๐Ÿฆ… [ perspective ix ]
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The Best of New Media, Tech & Business.
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โ€‹โ€‹๐Ÿš– Half Uber Drivers Don't Make More $10 an Hour After Vehicle Expenses

According to a new study by Ridester, the median hourly pay with tip for #Uber drivers in the U.S. is $14.73. That figure includes tips but doesnโ€™t account for expenses like insurance, gas and car depreciation incurred while working. Using Ridesterโ€™s low-end estimate of $5 per hour in vehicle costs, drivers would bring in $9.73 per hour and potentially much less.

That implies a driver working 40 hours per week would make an annual salary of almost $31,000 before vehicle expenses, and about $20,000 after expenses (but still before taxes). Thatโ€™s below the poverty threshold for a family of three. Itโ€™s also a far cry from the $70,000 to $90,000 Uber once claimed its drivers made in major markets.

๐Ÿš€ @PerspectiveIX via Recode.
โ€‹โ€‹๐Ÿ˜‚ Kids these days!

๐Ÿš€ @PerspectiveIX via Futurism.
โ€‹โ€‹๐Ÿ‘‘ Fortnite: King of the Multiplayer Action Hill

According to Sensor Tower, in just under seven months since launching as an invite-only beta on March 15, the iOS version of #Fortnite from Epic Games has grossed a total of $300 million worldwide, with about 65% of that coming from players in the United States ๐Ÿ‡บ๐Ÿ‡ธ.

To have some context, Fortnite has grossed about 32% more than Supercellโ€™s Clash Royale launch in March 2016, and more than 200% as much as #Tencentโ€™s smash MOBA Honor of Kings managed on Chinaโ€™s App Store in the same amount of time post-release.

As for the fastest game to hit $300 million on #iOS, that was Nianticโ€™s mega-hit #PokemonGO, which achieved this feat in just 113 days.

๐Ÿš€ @PerspectiveIX via SensorTower.

โ“ Have you played Fortnite during last two weeks?
โ€‹โ€‹๐Ÿ˜บ We Launched on Product Hunt

Today, we launched @PerspectiveIX Telegram channel on Product Hunt. Product Hunt is the biggest tech community in the world, where a successful launch can expose you to the world unlike anything else. And weโ€™re inviting you to help us upvote the channel you're a part of.

All you will need to do is to:
- Sign up for Product Hunt (You can do this using your Gmail, Facebook or Twitter account).
- Upvote PerspectiveIX here: ProductHunt.com/posts/PerspectiveIX

Thank you so much!

Ben,
๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ’ธ Social & Search to Dominate the Global Advertising Market

According to a forecast from Zenith, the global #advertising market is expected to expand by 4.5% this year and then by 4.2% in both 2019 and 2020.

Driving growth will be #SocialMedia advertising, predicted to rise by 16% annually from 2017 through 2020, and search, with a forecast annual growth rate of 8% through that period.

๐Ÿš€ @PerspectiveIX via MarketingCharts.

โ“ Have you ever done any advertising online?
โ€‹โ€‹๐ŸŒ The Internet's History

The #Internet's history goes back some decades by now โ€“ #Email has been around since the 1960s, file sharing since at least the 1970s, and TCP/IP was standardized in 1982. But it was the creation of the world wide web (www) in 1989 that revolutionised our history of communication. The inventor of the world wide web was the English scientist Tim Berners-Lee who created a system to share information through a network of computers. At the time he was working for the European physics laboratory CERN in the Swiss Alps.

The chart below shows the share and number of people that are using the Internet, which in these statistics refers to all those who have used the Internet in the last 3 months.

Read more on OurWorldInData and see the full-size chart here.

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ‘€ Facebook Portal

#Facebook just unveiled Portal, a home video chat camera with auto-zoom & built-in #Amazon Alexa - for the people who still trust Facebook!

With #FacebookPortal, you canโ€™t watch #YouTube; thereโ€™s no web browser; #WhatsApp and #Instagram are nowhere to be found; and you canโ€™t send or receive normal Facebook messages, even if theyโ€™re video recordings. If you buy the Portal, you have to really want to video chat with other people on Facebook, and do so from one room in your home, on something other than the phone or laptop or tablet that you likely already have. (TheVerge)

With all the privacy issues surrounding Facebook, Portal seems like a stupidly brave bet from them.

๐Ÿš€ @PerspectiveIX

โ“ Will you purchase a Facebook Portal to place inside your home?
โ€‹โ€‹๐Ÿ“บ Social Media & TV Ecosystem

In a connected world, #TV industry could've been left behind. But it has found social media as a unique opportunity to organically reach its own audience through various platforms.

To gain a better understanding about how #SocialMedia posts generated by TV-affiliated accounts are being created and consumed, Nielsen has looked at over 142,000 pieces of content during a three week period just ahead of the fall TV season. These pieces of TV-related content generated more than 154 million engagements, likes, comments, re-posts, etc., across #Twitter, #Facebook and #Instagram.

๐Ÿš€ @PerspectiveIX via Nielsen.

