๐Ÿฆ… [ perspective ix ]
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The Best of New Media, Tech & Business.
It's not for everyone. It's for you.


๐Ÿ’Œ โ”‚ Pulse โ€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
โ˜•๏ธ โ”‚ Support: prs.pctvix.co/2tfjXbH
๐Ÿ“ โ”‚ Manchester, UK
๐Ÿ—ž โ”‚ @iXNews
๐ŸŽ™ โ”‚ @iXRadio
๐Ÿ“ฐ โ”‚ @iXDaily
๐Ÿ‘จโ€๐Ÿ’ป โ”‚ Admin: @iXContactBot
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๏ฃฟ Design is Never Done
the Apple website Edition

โœ๏ธ by Luke Wroblewski: prs.pctvix.co/2Mboib9

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐ŸŽถ Music in the Day in the Life of a Music Lover

A breakdown of Music Lovers activity based on streaming music service and screen reveals:

- On smartphones, #Google Play Music, #AppleMusic, #Pandora Radio, and #Spotify are the most popular streaming music services.

- On PCs, Spotify, Zune, #iTunes, and Pandora Radio are the most popular streaming music services.

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via VertoAnalytics: prs.pctvix.co/2OxkPk9
Media is too big
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๐Ÿค– Meet Kengoro: The Exercising Robot

Kengoro is A Japanese #robot that can do push-ups, play badminton, and could help us better understand our bodies.

๐Ÿš€ @PerspectiveIX

This is...
โ€‹โ€‹โŒš๏ธ Apple vs Samsung: The Smart Watch Edition

Based on IDC estimates, #Samsung has a lot of ground to make up if it wants to challenge #Appleโ€™s dominant position in the #smartwatch market. In 2017, the Cupertino-based company shipped 17.7 million watches compared to Samsungโ€™s 3.6 million.

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via Statista: prs.pctvix.co/2Ou1tfC

โ“ Do you own a smartwatch?
โ€‹โ€‹๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ Mobile search is still Googleโ€™s kingpin. For the second-quarter of 2018, Alphabetโ€™s total revenue was $32.7 billion with mobile search leading the way. Thatโ€™s up 26% from the year prior. (Source: Alphabet)


INSIGHT
๐Ÿค– What stands in the way of all-powerful AI isnโ€™t a lack of smarts: itโ€™s that computers canโ€™t have needs, cravings or desires: https://prs.pctvix.co/2Oxexkt

OTHER NEWS
๐Ÿšซ Amazon to be told to ditch 'guaranteed next-day delivery' claim: https://prs.pctvix.co/2OxWoTG

๐Ÿคณ With news-feed user growth slowing, Facebook revs its pitch for Instagram Stories: https://t.me/iXNews/31313

๐Ÿ˜‚ Hacking the websites responsible for election information is so easy an 11 year-old did it: https://t.me/iXNews/31304

๐Ÿ‘ป Snapchat expands Shoppable AR to its top creators: https://prs.pctvix.co/2OAr8DF

๐Ÿ˜ฌ The DNCโ€™s lawyers subpoena WikiLeaks with a tweet: https://t.me/iXNews/31315

๐Ÿ˜ฎ The Turkish lira is so volatile itโ€™s making Bitcoin look tame by comparison: https://prs.pctvix.co/2KKWEw5
โ€”
We're launching a new newsletter and are looking for a small group of engaged members. If you're interested, please message @iXContactBot.

Thank you, and have a great week!

Ben, @iXNews
๐Ÿš€ @PerspectiveIX
๏ฃฟ 50 Shades of Gray

#Apple's current line up! Apparently, they can't decide on what Space Gray really is!

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via Reddit: https://prs.pctvix.co/2nwcIsu
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ In a recent survey of 595 VR and AR professionals, 24% reported strong sales in the enterprise market but only 18% showed strong sales in the consumer market. When asked about the barriers to entry, 52% said a lack of content is the biggest barrier, although this is down from 62% the previous year. (Source: VR Intelligence & SuperData)


INSIGHT
๐Ÿง  Today #BigThought by Martin Bryant: https://prs.pctvix.co/2MneaLU

OTHER NEWS
โšฝ๏ธ Facebook joins forces with LaLiga ๐Ÿ‡ช๐Ÿ‡ธ to livestream matches in the Indian ๐Ÿ‡ฎ๐Ÿ‡ณ subcontinent: https://prs.pctvix.co/2Mk2Joj

๐Ÿ‘ป How IGN is using Fortnite and Marvel to grow on Snapchat Discover: https://t.me/iXNews/31386

๐Ÿ“‰ Ethereumโ€™s falling price splits the crypto community: https://t.me/iXNews/31380

๐Ÿค” The FDA OKโ€™d an app as a form of birth control: https://t.me/iXNews/31376

๐Ÿ‡ธ๐Ÿ‡ฆ In the Tesla drama, Saudi Arabia reminds Silicon Valley of its weight: https://t.me/iXNews/31372

โ€”
We're coming to you from a train, going back to Manchester after a client meeting this morning. Next stop: Manchester Piccadilly!

Ben, @iXNews
๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ“ฐ News Networkers

A profile of those who use #SocialMedia to stay up-to-date with current events and follow journalists or news/media organizations on social media.

- 46% of internet users use social media to stay up-to-date with current events.

- 51% of this group buy from brands they see advertised.
- 58% say having the latest tech products is very important.
- 73% have talked about a product online.

