3. Intent Categorization
Part of the visibility benchmarking process is intent categorization, an exhausting process that used to be done manually.
For a big site with thousands or even millions of keywords, categorizing keywords by intent – See, Think, Do – could be your worst nightmare and take weeks.
Now, however, it’s possible to do automated intent classification using .....
....
Part of the visibility benchmarking process is intent categorization, an exhausting process that used to be done manually.
For a big site with thousands or even millions of keywords, categorizing keywords by intent – See, Think, Do – could be your worst nightmare and take weeks.
Now, however, it’s possible to do automated intent classification using .....
....
. ...deep learning relies on sophisticated neural networks.
Python is the most common language used behind the scenes due to its extensive library and adoption within the academic community.
4. XML Sitemaps
XML sitemaps are like actual maps of your website, which let Google know about the most important pages, as well as which pages it should crawl.
If you have a dynamic site with thousands or millions of pages, it could be hard to see which pages are indexed – especially if all the URLs are in one massive XML file.
Now, let’s say that you have critically important pages on your site that must be crawled and indexed at all costs.
For example, the best sellers on an ecommerce site, or the most popular destinations on a travel site.
If you mix your most important pages with other less important ones in your XML sitemaps (which is the default behavior in most CMS-generated sitemaps), you won’t be able to tell when some of your best pages are having crawling or indexing issues.
Using Python scripts, however, you can easily create custom XML sitemaps that include only the pages you are interested in keeping a close eye on to deploy on your server and submit to Google Search Console.
Python is the most common language used behind the scenes due to its extensive library and adoption within the academic community.
4. XML Sitemaps
XML sitemaps are like actual maps of your website, which let Google know about the most important pages, as well as which pages it should crawl.
If you have a dynamic site with thousands or millions of pages, it could be hard to see which pages are indexed – especially if all the URLs are in one massive XML file.
Now, let’s say that you have critically important pages on your site that must be crawled and indexed at all costs.
For example, the best sellers on an ecommerce site, or the most popular destinations on a travel site.
If you mix your most important pages with other less important ones in your XML sitemaps (which is the default behavior in most CMS-generated sitemaps), you won’t be able to tell when some of your best pages are having crawling or indexing issues.
Using Python scripts, however, you can easily create custom XML sitemaps that include only the pages you are interested in keeping a close eye on to deploy on your server and submit to Google Search Console.
5. Response Code Analysis
Links are still used as a signal by Google and other search engines and remain important for improving organic visibility.
It’s about quality, not quantity.
Links should be earned by great content on your site and how that content helps people solve problems – or how it offers products that can help solve problems.
Now imagine you had a critical page on your site – one that has a lot of links and ranks for thousands of keywords – and it becomes broken or has a 302 redirect and you did not know about it until you looked at your analytics and saw a drop in traffic and revenue.
Fortunately, there is a Python script called Pylinkvalidator that can check all your URL status codes to make sure you don’t have any broken pages or pages that redirect to another URL.
The only issue with this is if you have a large site, it will take time to do unless you download some optional libraries.
6. SEO Analysis
We all love SEO tools that provide a quick analysis of a page to see any SEO issue, such as:
Does the page have a good title tag or does it have a title tag at all?
Is the meta description missing or compelling enough to get a click?
Does the page have the proper structured data?
How many words does this page have?
What are most common phrases used on this page?
This Python SEO analyzer can easily identify issues on each page that you can fix and prioritize to increase your organic performance.
Wrapping Up
Automation is helping SEO professionals save time and be more efficient so we can focus on strategy to improve our client’s organic performance.
Python is a very promising programming language that can help automate time-consuming tasks so they are done in minutes – and with no or limited programming experience required.
As Google becomes more sophisticated with advancements in machine learning over time, more and more elements will be automated.
That’s why it’s important for SEO pros to get familiar with programming languages like Python that can help give them an advantage in time and efficiency.
The End...
See you next chapter 👀 😁
Links are still used as a signal by Google and other search engines and remain important for improving organic visibility.
It’s about quality, not quantity.
Links should be earned by great content on your site and how that content helps people solve problems – or how it offers products that can help solve problems.
Now imagine you had a critical page on your site – one that has a lot of links and ranks for thousands of keywords – and it becomes broken or has a 302 redirect and you did not know about it until you looked at your analytics and saw a drop in traffic and revenue.
