๐Ÿฆ… [ perspective ix ]
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The Best of New Media, Tech & Business.
It's not for everyone. It's for you.


๐Ÿ’Œ โ”‚ Pulse โ€” Our Sunday Newsletter: prs.pctvix.co/3bXXJlI
โ˜•๏ธ โ”‚ Support: prs.pctvix.co/2tfjXbH
๐Ÿ“ โ”‚ Manchester, UK
๐Ÿ—ž โ”‚ @iXNews
๐ŸŽ™ โ”‚ @iXRadio
๐Ÿ“ฐ โ”‚ @iXDaily
๐Ÿ‘จโ€๐Ÿ’ป โ”‚ Admin: @iXContactBot
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๐ŸŽฎ Mobile Games in Q3 2020

First-time installs of mobile games climbed nearly 28 percent Y/Y last quarter to 14.2 billion across the #AppStore and #GooglePlay globally. The majority of installs came from Google Play, which grew 36.8% from 8.7 billion in 3Q19 to 11.9 billion. Conversely, the App Store actually saw game installs decline slightly Y/Y, decreasing 4.2% from 2.4 billion in the previous year to 2.3 billion in 3Q20. This figure reflects a decrease in mobile game installs from Chinaโ€™s App Store; outside of China, first-time game installs were up slightly.

InnerSlothโ€™s #AmongUs was a breakaway hit, reaching No. 1 among the top-downloaded games of 3Q20 with installs that were more than 13 times what it saw in 3Q19.

Read more on SensorTower.

#MobileGames

๐Ÿฆ… @perspectiveix
๐Ÿ“ข Quick Announcement

Apparently many of you still don't know about our other channel, and I think you'll like it, so I thought I'd share a quick post about it:

๐Ÿ“ฐ @iXDaily

It is where you can stay up to date with the technology & business news โ€” six days a week โ€” here on Telegram.
It's only one daily update (unlike @iXNews) and gives you all you need to know for the day.

Hope you join @iXDaily and enjoy it. Any feedback? Please comment!

Thank you
Ben
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๐Ÿฆพ Super Jeff

"I feel like everyone knows that the first rule of being the richest man in the world is never get caught on video with robotic supervillain arms." โ€” Aaron Levie

#JeffBezos #Amazon

๐Ÿฆ… @perspectiveix
๐Ÿ’ฐ Biggest Bitcoin Transaction Yet

The biggest #Bitcoin transaction in history was sent literally just today.

- 88,857 BTC almost worth $1.15 billion
- Transaction fee was ridiculously low at $3.54 (view the transaction here.)

In comparison, fees charged for this transaction would be (via ChrisMessina):
- #Paypal, if international: $50,737,750.32
- Paypal, if domestic: $33,440,790.09
- #Stripe: $34,439,536.65

๐Ÿฆ… @perspectiveix
๐Ÿ‘ป Snapchatters, any of you here?

Hi all, hope you're well and safe. Just a quick request:

I've made this #SnapchatLens and it's gone kinda viral with over 800k views in almost 10 days! I'm hoping it hits 1 million views, so if you're on #Snapchat, give it a shot please, and share it with a friend โ€” or myself: perspectiveix

Here's the link to the lens: https://prs.pctvix.co/3572llK
and here are the rest of them.

Thank you!
โ€‹โ€‹๐Ÿ’Œ Send personalised emails using Google Sheets (and more)

PostSheet is the new favourite in my toolbox.

It helps me send personalised emails to any number of recipients in a matter of minutes.

It's simple and super useful; and works with most of your favourite services like Gmail, AWS, MailGun, Postmark, MailJet, SendGrid, SpartPost โ€” and good old SMTP!

It will soon support Airtable and Excel, HTML Templates, browser extensions, SMS, and WhatsApp messages โ€” plus API calls!

The best thing: you can start using it for FREE โ€” and thank me later ๐Ÿ˜‰
๐ŸŽฎ Which one?
Anonymous Poll
79%
PS5
21%
Xbox Series X
โ€‹โ€‹๐Ÿ” Worldโ€™s 10 Most Valuable Brands in 2020

For the eighth year running, #Apple is at the top of the list of most valuable brands in the world, keeping its lead over top companies like #Amazon, #Microsoft and #Google, according to Interbrandโ€™s latest annual rankings. Although there has been some shifting around in positions, all of the brands in the top 10 last year remained there this year.

Of the 43% of brands that benefited from a lift in value this year, #Amazon (60%) and #Microsoft (53%) were the fastest risers. #Spotify also had a significant increase, up 52% to $8.4 billion (#70).

Other fast-risers this year include:
- #Netflix: +41% to $12.7 billion (#41);
- #Adobe: +41% to $18.2 billion (#27);
- #PayPal: +38% to $10.5 billion (#60);
- #Apple: +38% to $323 billion (#1); and
- #Salesforce: +34% to $10.8 billion (#58).

