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Vechain To Make Prestigious Tennis Tournament Trophies 'Phygital', Showcasing Blockchain + NFT Tech To Global Audience

Vechain, a leading public blockchain foundation, recently announced its Official Partnership with Internazionali BNL d'Italia, a prestigious Tennis event hosting the top ranked players between May 8th to 21st. The scope of the partnership includes facilitating the first Tennis finals trophy NFT integration. The winners of the tournament, global masters of the sport, will take home physical trophies imbued with the power of VechainThor via embedded NFC.

For consumers, phygitals offer new ways to connect with brands and communities while gaining true digital ownership of an item, protected by the attributes of NFT + blockchain.Phygitals preserve value by guaranteeing authenticity and provenance, solving fraud issues within secondary resale markets.
​🖼 The Evening Standard To Issue The Free Coronation NFT Of King Charles

The Evening Standard announced on May 5 that it would be issuing a series of free non-fungible tokens (NFTs) to honor King Charles’ coronation. In the Nifty Gateway marketplace, the non-fungible token is now accessible for free. Users simply need to enter an email address to register and collect the item, however it is unclear if a transaction charge is required to obtain the item. The NFT is “open edition,” which means there is no restriction to how many NFTs may be issued. As of 11:30 p.m. UTC on May 5. Since there is no restriction to the number of NFTs that may be issued, there is a time constraint. The token may only be minted between Thursday, May 4, and Sunday, May 7. The Oath is not the first NFT coin to honor the British royal family. After the death of Queen Elizabeth II in September, an NFT collection, QueenE, by Web3 builders Fabio Sevá, Vincius Rodrigues, Everton Matumoto, and the pseudonymous mladen.eth, was published to commemorate the life of England’s longest reigning queen (1952-2022).  The Evening Standard was the fourth biggest daily publication in the United Kingdom by circulation in 2020.
It looks like memecoin season is back, and PEPE has just crossed a $1B market cap – in just three weeks.

Now, let's state the obvious - this is not financial advice. The coin could continue to erupt as it gains more and more attention – or it could go to 0.
​💰 VeChain Aims to Conquer the Metaverse with Superior Technology in the Future Market

VeChain is looking to be making Positive progress with its ambitious mission to drive the widespread adoption of decentralized solutions. One particular area where VeChain looks to be making a significant impact is the Metaverse. With its superior technology and innovative features, VeChain is poised to conquer the Metaverse and emerge as a dominant force in this futuristic market. VeChain (VET) seeks to revolutionize supply chain management and optimize business operations. The platform operates on a dual-token system, with VET serving as the primary cryptocurrency for storing and transferring value, and VeThor (VTHO) as the secondary token used for executing smart contracts and conducting transactions. With VeChain’s multiverse feature,  developers can create custom applications tailored to specific industries and use cases. By establishing sub-chains within the VeChainThor ecosystem, businesses can leverage a versatile blockchain platform that precisely caters to their unique requirements.
Solana Foundation launches NFT pitch contest for aspiring creators

In an effort “to strengthen the quality” of new non-fungible token (NFT) projects, the Solana Foundation is inviting aspiring creators to pitch the company their idea for profile-picture collections. The competition, dubbed the “NFT Showdown,” is meant to encourage artists to devise comprehensive business plans aimed at creating collections that offer “real-world utility” for the fashion, entertainment and gaming industries, among others.

With a submission window slated for early June, the 10 contest winners will be awarded with direct support from Solana. This will primarily include extensive guidance from Solana and industry experts on how to achieve “long-term success,” the foundation said in a statement.
💰 VeChain Aims to Conquer the Metaverse with Superior Technology in the Future Market

VeChain is looking to be making Positive progress with its ambitious mission to drive the widespread adoption of decentralized solutions. One particular area where VeChain looks to be making a significant impact is the Metaverse. With its superior technology and innovative features, VeChain is poised to conquer the Metaverse and emerge as a dominant force in this futuristic market. VeChain (VET) seeks to revolutionize supply chain management and optimize business operations. The platform operates on a dual-token system, with VET serving as the primary cryptocurrency for storing and transferring value, and VeThor (VTHO) as the secondary token used for executing smart contracts and conducting transactions. With VeChain’s multiverse feature,  developers can create custom applications tailored to specific industries and use cases. By establishing sub-chains within the VeChainThor ecosystem, businesses can leverage a versatile blockchain platform that precisely caters to their unique requirements.
LACMA Ventures Deeper Into NFT Art With Experimental Deafbeef Collection