Fortunately, there is a Python script called Pylinkvalidator that can check all your URL status codes to make sure you don’t have any broken pages or pages that redirect to another URL.
The only issue with this is if you have a large site, it will take time to do unless you download some optional libraries.
6. SEO Analysis
We all love SEO tools that provide a quick analysis of a page to see any SEO issue, such as:
Does the page have a good title tag or does it have a title tag at all?
Is the meta description missing or compelling enough to get a click?
Does the page have the proper structured data?
How many words does this page have?
What are most common phrases used on this page?
This Python SEO analyzer can easily identify issues on each page that you can fix and prioritize to increase your organic performance.
Wrapping Up
Automation is helping SEO professionals save time and be more efficient so we can focus on strategy to improve our client’s organic performance.
Python is a very promising programming language that can help automate time-consuming tasks so they are done in minutes – and with no or limited programming experience required.
As Google becomes more sophisticated with advancements in machine learning over time, more and more elements will be automated.
That’s why it’s important for SEO pros to get familiar with programming languages like Python that can help give them an advantage in time and efficiency.
The End...
See you next chapter 👀 😁
What is the H1 Tag and Why it is Important for SEO
Each page or post can have multiple headings. The <H1> HTML tag is usually used for the title of a page or post and it is the first header visible on a page. The formatting of an h1 usually differs from the rest of the header tags found on a page (h2, h3, h4).
In this post, you will learn what is a <H1> tag, why it is important for SEO and how to write a header tag that is both SEO and user-friendly.
What is an H1 tag?
Why is an H1 tag important for SEO?
H1 Tag SEO Best Practices
Examples of h1 tags
What about h2, h3, and h4 tags?
What are HTML heading tags?
What else can you do to improve your SEO?
What is an H1 tag?
The <H1> HTML tag is the first header tag visible on a page. It is used for the title of a page or post. When viewed in HTML code, the H1 value is enclosed in <h1></h1> tags.
To make the text stand out, the H1 tag is usually formatted differently than the rest of the page tags.
Look at the example below.
The H1 tag has the value of “On-Page SEO” and when viewed in HTML is looks like this: <h1>On-Page SEO</h1>
The easier way to understand the use of the H1 tag is to imagine that you are writing an outline of a large document. The main title of your document will be your <H1>, your main points the <H2> and sub-points the <H3>.
Each page or post can have multiple headings. The <H1> HTML tag is usually used for the title of a page or post and it is the first header visible on a page. The formatting of an h1 usually differs from the rest of the header tags found on a page (h2, h3, h4).
In this post, you will learn what is a <H1> tag, why it is important for SEO and how to write a header tag that is both SEO and user-friendly.
What is an H1 tag?
Why is an H1 tag important for SEO?
H1 Tag SEO Best Practices
Examples of h1 tags
What about h2, h3, and h4 tags?
What are HTML heading tags?
What else can you do to improve your SEO?
What is an H1 tag?
The <H1> HTML tag is the first header tag visible on a page. It is used for the title of a page or post. When viewed in HTML code, the H1 value is enclosed in <h1></h1> tags.
To make the text stand out, the H1 tag is usually formatted differently than the rest of the page tags.
Look at the example below.
The H1 tag has the value of “On-Page SEO” and when viewed in HTML is looks like this: <h1>On-Page SEO</h1>
The easier way to understand the use of the H1 tag is to imagine that you are writing an outline of a large document. The main title of your document will be your <H1>, your main points the <H2> and sub-points the <H3>.
H1 Tag Vs Page Title
One of the most important elements for SEO purposes is the title tag (<title></title>) and should not be confused with the H1 tag.
Let’s see below how these two differ and why you should care.
The main differences between the two are:
The title tag is shown in the SERPS (search engine result pages). It is used as the main heading of the snippet in the search results.
The title tag is not shown visually on a page but it is part of the page header <header></header> and it is also shown in the browser title.
The <H1> tag is shown to users while browsing a page.
The title tag is a strong signal to search engine crawlers on what the page content is all about.
When it comes to on-page SEO, the page title is more important than the H1 tag but for best results, you should optimize both.
Why is an H1 tag important for SEO?
One of the most complicated tasks of search engines is to understand the meaning (context) of a page.
To be able to do that in the most efficient and fastest way, they use data from different signals.
One of those signals is the page title and another one is the H1 Tag.
When crawling the content of a page, search engine spiders read the HTML code and they try to identify which sentences are enclosed in heading tags (h1, h2, etc.).
