New post by PPC Land 🔥
InMarket says 5 CPG brands drove millions in sales with moment-based ads
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InMarket says 5 CPG brands drove millions in sales with moment-based ads
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PPC Land
InMarket says 5 CPG brands drove millions in sales with moment-based ads
InMarket's April 2026 Breakthrough Outcomes report shows Welch's, OLLY, and Bob Evans Farms hitting iROAS as high as $11.43 via real-time mobile targeting.
New post by PPC Land 🔥
EDPB 2025 annual report: €1.15bn in GDPR fines, new AI and DMA rules
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EDPB 2025 annual report: €1.15bn in GDPR fines, new AI and DMA rules
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PPC Land
EDPB 2025 annual report: €1.15bn in GDPR fines, new AI and DMA rules
The EDPB's 2025 annual report reveals €1.15bn in GDPR fines, first-ever DMA-GDPR joint guidelines, and a major push to simplify compliance across Europe.
New post by PPC Land 🔥
Merchant API comes to Google Ads scripts April 22 as Content API nears its end
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Merchant API comes to Google Ads scripts April 22 as Content API nears its end
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PPC Land
Merchant API comes to Google Ads scripts April 22 as Content API nears its end
Google Ads scripts gain Merchant API support on April 22, 2026, while the Content API for Shopping heads toward its confirmed August 18, 2026, shutdown date.
New post by PPC Land 🔥
Amazon's AI matches shelter pets with families using natural language queries
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Amazon's AI matches shelter pets with families using natural language queries
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PPC Land
Amazon's AI matches shelter pets with families using natural language queries
Amazon Ads and PetArmor combined natural language AI, generative video, and shelter construction to match adoptable dogs and cats with prospective families.
New post by PPC Land 🔥
Google's AI Mode now books UK restaurants - meet the 8 partner platforms
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Google's AI Mode now books UK restaurants - meet the 8 partner platforms
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PPC Land
Google's AI Mode now books UK restaurants - meet the 8 partner platforms
Google added agentic restaurant booking to AI Mode in the UK on April 10, with direct reservation links to TheFork, OpenTable, and six other booking partners.
New post by PPC Land 🔥
Apple removes Freecash iOS app, threatening a $100M rewarded UA channel
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Apple removes Freecash iOS app, threatening a $100M rewarded UA channel
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PPC Land
Apple removes Freecash iOS app, threatening a $100M rewarded UA channel
Apple removed Freecash from the iOS App Store without prior notice, disrupting a platform paying out over $1M daily to 60 million registered users worldwide.
New post by Search Engine Journal 🔥
New Google Search Console Message Glitch Gives SEOs A Scare via @sejournal, @martinibuster
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New Google Search Console Message Glitch Gives SEOs A Scare via @sejournal, @martinibuster
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Search Engine Journal
Google Search Console Glitch Gives SEOs A Scare
A Google Search Console glitch triggered a message to site owners implying that impressions have only now started being reported.
New post by Moz 🔥
The Complete AI Research Workflow: From Prompt Discovery to Content Creation
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The Complete AI Research Workflow: From Prompt Discovery to Content Creation
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Moz
The Complete AI Research Workflow: From Prompt Discovery to Content Creation
Is your content strategy ready for the newest evolution of search? Learn an easy 5-step workflow to track AI visibility and optimize your content using Moz Pro’s AI Research toolkit.
New post by Search Engine Journal 🔥
Google Just Made It Easy For SEOs To Kick Out Spammy Sites via @sejournal, @martinibuster
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Google Just Made It Easy For SEOs To Kick Out Spammy Sites via @sejournal, @martinibuster
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Search Engine Journal
Google Just Made It Easy For SEOs To Kick Out Spammy Sites
Google just gifted SEOs a new way to hit spammy sites with manual actions and get them deindexed from the search results.
New post by Search Engine Journal 🔥
Why Your Search Data Doesn’t Agree (And What To Do About It) via @sejournal, @coreydmorris
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Why Your Search Data Doesn’t Agree (And What To Do About It) via @sejournal, @coreydmorris
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Search Engine Journal
Why Your Search Data Doesn’t Agree (And What To Do About It)
Search data isn't consistent and doesn't match. Our focus needs to be on how to use it versus the endless battle to "fix" it.
New post by Search Engine Journal 🔥
The Modern SEO Center Of Excellence: Governance, Not Guidelines via @sejournal, @billhunt
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The Modern SEO Center Of Excellence: Governance, Not Guidelines via @sejournal, @billhunt
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Search Engine Journal
The Modern SEO Center Of Excellence: Governance, Not Guidelines
Move beyond advisory SEO and implement governance that controls templates, entities, and content before they impact search performance.
New post by Search Engine Journal 🔥
Google Is Replacing Dynamic Search Ads With AI Max via @sejournal, @brookeosmundson
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Google Is Replacing Dynamic Search Ads With AI Max via @sejournal, @brookeosmundson
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Search Engine Journal
Google Is Replacing Dynamic Search Ads With AI Max
Google replaces Dynamic Search Ads with AI Max. Learn what’s changing, when migrations begin, and what advertisers should do before September upgrades.
New post by Search Engine Land 🔥
Google spam reports can now be used for manual actions
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Google spam reports can now be used for manual actions
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Search Engine Land
Google spam reports can trigger manual actions, may be shared with site owners
Google said whatever you write in the spam report will be shared with the site owner to provide them with context for the manual action.
New post by PPC Hero 🔥
From Clicks to Confidence: How Brands Validate PPC Performance Without Flawed Attribution
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From Clicks to Confidence: How Brands Validate PPC Performance Without Flawed Attribution
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PPC Hero
From Clicks to Confidence: How Brands Validate PPC Performance Without Flawed Attribution - PPC Hero
Thanks to AI and platform tools, PPC campaigns can be created fairly quickly.
New post by PPC Land 🔥
Adobe study: SMBs using AI content tools save $6K and gain revenue
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Adobe study: SMBs using AI content tools save $6K and gain revenue
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PPC Land
Adobe study: SMBs using AI content tools save $6K and gain revenue
Adobe's survey of 431 small business owners finds AI tools save 175 hours and nearly $6,000 annually on social media content, with 47% reporting revenue gains.
New post by Search Engine Land 🔥
SMX Now: The automation drift and how to correct course
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SMX Now: The automation drift and how to correct course
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Search Engine Land
SMX Now: The automation drift and how to correct course
Join us May 6 for the second SMX Now, featuring Ameet Khabra on how to spot and stop PPC drift before it hurts performance.
New post by PPC Land 🔥
Google Pay API adds recurring, deferred and auto-reload transaction types
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Google Pay API adds recurring, deferred and auto-reload transaction types
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PPC Land
Google Pay API adds recurring, deferred and auto-reload transaction types
Google Pay API now supports recurring, deferred and automatic reload merchant-initiated transactions, with token lifecycle notifications for payment continuity.