The Los Angeles County Museum of Art (LACMA) took a big step into the NFT world in February when it announced the acquisition of a valuable collection of tokenized artwork. But the famed art museum isn’t just collecting—it’s also working with noted Web3 creators to pay homage to classic art in new and experimental ways. LACMA’s “Remembrance of Things Future” initiative continues this week with the launch of a pair of interactive NFT collections.

The 19th-century photographer’s motion studies through chronological photo sequences—most famously “The Horse in Motion,” of a galloping horse—helped inform future film and animation, as well as other art styles. The sequences were famously referenced in Jordan Peele’s 2022 film, “Nope.”
​🖼 NFT Project Pudgy Penguins Raises $9M

Non
-fungible token (NFT) collection Pudgy Penguins has announced the completion of its $9 million seed funding round led by 1kx. The company plans to use the new capital to scale its intellectual property and team. The funding round comes over a year after the Pudgy Penguins project voted out its founders for allegedly draining treasury funds and failing to meet community goals. In April 2022, entrepreneur Luca Schnetzler (Netz) bought the Pudgy Penguins rights. Pudge Penguins has evolved to include live events, new ways for owners to monetize and utilize their tokens and physical goods bearing the IP including books and toys. Pudgy Penguins head of investor relations Vi Powlis in the press release. “Today’s milestone is a testament to the vision of our strategic partners, who recognized that Pudgy Penguins is not only a Web3 brand for crypto-natives, but also an accessible IP for everyday consumers around the world, as well as our incredibly talented team.” Other investors in the round included Big Brain Holdings, Kronos Research, the founders of LayerZero Labs, Old Fashion Research, and CRIT Ventures.
Mark Zuckerberg has announced that Meta is open sourcing ImageBind, a new AI model that combines different senses just like people do. It understands images, audio, depth, thermal and spatial movement.
​🖼 OpenSea Pro Now Supports NFT Payment With PEPE

PEPE
may now be used to acquire NFTs that accept ERC-20 token payments, according to OpenSea Pro. Pepecoin (PEPE) is a cryptocurrency that mixes meme culture with cryptocurrency. The name seems to be derived from the iconic American cartoon character “Pepe the Frog,” although the inventors deny any direct link to the meme. PEPE Memecoin strives to be “fueled by pure memetic power,” however, it has no inherent value, according to the official website. PEPE has grabbed Web3’s attention in recent weeks, rising to a market worth of $1.8 billion at its all-time high. Although the currency has retraced somewhat, it still has large on-chain trade volumes and was added to Binance late last week. Manifold was quick to include PEPE as a purchasing option on its platform, enabling artists to mint their works in PEPE. OpenSea Pro is a specialized trading platform introduced in April 2023 by the NFT marketplace OpenSea. This is a rebranded version of OpenSea’s NFT aggregation platform Gem, which was bought in April 2010. It connects data with over 170 markets to give high-performance solutions for effective trading.
Media Giant BBC Files Trademark Applications To Launch NFTs & Metaverse Games

The non-fungible token market has begun to attract businesses, investors, and institutions after fading for several months. Media behemoth BBC is the latest institution to showcase interest in investing in the NFT market. It plans to launch NFTs and metaverse games. Mike Kondoudis, an accredited intellectual property attorney, confirmed that British Broadcasting Corporation “BBC” filed a trademark application.