They consider these as indicative of the page content.
So, by using keywords in your H1 tag, you help search engines understand what your page is all about.
Another reason why headings are important for SEO is that they make it easier for users to navigate through the page.
The user can see at a glance what the page is all about by looking at the H1 tag. The rest of the headings provide a big hint to users as to what to expect in each section.
Take for example the post you are reading now, I have marked all important points as an h2 and also added a table of contents at the top which makes navigation easier.
H1 Tag SEO Best Practices
Now that the theory of h1 tags is behind us, let’s see how to write good headings for your articles or page content in general.
The H1 tag should be the same or slightly different than the page title
Use keywords in your headings
Avoid very long headings
Make sure that your H1 tag is visible and not hidden to users
Style your H1 tag differently than the rest of the headings
Use headings in a hierarchical manner
Use only one h1 tag per page
H1 tags should match the user intent
The H1 tag should be the same or slightly different than the page title
In the majority of cases, the page title and h1 tag are the same. This is because CMS (like WordPress), are configured this way.
This is perfectly fine. It’s not an SEO mistake, to have the same text for the page title and h1 heading, on the contrary it is recommended.
As a general guideline, keep the page title and H1 tag the same or closely related. Google recommends the followingfollowing as shown at .png file below ⬇⬇
One of the most important elements for SEO purposes is the title tag (<title></title>) and should not be confused with the H1 tag.
Let’s see below how these two differ and why you should care.
The main differences between the two are:
The title tag is shown in the SERPS (search engine result pages). It is used as the main heading of the snippet in the search results.
The title tag is not shown visually on a page but it is part of the page header <header></header> and it is also shown in the browser title.
The <H1> tag is shown to users while browsing a page.
The title tag is a strong signal to search engine crawlers on what the page content is all about.
When it comes to on-page SEO, the page title is more important than the H1 tag but for best results, you should optimize both.
Why is an H1 tag important for SEO?
One of the most complicated tasks of search engines is to understand the meaning (context) of a page.
To be able to do that in the most efficient and fastest way, they use data from different signals.
One of those signals is the page title and another one is the H1 Tag.
When crawling the content of a page, search engine spiders read the HTML code and they try to identify which sentences are enclosed in heading tags (h1, h2, etc.).
They consider these as indicative of the page content.
So, by using keywords in your H1 tag, you help search engines understand what your page is all about.
Another reason why headings are important for SEO is that they make it easier for users to navigate through the page.
The user can see at a glance what the page is all about by looking at the H1 tag. The rest of the headings provide a big hint to users as to what to expect in each section.
Take for example the post you are reading now, I have marked all important points as an h2 and also added a table of contents at the top which makes navigation easier.
H1 Tag SEO Best Practices
Now that the theory of h1 tags is behind us, let’s see how to write good headings for your articles or page content in general.
The H1 tag should be the same or slightly different than the page title
Use keywords in your headings
Avoid very long headings
Make sure that your H1 tag is visible and not hidden to users
Style your H1 tag differently than the rest of the headings
Use headings in a hierarchical manner
Use only one h1 tag per page
H1 tags should match the user intent
The H1 tag should be the same or slightly different than the page title
In the majority of cases, the page title and h1 tag are the same. This is because CMS (like WordPress), are configured this way.
This is perfectly fine. It’s not an SEO mistake, to have the same text for the page title and h1 heading, on the contrary it is recommended.
As a general guideline, keep the page title and H1 tag the same or closely related. Google recommends the followingfollowing as shown at .png file below ⬇⬇
If you experienced problem to find your original H1 Tag at your blog I recommend you to do "write" simple HTML code like I did and it really works with some significant views / visits at my blog based on 5 monitors I trusted to. ✌✌
Screenshot below ⬇⬇
Screenshot below ⬇⬇
What is HTML? 🤔🤔
(is it " how to make laugh?).... 😆 sorry it's a joke.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
Note:
This article about HTML will take longer than previous article due I collect from many sources combined with my own experience, I'm not mentor, guru, expert or whatever. What I serve you is what I did. No more no less.. Ok 😉🌱
(is it " how to make laugh?).... 😆 sorry it's a joke.
Hypertext Markup Language (HTML) is the standard markup language for documents designed to be displayed in a web browser. It can be assisted by technologies such as Cascading Style Sheets (CSS) and scripting languages such as JavaScript.
