability to watch across different devices
- 40% Video quality is better
🚀 @PerspectiveIX via Nielsen.
❓ Which one do you prefer?
While there is a lot to watch on TV for free, consumers won't settle if they don't find something they are really interested in. Meaning, they easily open their wallets for streaming and downloadable content, and to buy physical disks, like DVDs and Blu-Rays.
- But who's paying? And why?
According to Nielsen, 51% of people in the US ages 13+ reported buying a physical video in the past year, and 42% purchased digital videos.
📀 Motivations for Purchasing Physical Videos:
- 51% DVD/Blu-ray device ownership
- 40% Enjoy adding to collection
- 33% Doesn't require internet connection
- 27% Bonus features
⬇️ Reasons for Purchasing Digital Long-form Videos:
- 49% More convenient
- 42% Ability to watch across different devices
- 40% Video quality is better
🚀 @PerspectiveIX via Nielsen.
❓ Which one do you prefer?
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🤔 When David Choe painted the #Facebook offices in 2005, he could:
💰 get $60k or
📈 get paid in FB stock
Now, his shares are worth $200+ MILLION😱
🚀 @PerspectiveIX
❓ Which one would you have taken?
💰 get $60k or
📈 get paid in FB stock
Now, his shares are worth $200+ MILLION😱
🚀 @PerspectiveIX
❓ Which one would you have taken?
☀️ We know where you've been this summer!
The most checked-in countries on #Facebook:
🇭🇰 Hong Kong
🇿🇦 South Africa
🇷🇺 Russia
#SocialMedia
🚀 @PerspectiveIX via Socialbakers.
The most checked-in countries on #Facebook:
🇭🇰 Hong Kong
🇿🇦 South Africa
🇷🇺 Russia
#SocialMedia
🚀 @PerspectiveIX via Socialbakers.
📲 You Only Have Six Days to Save Your App
From an analysis of over eight billion installs, across acquisition types, platforms, and verticals, Adjust found that marketers have less than six days (after the last app open) to re-engage users before they uninstall.
The study also found that the rate of uninstall varies across verticals, ranging from less than three hours to more than 15 days after the initial installation.
Despite the rate at which users uninstall apps, this does not mean all is lost. The study also found that 34% of users who uninstall an app are willing to re-download it again further down the line.
🚀 @PerspectiveIX via Econsultancy.
From an analysis of over eight billion installs, across acquisition types, platforms, and verticals, Adjust found that marketers have less than six days (after the last app open) to re-engage users before they uninstall.
The study also found that the rate of uninstall varies across verticals, ranging from less than three hours to more than 15 days after the initial installation.
Despite the rate at which users uninstall apps, this does not mean all is lost. The study also found that 34% of users who uninstall an app are willing to re-download it again further down the line.
🚀 @PerspectiveIX via Econsultancy.
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📱 The History of Cell Phones
The first cell phone was created in 1973 & released in September 1983. It took 10 years before the first cell phone was sold for $3,995 ($10,000 today).
🚀 @PerspectiveIX
The first cell phone was created in 1973 & released in September 1983. It took 10 years before the first cell phone was sold for $3,995 ($10,000 today).
🚀 @PerspectiveIX