According to data submitted, BBC is seeking to trademark the “Doctor Who” logo and use it to launch various digital products. The media giant has showcased an interest in launching cinematographic and photographic films, recorded television and radio programs, motion pictures, and animated cartoons. BBC also plans to launch non-fungible tokens used with blockchain technology and application software.
​📣 Alo Yoga Retail Chain Debuts In-Store NFT Claim With MoonPay

Alo
Yoga, an apparel and accessories retailer with dozens of locations across several U.S. states, has rolled out an in-store NFT claim in collaboration with crypto payments firm MoonPay, letting brick-and-mortar customers receive free digital collectibles featuring “daily affirmations.” Launched for Mental Health Awareness Month in the United States, the in-store experience lets customers tap a smartphone against a terminal that reads “Tap for Mindfulness”. The terminal is equipped with a near-field communication (NFC) chip that points customers towards a website and ultimately lets them claim a free daily NFT. The NFTs are built around artwork that focuses on the concept of mindfulness, plus the asset will provide access to mental health resources, the company says. Alo will also offer further NFT collection opportunities through email for customers. Alo’s in-store effort was created using MoonPay’s NFT minting platform, with the collectibles minted on Ethereum scaling network Polygon. The apparel retailer is covering all minting fees tied to the promotion as part of an effort.
​📣 Elon Musk Tweets Miladys NFT Meme—Price Predictably Pumps

Milady
Maker NFTs have pumped in price today following a tweet from Twitter owner and CEO Elon Musk, who shared a meme showing one of the anime-style Ethereum NFT profile pictures (PFPs). The image reads "There is no meme. I love you." It has already been viewed more than 4 million times in less than an hour, and yielded tens of thousands of interactions. Not only did the tweet prompt a flurry of excitement and enthusiasm amongst Miladys NFT holders. According to data from NFT Price Floor, the entry-level price for the collection on secondary markets immediately jumped from 3.75 ETH ($6,920) to 5.25 ETH ($9,700), pushing its 24-hour rise to 57% in total. The jump recalls the impact that Musk's tweets have had on the price of meme coin Dogecoin in the past. NFT marketplace OpenSea reports a market-wide sales surge, with over 600 NFTs in the collection sold over the last hour to the collective tune of about 3,700 ETH, or over $6.9 million worth. It's by far the best-selling project during that span. Milady Maker has been a controversial project, with NFT prices dropping last May.
​📣 Epic Games CEO Defends Metaverse

Epic Games CEO Tim Sweeney pushed back against a recent article from Business Insider that claimed the Metaverse was "dead." The article, written by PR firm CEO Ed Zitron, argued that virtual worlds had been abandoned by the business world, citing Meta's Horizon Worlds, Decentraland, and Yuga Labs' Otherside as examples of metaverses that had failed to live up to their hype. Epic Games and LEGO Group announced a long-term partnership to build a "family-friendly" Metaverse. Sweeney, however, was quick to point out that there are currently 600 million users across virtual world platforms like Fortnite, Minecraft, Roblox, The Sandbox, and VR Chat. In his tweet, Sweeney sarcastically suggested that the Metaverse was dead and that it was time to organize an online wake for the 600 million monthly active users across these platforms to mourn its passing. This isn't the first time that Sweeney has spoken out in defense of the Metaverse. In April 2022, Epic Games announced a $2 billion funding round aimed at accelerating the company's plans for the Metaverse. The investment included a $1 billion investment from Sony Group and KIRKBI, the holding company behind the LEGO Group.
Elon Musk has officially announced Linda Yaccarino as the new Twitter CEO.

According to Elon, she will focus primarily on business operations, while he will focus on product design & new technology.

Elon says that Linda will help transform Twitter into X, the everything app.
​📣 Crypto.com Lists Milady (LADYS) NFT Memecoin Two Days After Elon Musk Tweet

A
prominent crypto exchange platform is listing a new memecoin just days after billionaire Elon Musk mentioned it in a tweet and sent it skyrocketing. In a new announcement, Singapore-based digital assets exchange Crypto.com says that it’s now listing Milady (LADYS), the meme asset associated with the Milady Maker non-fungible token (NFT) collection, on its app. “Milady Meme Coin (LADYS) is now listed in the Crypto.com App, joining the growing list of 250+ supported cryptocurrencies and stablecoin. Crypto.com App users can now purchase LADYS at true cost with USD, EUR, GBP, and 20+ fiat currencies.” LADYS, which made its debut in the markets earlier this month, saw a staggering increase of over 2000% this week after Tesla CEO and business magnate Musk tweeted about it. Previously, data from blockchain tracking platform Lookonchain found that a mysterious crypto wallet that was created just one hour before Musk’s tweet about the meme asset netted a massive 2300% profit from trading Milady. However, LADYS has heavily retraced from its peak as its trading for $0.00000005732 at time of writing, a 57.22% decrease during the last 24 hours. At the time it was sold by the crypto wallet, it was moving for $0.000000135961.
Urban Decay Is Throwing the First Metaverse Makeup Launch Party on Roblox

