New post by PPC Land 🔥
Nexxen adds TCL and TiVo to its smart TV home screen ad network
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Nexxen adds TCL and TiVo to its smart TV home screen ad network
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PPC Land
Nexxen adds TCL and TiVo to its smart TV home screen ad network
Nexxen TV Home Screen expands to TCL and TiVo Ads, giving buyers programmatic access to native smart TV inventory across North America, the UK, and globally.
New post by PPC Land 🔥
Nexxen's CTV home screen bet is paying off - Q1 2026 results
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Nexxen's CTV home screen bet is paying off - Q1 2026 results
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PPC Land
Nexxen's CTV home screen bet is paying off - Q1 2026 results
Nexxen Q1 2026: CTV home screen, ACR data, and nexAI drive record programmatic revenue of $81.9M - what media buyers need to know about the platform shift.
New post by PPC Land 🔥
TikTok World, upfront week, and an Amazon merger reshape the ad week
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TikTok World, upfront week, and an Amazon merger reshape the ad week
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PPC Land
TikTok World, upfront week, and an Amazon merger reshape the ad week
A single Wednesday carried TikTok's product cluster, three TV upfronts, and Amazon folding Rufus into Alexa, all converging on outcomes and AI.
New post by Search Engine Journal 🔥
How To Measure AI Search: Current KPIs You Need To Know [Webinar] via @sejournal, @hethr_campbell
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How To Measure AI Search: Current KPIs You Need To Know [Webinar] via @sejournal, @hethr_campbell
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Search Engine Journal
How To Measure AI Search: Current KPIs You Need To Know [Webinar]
Uncover the challenges with KPI reporting and organic traffic. Find out how AI influences without clicks to your site.
New post by PPC Land 🔥
Impression opens New York office in first US push after 27% revenue surge
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Impression opens New York office in first US push after 27% revenue surge
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PPC Land
Impression opens New York office in first US push after 27% revenue surge
British performance marketing agency Impression expands to New York with two US clients, Exclusive Resorts and AcquireUp, after posting a 27% revenue surge.
New post by PPC Land 🔥
Starlink users can be tracked and identified using ad data, Israeli firms show
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Starlink users can be tracked and identified using ad data, Israeli firms show
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PPC Land
Starlink users can be tracked and identified using ad data, Israeli firms show
Two Israeli firms built tools that locate and identify Starlink users worldwide, exploiting the advertising identifier data that powers targeted digital ads.
New post by PPC Land 🔥
Zero Click Marketing becomes a book as web traffic falls 46% in three years
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Zero Click Marketing becomes a book as web traffic falls 46% in three years
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PPC Land
Zero Click Marketing becomes a book as web traffic falls 46% in three years
Rand Fishkin and Amanda Natividad open pre-orders for Zero Click Marketing, a practical guide for marketers as website traffic collapses 46% in three years.
New post by PPC Land 🔥
Annalect and Snowflake team up to fix fragmented data in MENA
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Annalect and Snowflake team up to fix fragmented data in MENA
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PPC Land
Annalect and Snowflake team up to fix fragmented data in MENA
Annalect partners with Snowflake to unify customer data, enable agentic AI and cross-media measurement for advertisers across Middle East and North Africa.
New post by PPC Land 🔥
78% of advertisers plan to factor addressable TV into 2026 Upfront deals
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78% of advertisers plan to factor addressable TV into 2026 Upfront deals
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PPC Land
78% of advertisers plan to factor addressable TV into 2026 Upfront deals
Go Addressable survey of 300 U.S. ad professionals shows 78% plan addressable TV in 2026 Upfronts, up from 67%, as DoubleVerify and Mastercard join the group.
New post by PPC Land 🔥
Amazon's ad chief: Prime Video and live sports are now one business
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Amazon's ad chief: Prime Video and live sports are now one business
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PPC Land
Amazon's ad chief: Prime Video and live sports are now one business
Amazon Ads chief Alan Moss explains how live sports, Prime Video, and AI agents now form a single full-funnel advertising business in the 2026 upfront season.