๐Ÿš€ @PerspectiveIX
๐Ÿ“– Download #Infographic via GWI: https://prs.pctvix.co/2MKKEwz
๐Ÿ“ฑ Jony Ive
Chief Design Officer for the entire smartphone industry

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via Neil Cybart: https://prs.pctvix.co/2nBhbKm
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ Nearly half of over 65s in Great Britain are now shopping online. The percentage of over 65s using the internet to shop has trebled since 2008, rising from just 16% to 48% in 2018. (Source: Office for National Statistics)


INSIGHT
๐Ÿง  Today #BigThought by Martin Bryant: https://prs.pctvix.co/2nGAGl6

OTHER NEWS
๐Ÿ—ฃ New Apple patent hints that Siri could offer multiuser support: https://t.me/iXNews/31406

๐Ÿ˜‘ Apple's Group FaceTime isnโ€™t arriving in September: https://t.me/iXNews/31410

5๏ธโƒฃ Sprint and LG will release a 5G smartphone in the first half of 2019: https://t.me/iXNews/31433

๐Ÿ‘ฉโ€โš•๏ธ Alphabet invests $375 million in Oscar Health: https://t.me/iXNews/31434

๐Ÿ’ฐ Square Cash expands bitcoin support to all 50 US states: https://t.me/iXNews/31446

๐Ÿ‘น Instagram published a note about the recent jump in the number of hacked accounts: https://prs.pctvix.co/2nGDizq

โ€”
"You never fail until you stop trying" โ€“ Albert Einstein

Ben, @iXNews
๐Ÿš€ @PerspectiveIX
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๐Ÿ”‰ When Peter Rahal was trying to find early investors for RXBAR, he went to his father for a little help...

Listen to the complete episode on ๐Ÿ“ป @iXRadio:
https://t.me/iXRadio/345
โ€‹โ€‹๐Ÿ’ธ Where do teens hang out online?
Class division in social media

According to Pew Research data, as shown in the chart below, household income seems to play a role in where on #SocialMedia the family's kids hang out.
However, Lynn Schofield Clark, a professor in the media, film, and journalism department at the University of Denver believes, in the end, the most important indicator of where teenagers go is simply where their friends are. And this, in itself, can be the very reason why class division in social media exists - and is growing.

๐Ÿš€ @PerspectiveIX
๐Ÿ“– via Quartz: https://prs.pctvix.co/2nESnBf
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ The influencer marketing space is currently valued at ยฃ3.9bn globally. 54% of that is being spent on A-list celebrities. Meanwhile millennials remain the most receptive generational audience, followed by Gen Z. (Source: Zine)


INSIGHT
๐Ÿง  Today #BigThought by Martin Bryant: https://prs.pctvix.co/2wcX4WQ

OTHER NEWS
๐Ÿ—ž Google releases a searchable database of US political ads: https://t.me/iXNews/31535

๐Ÿคฆโ€โ™€๏ธ Motorolaโ€™s latest phone looks exactly like an iPhone X with a Huawei paint job: https://t.me/iXNews/31539

๐Ÿ’ธ Uber reportedly lost $891 million in the second quarter of 2018 as growth slows: https://t.me/iXNews/31540

๐Ÿค” Tesla whistleblower tweets photos of allegedly damaged batteries: https://t.me/iXNews/31549

๐Ÿ’ฐ Crypto firm Pantera Capital is looking to raise up to $175 million for a new venture fund: https://t.me/iXNews/31560

โ€”
Do you listen to podcasts and audiobooks?
Try ๐Ÿ“ป @iXRadio - it's like Perspective IX, but you can listen to it!

Have a great day!
Ben, @iXNews
๐Ÿš€ @PerspectiveIX
๐Ÿ˜ฌ And when you finally connected, someone rang to talk to dad!

#Nostalgia: Are you old enough to remember?

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿค Size, Volume or Engagement?

According to SocialBakers, #Instagram is the major interactions driver for brands - more so than #Facebook or #Twitter - even though it doesn't have the biggest audience or the highest activity volume.
#SocialMedia

๐Ÿš€ @PerspectiveIX
๐Ÿค” https://prs.pctvix.co/2MSb8wf
๐Ÿ“ฐ #iXDailyBrief

STAT
โšก๏ธ 60% of 16-24-year-olds claim to notice ads more if they deal with important issues, compared to 55% of 35-44-year-olds and 37% of those aged 45 and older. (Source: Channel 4)


INSIGHT
๐Ÿง  Today #BigThought by Martin Bryant: https://prs.pctvix.co/2MXnDXv

OTHER NEWS
โšฝ๏ธ Facebook secures deal to stream Champions League matches in Latin America: https://t.me/iXNews/31612

๐Ÿˆ Adidas kicks off Twitter live streaming partnership with high school football: https://prs.pctvix.co/2waxfGR

๐Ÿ’ฐ Coinbase now supports buying and selling Ethereum Classic: https://t.me/iXNews/31647

๐Ÿค” As demand for Instagram Stories ads heats up, some early adopters turn to Facebook Stories: https://t.me/iXNews/31643

๐Ÿš˜ Update: New whistleblower claims against Tesla allege drug trafficking, theft and phone hacking coverup: https://t.me/iXNews/31634

โ€”
"Success is a lousy teacher. It seduces smart people into thinking they can't lose." โ€• Bill Gates

Ben, @iXNews
๐Ÿš€ @PerspectiveIX
๐Ÿ˜ Someone is improving Facebook's ads in London

๐Ÿš€
@PerspectiveIX
via Protest Stencil: twitter.com/protestencil