Urban Decay always encourages fans to break the rules and unleash creativity in surprising ways. To support the next generation of beauty creators in the metaverse, the pioneering cosmetics company is releasing 18 mesmerizing virtual makeup looks in Roblox, a global immersive platform where over 65 million users of all ages connect and communicate.

Eva Erdmann, President, Urban Decay Global says"As we build new communities of beauty creators and fans, our goal is simple: provide a platform that lets you unapologetically express yourself and connect with like-minded makeup lovers—and Eye-Con is exactly that. We are excited to take our longstanding relationship with Ulta Beauty, our #1 retail partner since 2004, to the next level in the metaverse." As a first for Urban Decay, the brand developed 3D avatar wearables using products that can be purchased IRL.
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​📣 TRU and MTV Join Forces for Epic Mental Health Festival in Decentraland Metaverse

True
pioneers of the Decentraland Metaverse, The Rocking Uniquehorns (TRU), have partnered with the legendary MTV network for Mental Health Action Day on May 18. As a result, bringing a grand 24-hour concert filled to the brim with wide array of musical talent to the virtual realm. The epic event will kick off on the stroke of midnight (ET) on May 18, at the TRU BandRoom Festival Stage in Decentraland’s Genesis Plaza. During the festival, music fans can jump in and out at their leisure, with the organizers dropping SHOAP attendance protocol tokens every hour. Essentially, ensuring that attendees can stick to the theme of the concert and take care of their own mental health instead of staying awake for the full 24 hours. The Decentraland concert arrives to celebrate and bring attention to the third annual Mental Health Action Day. A tremendous initiative that aims to bring light to mental health issues and encourage all those affected to take action. As a result, bringing a whole community of music lovers together to improve the lives of everyone involved.
AI and Machine Learning will help to Build Metaverse Claims Exec

According to one of the executives at Facebook, reports related to Metaverse’s demise have been exaggerated more than they needed to be.  Meta hosted a press event in New York on 11 May announcing a new AI generative Sandbox tool for advertisers. Nicola Mendelsohn who is Meta’s Head of Global Business expressed that they are still very much interested in the Metaverse and reinstated that Mark Zuckerberg is very clear about that.

Responding to various reports by news media organizations showing how Meta is not interested in the Metaverse, Nicola explained that they are really interested in the Metaverse. He addressed the attendees saying that this whole Metaverse thing can take 5-10 years before they realize the vision of what they’re talking about.
​📣 NeoSwap AI Conducts World's First Smart Auction of Ordinals for Bitcoin, Unveiling a New Era in the NFT Space

NeoSwap
AI is conducting the world's first Bitcoin NFTs (Ordinals) smart auction, in strategic partnership with Gamma.io. The event, which runs from May 15th to May 22nd, coincides with Bitcoin Miami 2023, marking a significant milestone for the blockchain and digital assets community. NeoSwap is sponsoring two significant conferences, Bitcoin Builders and Ordinals 2023, taking place in Miami on May 17th and 18th. These events, featuring a range of activities, underscore NeoSwap's commitment to innovation within the NFT space. The Ordinals smart auction will provide a platform for 15 select creators to showcase their unique artistry, designed to enhance visibility and foster engagement with potential collectors. On May 17, NeoSwap's CTO, Kuba Kwiecien, will participate in an Ordinals Technical Session at the Bitcoin Builders Conference. His talk will focus on NeoSwap's innovative solutions that facilitate seamless cross-chain transactions of Ordinals, thereby expanding the potential applications of these unique digital artifacts. The subsequent day will see NeoSwap's CEO, Dr. John Ennis, sharing insights on the potential of a circular smart economy on Bitcoin at the inaugural Ordinals Conference.