Note:
This article about HTML will take longer than previous article due I collect from many sources combined with my own experience, I'm not mentor, guru, expert or whatever. What I serve you is what I did. No more no less.. Ok 😉🌱
html_tutorial.pdf
1 MB
Try to check tutorial in video or PDF file I have collected.
Don't complain me. I'm student too ✌😄🌱. Next posting about various using on HTML, yet still in basic because it's big land to be excavated (HTML code)
Don't complain me. I'm student too ✌😄🌱. Next posting about various using on HTML, yet still in basic because it's big land to be excavated (HTML code)
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For Free Business Email Address you can text me too. I have 3 domain names with MX records for you ( freeadvertise.org , freeadverts.org and freeadsgroups.com ). For example my email address is mail@freeadverts.org
Note: It's free and better instead of you buy at Google Suite with expensive fee.
For inquiries : Check Comments Box below ⬇⬇
For Free Business Email Address you can text me too. I have 3 domain names with MX records for you ( freeadvertise.org , freeadverts.org and freeadsgroups.com ). For example my email address is mail@freeadverts.org
Note: It's free and better instead of you buy at Google Suite with expensive fee.
For inquiries : Check Comments Box below ⬇⬇
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You can click here also: ⬇⬇
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I'm waiting to help you. Don't miss the train 🚂🚋🚃🚋🚃🚋🚃
Free business email address from my domains. Visit my channel. See tutorial. Send your questions at my channel comment box.
Google Suite will charge you. Here's totally free 🆓🆓
Visit my channel Today.. 🕊🌱💚
🌱 Free sub domain forwarding on freeadsgroups.com
🌱 Free Business Email Address on domain: freeadverts.org
freeadvertise.org.
freeadsgroups.com
For inquiries: Open Comment Bar below ⬇⬇ - Sorry, to reduce spamming purposes. All are provided for free 🆓
Comments link:
You can click here also: ⬇⬇
https://comments.app/view/zVKRNn88
Please login to Comments Box below if you interested. It's absolutely free 🆓
I'm waiting to help you. Don't miss the train 🚂🚋🚃🚋🚃🚋🚃
Free business email address from my domains. Visit my channel. See tutorial. Send your questions at my channel comment box.
Google Suite will charge you. Here's totally free 🆓🆓
Visit my channel Today.. 🕊🌱💚
Please help me to vote this SEO channel at Telegramic.. Meanwhile you can submit your group or channel or Bot etc to Telegramic to have your resources get #viral
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Please click channel link below. After you vote go to their homepage and submit your content there.
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Meta Tags - How Google Meta Tags Impact SEO
Meta Tag Definition: What Are Meta Tags?
Meta tags are snippets of text that describe a page’s content; the meta tags don’t appear on the page itself, but only in the page’s source code. Meta tags are essentially little content descriptors that help tell search engines what a web page is about.
The only difference between tags you can see (on a blogpost, say) and tags you can’t see is location: meta tags only exist in HTML, usually at the “head” of the page, and so are only visible to search engines (and people who know where to look). The “meta” stands for “metadata,” which is the kind of data these tags provide – data about the data on your page.
Do Meta Tags Help SEO?
Yes, they do, but not all of them and not all of the time. One of the goals of this page is to explain which meta tags can potentially help your SEO rankings and which have mostly fallen out of use. (See Know Your Meta Tags below).
If you want to find out whether a given page is using meta tags, just right-click anywhere on the page and select “View Page Source.”
A new tab will open in Chrome (in Firefox, it’ll be a pop-up window). The part at the top, or “head” of the page, is where the meta tags would be.
The meta tags in HTML will look something like this: ( Below ⬇⬇ )
Know Your Meta Tags
There are four major types of meta tags worth knowing about and we’ll talk about them all here. Some are not as useful as they once were. Others are worth using regularly, and will very likely increase your traffic by letting Google know who you are and what you provide. (There are more than four kinds of meta tags, but some are less common or not relevant to web marketing).
The four types we’ll discuss here are:
Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
Title Tag - This is the text you'll see at the top of your browser. Search engines view this text as the "title" of your page.
Meta Description Attribute - A brief description of the page.
Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page.
Meta Keywords Attribute
Meta Keywords are an example of a meta tag that doesn’t make much sense to use these days. Years ago, the meta keyword tags may have been beneficial, but not anymore.
