MetaX Worked With Hundreds of People to Visit Global Publishers’ Sites to Reverse Engineer Google’s Cookie_Push GDPR Workaround (aka ‘Push Pages’) & the OpenX Push Page Workaround

MetaX is proud to provide additional important context to the research released today from Brave and featured in the Financial Times, focusing on a GDPR workaround built by Google known as “cookie_push” (aka “Push Pages”). Our intention is not to single any one company out, but rather inform the community on these ongoing data issues.

The data released by Brave and reported in the Financial Times article showed that Google deployed a new data syncing architecture prior to GDPR – the details released by Brave include numerous written explanations of the process, and also a chart showing the cookie data flow that our team helped with. https://www.ft.com/content/e3e1697e-ce57-11e9-99a4-b5ded7a7fe3f

💡 How Google’s RTB and Push Pages allow hundreds of DSPs to tie their tracking profiles about people together (View the full chart)
https://brave.com/wp-content/uploads/sequence.pdf

https://metax.io/metax-report-google-workaround-openx-workaround/

#Google #Brave #DeleteGoogle #tracking #rtb #dsp #GDPR #advertisers #advertising #pdf #why
📡@cRyPtHoN_INFOSEC_DE
📡@cRyPtHoN_INFOSEC_EN
📡@cRyPtHoN_INFOSEC_ES