โ“ Which platform do you prefer?
โ€‹โ€‹๐Ÿ˜ Netflix is Responsible for 15% of Global Internet Traffic

According to a new report by Sandvine, the web application responsible for the world's most downstream traffic is #Netflix with 15%. #Youtube isn't too far behind with 11.4% and further back but still with a significant share, #Amazon Prime Video is responsible for 3.7%.

๐Ÿš€ @PerspectiveIX via Statista.

โ“ Do you a Netflix account?
๐Ÿ˜‚ Oh, Windows...

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ“ˆ Facebook's ad revenue will soon mainly rely on Instagram

There's no doubt that, so far, #Facebookโ€™s acquisition of #Instagram has been a total success - acquired for $1 billion in 2012, now it has more than a billion users and an estimate of $8-9 billion in revenue this year.

Last quarter, Instagram generated an estimated $2 billion, or about 15 percent, of Facebookโ€™s $13 billion in ad revenue, according to by Andy Hargreaves of KeyBanc Capital Markets. Hargreaves expects Instagram to grow to about 30% of Facebookโ€™s ad revenue in two years, as well as nearly 70% of the companyโ€™s new revenue by 2020 โ€” driving the majority of Facebookโ€™s growth.

๐Ÿš€ @PerspectiveIX via Recode.
โ€‹โ€‹๐Ÿ‘ฅ Emoji Equality on Twitter

New changes on #Twitter mean that for the first time each #Emoji counts as the same number of characters in a tweet. Previously ๐Ÿ’, ๐Ÿ’๐Ÿฝ, and ๐Ÿ’๐Ÿฝโ€โ™‚๏ธ would have used 2, 4, and 9 characters respectively.

Under Twitter's new system, all #Emojis are equal and use two characters.

๐Ÿš€ @PerspectiveIX via Emojipedia.
โ€‹โ€‹๐Ÿ’ฐ The Future of Google's Revenue

#Google introduced several new products at its big hardware event on Tuesday. Among the devices were the new Pixel 3 phones, a new tablet called Pixel Slate and a smart home device called Google Home Hub.

While Googleโ€™s hardware ambitions are still limited and widely considered a means to an end (which is to collect more data and sell more advertising), the range of the companyโ€™s products and services has widened significantly over the years (with companies such as Access, Calico, CapitalG, GV, Nest, Verily, #Waymo and X).

#Googleโ€™s many side-activities have steadily grown over the years and in 2017, the companyโ€™s non-advertising revenue reached $15.5 billion, up from just $667 million in 2008. More importantly though, the percentage of Googleโ€™s revenue that didnโ€™t come from advertising sales grew from 3.1% in 2008 to 14% last year, indicating that the search giant can no longer be considered a one trick pony.

๐Ÿš€ @PerspectiveIX via Statista.

โ“ Do you own any Google-made hardware/device?
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๐Ÿค– Robot Does Parkour

Boston Dynamics have done it again! Look what their #Robot, Atlas, can do now: Parkour!

๐Ÿš€ @PerspectiveIX

โ“ This is...
โ€‹โ€‹๐Ÿ“ฑ iOS 12 Adoption Rate

According to Mixpanel, an analytics company currently monitoring the install base of #iOS 12, #Apple's lates mobile operating system is quite popular.

iOS 12 is already installed on roughly 56.3% of all iOS devices; 37.1% of devices still run iOS 11, and 6.6% of iOS users run an older version.

๐Ÿš€ @PerspectiveIX via Mixpanel.
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๐ŸŒˆ Oh, My!

Invented by Brad Lawrence, body marbling is a water painting technique that uses hydrodynamics to transform your body into a psychedelic canvas.

๐Ÿš€ @PerspectiveIX
๐Ÿ’Œ prs.pctvix.co/2wj5dt3
โ€‹โ€‹๐Ÿคณ Stories Usage Across Networks

In the last 2 years, #Snapchat has added 42 million uDo sers, while Facebook's Stories combined (meaning #Instagram, #FacebookMessenger, #WhatsApp and #Facebook) have added 1 billion.

๐Ÿš€ @PerspectiveIX via SocialBakers.

โ“ Do you share/watch stories on any of these platforms?
๐Ÿ˜‚ A New Kind of Sadness!

#TweetOfTheDay

๐Ÿš€ @PerspectiveIX
โ€‹โ€‹๐Ÿ” The War of Search Engines

Nearly 30 million searches are entered every day in the search box of #DuckDuckGo. Unlike #Google, this search engine does not collect user data and does not use personalised advertising.

This, and probably the steadily growing list of data scandals has been assisting a sustained upward trend for the past few years. In 2015, the milestone of ten million searches in one day was cracked for the first time. Two years later, it was already 20 million and in October 2018 it is almost at 30 million.

Nevertheless, compared to Google, these are still very small figures - according to TechCrunch, the search giant handles at least 3 billion search requests a day.

๐Ÿš€ @PerspectiveIX via Statista.

โ“ Have you ever used DockDockGo?