๐Ÿฆ… [ perspective ix ]
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๐Ÿ“ฑ Top Social Media Apps in the U.S. for Q1 2019 by Downloads

The most downloaded #SocialMedia app in the ๐Ÿ‡บ๐Ÿ‡ธ for Q1 2019 was #TikTok with nearly 13.5 million installs, up 184% over 1Q18. The full top 10 ranking of Social Media apps in the U.S. by downloads for Q1 2019 is above.

#Instagram was the second most installed Social Media app in the U.S. last year with more than 10 million downloads. #Facebook, #Snapchat, and #Pinterest comprised the remainder of the top five most installed apps in the category.

๐Ÿš€ @PerspectiveIX via SensorTower.
TikTok: How Fast Is It Growing in the US, And Whoโ€™s Using It?

Watch out, thereโ€™s a new #SocialMedia kid in town. Taking advantage of the current popularity of short-form mobile videos, made all the rage by the likes of #Snapchat and #Instagram Stories, #TikTok has seen its growth in the US almost quadruple in just one year, according to figures provided by comScore.

๐Ÿš€ @PerspectiveIX via MarketingCharts.

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๐Ÿ“ฑ Top Apps Worldwide for Q1 2019 by Downloads

#WhatsApp topped the list with the most downloads last quarter with more than 223 million new installs. The full ranking of the top 10 most downloaded publishers is above. App download estimates are from Sensor Towerโ€™s Store Intelligence platform.

#FacebookMessenger was the second best performing app by downloads worldwide in Q1 2019 with close to 209 million installs. The next highest performing app was #TikTok, followed by #Facebook and #Instagram.

The top 10 apps were the same as the previous quarter, with the top five all retaining their rankings from Q4 2018. Facebook once again had four of the top five apps. Video editing app Biugo and photo editing app PicsArt entered the top 20 apps worldwide for the first time in Q1. First-time users in India๐Ÿ‡ฎ๐Ÿ‡ณ helped both apps achieve new install highs in the quarter.

๐Ÿš€ @PerspectiveIX via SensorTower.

โ—๏ธ Don't know what TikTok is? Here's a taste of TikTok on Telegram!
Join now:
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๐Ÿ“Š The State of Social Media Marketing
Sprout Social 2019 Index Report

Social marketers have a good idea which #SocialMedia platforms to use in order to connect with their target audience. Aligned with consumer behaviours, 89% of marketers say they use #Facebook as part of their brandโ€™s social strategy.

While Facebook reigns supreme, itโ€™s worth taking a closer look at which social platforms are most popular among certain age groups. Facebook, for example, is the primary platform where members of Generation X Like or follow brands (77%), but for members of Generation Z, #Instagram takes the cake (69%).

#๏ธโƒฃ #Twitter #YouTube #FacebookMessenger #Linkedin #Snapchat #Pinterest #WhatsApp #Twitch #TikTok

๐Ÿ”— Download The Sprout Social 2019 Index Report here.
๐Ÿš€ @PerspectiveIX
๐Ÿ“ฒ Top Non-Game Apps Worldwide for May 2019 by Downloads

The most downloaded non-game app worldwide for May 2019 was #WhatsApp with more than 64.7 million installs.

#FacebookMessenger was the second most installed non-game app worldwide last month with more than 60.7 million downloads. #Facebook, #TikTok, and #Snapchat made up the rest of the top five most installed non-game apps last month.

Snapchatโ€™s dramatic ranking increase in May came as the result of a popular new gender swap filter added mid-month. The appโ€™s first-time installs increased 2.5x month-over-month from 16.8 million in April to 41.5 million last month, bringing it into the top 10 for overall downloads at No. 5 and making it the most downloaded app on the App Store. It had ranked No. 11 overall and No. 13 on the App Store in April.

๐Ÿ”— Read more on SensorTower.
๐Ÿš€ @PerspectiveIX
๐Ÿ“ก Pulse: Every Sunday.
๐Ÿ“ฑ Top Social Networking Apps Worldwide by Downloads
May 2019

The most downloaded social networking app worldwide for May 2019 was #Facebook with more than 60.6 million installs. The markets with the most new Facebook installs during this period were India at 24% of total downloads, followed by Indonesia๐Ÿ‡ฎ๐Ÿ‡ฉ at 12% and Brazil๐Ÿ‡ง๐Ÿ‡ท at 8%.

#TikTok was the second most installed social networking app worldwide last month with close to 56 million installs, with the largest portion of those coming from India๐Ÿ‡ฎ๐Ÿ‡ณ at 57%, followed by China๐Ÿ‡จ๐Ÿ‡ณ at 8%. #Snapchat, #Instagram and, #Likee rounded out the top five most installed social networking apps worldwide for the month.

๐Ÿ”— Read more on SensorTower.
๐Ÿš€ @PerspectiveIX
๐Ÿ“ก Pulse: Every Sunday.


โ“ What's you current favourite social networking app? Share it in the Comments.
๐Ÿ“ฑ Top Social Media Apps Worldwide by Downloads
Q2 2019

#Facebook was the most downloaded #SocialMedia app worldwide for 2Q19 with close to 174 million installs.

#TikTok was the second most installed social media app worldwide last quarter with more than 156 million installs. #Instagram, #Snapchat, and #Likee rounded out the top five most installed social media apps worldwide for the quarter.

๐Ÿ”— Read more on SensorTower.

โ—๏ธ Check our Instagram Stories!
๐Ÿฆ… @PerspectiveIX
๐Ÿ“ˆ TikTok User Spending Set New Record in June, Climbing 588% to More Than $10 Million

#ByteDanceโ€™s short video social app #TikTok continues to experience impressive growth in user spending, hitting a new record of $10.8 million last month.

TikTokโ€™s gross revenue from in-app purchases of virtual currency (known as Coins) was up 588 percent year-over-year from $1.6 million in June 2018. Spending in the app increased 19 percent month-over-month from $9 million in May.

This increase in spending has been most pronounced during the first half of 2019 and is being driven primarily by users in China, where gross revenue for the app has increased 271 percent since January. By comparison, TikTokโ€™s revenue from IAP last month was down 16 percent from January in the United States.

๐Ÿ”— Read more on SensorTower.
๐Ÿฆ… @PerspectiveIX

๐Ÿคฏ Get a tast of TikTok on Telegram: @TiikkTok