Remember back in kindergarten and when your teacher gave you a stern look and said “if you can’t stop using those crayons while I’m talking, I’m going to take them away from you,” and you didn’t listen and, to your shock, they were indeed taken away? That’s sort of what Google did with meta keywords.
Years ago, marketers eager for page views would insert keywords totally unrelated to their pages into their code in an attempt to pirate traffic from the more popular pages, those that actually happened.This was known as "keyword stuffing." Google eventually got wise to this and decided in the end to devalue the tool. These days Google doesn’t use meta keywords in its ranking algorithm at all, because they're too easy to abuse.
Title Tag
Title tags, on the other hand, are the most important of all of the meta tags discussed here. These tags have a real impact on search rankings and, perhaps just as importantly, are the only one of the tags we’ll discuss here that are visible to the average user. You’ll find them at the top of your browser (for organic search pages or for PPC landing pages):
This is particularly useful if you want to give the page one primary title for the user but want to clarify or simplify that information for SEO purposes and for the user who’s shuffling multiple tabs on their desktop.
Meta Description Attribute
The meta description is a useful meta tag as, very simply, it explains to search engines and (sometimes) searchers themselves what your page is about. Let’s say you were googling the phrase “meta keywords” for example. You might encounter the following results: ( Check pictures below ⬇⬇ )
Meta Tag Definition: What Are Meta Tags?
Meta tags are snippets of text that describe a page’s content; the meta tags don’t appear on the page itself, but only in the page’s source code. Meta tags are essentially little content descriptors that help tell search engines what a web page is about.
The only difference between tags you can see (on a blogpost, say) and tags you can’t see is location: meta tags only exist in HTML, usually at the “head” of the page, and so are only visible to search engines (and people who know where to look). The “meta” stands for “metadata,” which is the kind of data these tags provide – data about the data on your page.
Do Meta Tags Help SEO?
Yes, they do, but not all of them and not all of the time. One of the goals of this page is to explain which meta tags can potentially help your SEO rankings and which have mostly fallen out of use. (See Know Your Meta Tags below).
If you want to find out whether a given page is using meta tags, just right-click anywhere on the page and select “View Page Source.”
A new tab will open in Chrome (in Firefox, it’ll be a pop-up window). The part at the top, or “head” of the page, is where the meta tags would be.
The meta tags in HTML will look something like this: ( Below ⬇⬇ )
Know Your Meta Tags
There are four major types of meta tags worth knowing about and we’ll talk about them all here. Some are not as useful as they once were. Others are worth using regularly, and will very likely increase your traffic by letting Google know who you are and what you provide. (There are more than four kinds of meta tags, but some are less common or not relevant to web marketing).
The four types we’ll discuss here are:
Meta Keywords Attribute - A series of keywords you deem relevant to the page in question.
Title Tag - This is the text you'll see at the top of your browser. Search engines view this text as the "title" of your page.
Meta Description Attribute - A brief description of the page.
Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page.
Meta Keywords Attribute
Meta Keywords are an example of a meta tag that doesn’t make much sense to use these days. Years ago, the meta keyword tags may have been beneficial, but not anymore.
Remember back in kindergarten and when your teacher gave you a stern look and said “if you can’t stop using those crayons while I’m talking, I’m going to take them away from you,” and you didn’t listen and, to your shock, they were indeed taken away? That’s sort of what Google did with meta keywords.
Years ago, marketers eager for page views would insert keywords totally unrelated to their pages into their code in an attempt to pirate traffic from the more popular pages, those that actually happened.This was known as "keyword stuffing." Google eventually got wise to this and decided in the end to devalue the tool. These days Google doesn’t use meta keywords in its ranking algorithm at all, because they're too easy to abuse.
Title Tag
Title tags, on the other hand, are the most important of all of the meta tags discussed here. These tags have a real impact on search rankings and, perhaps just as importantly, are the only one of the tags we’ll discuss here that are visible to the average user. You’ll find them at the top of your browser (for organic search pages or for PPC landing pages):
This is particularly useful if you want to give the page one primary title for the user but want to clarify or simplify that information for SEO purposes and for the user who’s shuffling multiple tabs on their desktop.
Meta Description Attribute
The meta description is a useful meta tag as, very simply, it explains to search engines and (sometimes) searchers themselves what your page is about. Let’s say you were googling the phrase “meta keywords” for example. You might encounter the following results: ( Check pictures below ⬇⬇ )