This year, five brands dropped off the top 100 list, making room for five new entrants. One of those new entrants is #Instagram, which makes its debut to the list at #19 with a brand value of $26.1 billion. #YouTube (#30) joins Instagram on the list of new entrants with a brand value of $17.3 billion. Both of these brands are also favorites among social media marketers.

The remaining three new entrants are:

- #Tesla (#40; $12.8 billion);
- #JohnnieWalker (#98; $4.6 billion); and
- #Zoom (#100; $4.5 billion)

Download the full report here.
๐Ÿฆ… @perspectiveix
๐ŸŽ a gift for you

For a limited time, you can download these two PDFs for FREE:
1. How to Build a Digital Marketing Plan [2020] (code: ixfriends1)
2. Starting & Building Your Business on Social Media (code: ixfriends2)

Enjoy
๐Ÿฆ… @perspectiveix
Forwarded from ๐Ÿ“ฐ [ ix daily ]
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๐ŸŽ„ Merry Christmas & Happy Holidays Everyone!

We'll be back on Monday (28 Jan 2020).

Meanwhile, share @iXDaily with just one friend.

@iXDaily x @perspectiveix
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๐Ÿค– Do you love me?

Watch the #BostonDynamics #Robot family dance like 2020 was a good year โ€” via @iXDaily.

All Credits: Boston Dynamics

๐Ÿฆ…
@perspectiveix
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๐Ÿ’ง The Power of Concentration

The stunning power of 90,000 PSI of water

๐Ÿฆ… @perspectiveix via Twitter.
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๐Ÿง  Be patient, it takes 10 years to build a career in anything.

Naval Ravikant is one of my favourite people to listen to. He's the co-founder & chairman of AngelList. He is an angel investor and has invested in more than 100 companies, including Twitter, Uber, Notion, Opendoor, Postmates, and Wish.

๐Ÿฆ… @perspectiveix

Take a listen to these 2 interviews ๐Ÿ‘‡
๐Ÿ˜‚ After WhatsApp's privacy policy update!

#Telegram #WhatsApp #Facebook

๐Ÿฆ… @perspectiveix
๐Ÿฆ Who dis?

A few hours after #Twitter permanently banned #Trump's personal account ๐Ÿ”—

๐Ÿฆ… @perspectiveix
๐Ÿ“ฑ Worldwide Leaders in 2020

1๏ธโƒฃ #TikTok 850m
2๏ธโƒฃ #WhatsApp 600m
3๏ธโƒฃ #Facebook 540m
4๏ธโƒฃ #Instagram 503m
5๏ธโƒฃ #Zoom 477m

See which apps were the top performers in their respective categories in ๐ŸŒŽ๐ŸŒ๐ŸŒ & ๐Ÿ‡บ๐Ÿ‡ธ
Featured in today's issue of Pulse โ€” Read more (and subscribe if you want) here: https://prs.pctvix.co/3bo75qn

๐Ÿฆ… @perspectiveix
๐Ÿ“บ Media Landscape
Who owns everything in Big #Media: Distributors, content companies & internet video companies by market cap and their main lines of business.

โ—๏ธ #Netflix: Feb 2018 โ†’ Apr 2018 โ†’ May 2018 โ†’ Jan 2021
๐Ÿ‘‰๐Ÿป Market Cap: $95B โ†’ $137B โ†’ $144B โ†’ $226B
๐Ÿ‘‰๐Ÿป Subscribers: 104M โ†’ 125M โ†’ 125M โ†’ 195M

๐Ÿฆ… @perspectiveix
โ€‹โ€‹๐Ÿ—ž News Use Across Social Media Platforms in 2020

As #SocialMedia companies struggle to deal with misleading information on their platforms about the #USElection, the #COVID19 pandemic and more, a large portion of Americans continue to rely on these sites for news. About half of US adults (53%) say they get news from social media โ€œoftenโ€ or โ€œsometimes,โ€ and this use is spread out across a number of different sites, according to a Pew Research Center survey.

Among 11 social media sites asked about as a regular source of news, #Facebook sits at the top, with about a third (36%) of Americans getting news there regularly. #YouTube comes next, with 23% of US adults regularly getting news there. #Twitter serves as a regular news source for 15% of US adults.

Other social media sites are less likely to be regular news sources. About one-in-ten Americans or fewer report regularly getting news on #Instagram (11%), #Reddit (6%), #Snapchat (4%), #LinkedIn (4%), #TikTok (3%), #WhatsApp (3%), #Tumblr (1%) and #Twitch (1%).

These lower percentages for news use are in some cases related to the fact that fewer Americans report using them at all, compared with the shares who use Facebook and YouTube.

Read more on Pew Research Center.

๐Ÿฆ… @perspectiveix