New post by PPC Land 🔥
Muck Rack joins Sounds Profitable as podcast industry draws PR platforms in
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Muck Rack joins Sounds Profitable as podcast industry draws PR platforms in
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PPC Land
Muck Rack joins Sounds Profitable as podcast industry draws PR platforms in
Muck Rack joins Sounds Profitable's 210-member partner network, bridging AI-powered PR monitoring with podcast earned media and AI search visibility tracking.
New post by PPC Land 🔥
Microsoft Clarity Citations goes GA: now track how AI answers cite your site
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Microsoft Clarity Citations goes GA: now track how AI answers cite your site
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PPC Land
Microsoft Clarity Citations goes GA: now track how AI answers cite your site
Microsoft Clarity Citations is now generally available, letting publishers measure how AI-generated answers discover, ground, and cite their web content pages.
New post by Search Engine Journal 🔥
Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW
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Direct Traffic & Popularity – Correlation, Not Causation via @sejournal, @TaylorDanRW
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Search Engine Journal
Direct Traffic & Popularity – Correlation, Not Causation
Direct traffic looks like a ranking signal, but the AI citation debate shows why symptoms of SEO success keep getting mistaken for causes.
New post by Jon Loomer Digital 🔥
One-Click CAPI Activated, New Meta Ads Features, and More
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One-Click CAPI Activated, New Meta Ads Features, and More
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Jon Loomer Digital
One-Click CAPI Activated, New Meta Ads Features, and More
One-Click CAPI is active for me, AI translations appear, Video Generation returns, and Live Video Ads roll out in Meta Ads Manager.
New post by PPC Land 🔥
ChatGPT Ads intelligence: Adthena's platform tracks 300k daily prompts
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ChatGPT Ads intelligence: Adthena's platform tracks 300k daily prompts
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PPC Land
ChatGPT Ads intelligence: Adthena's platform tracks 300k daily prompts
Adthena's ChatGPT Ads platform tracks 300k+ daily prompts, competitor bids, ad copy, and brand share of voice across the growing conversational search channel.
New post by PPC Land 🔥
Acast runs first video ads on Apple Podcasts with State Farm and T-Mobile
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Acast runs first video ads on Apple Podcasts with State Farm and T-Mobile
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PPC Land
Acast runs first video ads on Apple Podcasts with State Farm and T-Mobile
Acast today launched the first integrated video ad campaigns on Apple Podcasts, with State Farm and T-Mobile as the lead brands using Apple HLS technology.
New post by PPC Land 🔥
Amazon Ads consent deadline is June 30 - your data won't work after that
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Amazon Ads consent deadline is June 30 - your data won't work after that
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PPC Land
Amazon Ads consent deadline is June 30 - your data won't work after that
Amazon Ads sets a June 30 consent signal deadline for UK and EEA advertisers using AAT, CAPI, and the Events API. Here is what is required and how it works.
New post by Search Engine Journal 🔥
Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester
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Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers via @sejournal, @DuaneForrester
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Search Engine Journal
Stop Treating AI Visibility As One Problem. It’s Actually Three, On Three Different Layers
Each layer has different failure modes, different fixes, and different organizational owners. Most marketing teams are working hard on the wrong one.
New post by PPC Land 🔥
Spotify video API goes live on five hosting platforms, Apple HLS deal follows
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Spotify video API goes live on five hosting platforms, Apple HLS deal follows
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PPC Land
Spotify video API goes live on five hosting platforms, Apple HLS deal follows
Spotify video distribution API is now live on Libsyn, Podigee, Audioboom, Audiomeans, and Podspace, with Apple HLS cross-platform support coming later in 2026.
New post by PPC Land 🔥
Texas sues Netflix over secret data harvest from kids and consumers
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Texas sues Netflix over secret data harvest from kids and consumers
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PPC Land
Texas sues Netflix over secret data harvest from kids and consumers
Texas AG Ken Paxton sued Netflix for secretly harvesting behavioral data from users including children, without consent, then sharing it with ad tech companies.