A quarter of the Alexa Top 10K websites are using browser fingerprinting scripts

Academics also discover many new previously unreported JavaScript APIs that are currently being used to fingerprint users

A browser fingerprinting script is a piece of JavaScript code that runs inside a web page and works by testing for the presence of certain browser features.

Today, browser fingerprinting is commonly used by online advertisers as a next-gen user tracking mechanism. Advertisers run different types of fingerprinting operations, create one or more "fingerprints" for each user, and then use them to track the user as he/she accesses other sites on the internet.

https://www.zdnet.com/article/a-quarter-of-the-alexa-top-10k-websites-are-using-browser-fingerprinting-scripts/

#Alexa #browser #fingerprinting #scripts #privacy