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Rory Sutherland: ad-funded AI will repeat Google's worst mistakes
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Rory Sutherland: ad-funded AI will repeat Google's worst mistakes
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PPC Land
Rory Sutherland: ad-funded AI will repeat Google's worst mistakes
Ogilvy vice chairman Rory Sutherland argues advertising-funded AI models will follow Google's path, pushing relevant results aside for the highest bidder now.
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63.9 million U.S. adults to watch World Cup - what that means for ad budgets
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63.9 million U.S. adults to watch World Cup - what that means for ad budgets
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PPC Land
63.9 million U.S. adults to watch World Cup - what that means for ad budgets
VAB data shows 63.9M U.S. adults plan to watch the 2026 World Cup, 36% will host viewing parties, and 63% say they favour brands that sponsor the tournament.
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Spain's digital audio market: 58% of users listen online, podcast leads
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Spain's digital audio market: 58% of users listen online, podcast leads
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PPC Land
Spain's digital audio market: 58% of users listen online, podcast leads
IAB Spain's 2026 audio study finds 58% online listening penetration, podcast as the top ad investment format, and most professionals planning budget growth.
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Cookie consent in Europe is changing - what marketers need to know
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Cookie consent in Europe is changing - what marketers need to know
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PPC Land
Cookie consent in Europe is changing - what marketers need to know
Iubenda's 2026 guide maps how the EU Digital Omnibus reshapes cookie consent, CMP infrastructure, and first-party data strategy for European digital marketers.
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Nielsen Tops of Sports: how pop culture is reshaping who watches what in 2026
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Nielsen Tops of Sports: how pop culture is reshaping who watches what in 2026
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PPC Land
Nielsen Tops of Sports: how pop culture is reshaping who watches what in 2026
Nielsen Spring 2026 Tops of Sports: NBA up 27%, NHL up 25%, IndyCar up 44%, and PGA Tour up 21% as entertainment and global talent reshape U.S. viewership.
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Google expands Search agents to all AI Mode languages for Ultra subscribers
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Google expands Search agents to all AI Mode languages for Ultra subscribers
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PPC Land
Google expands Search agents to all AI Mode languages for Ultra subscribers
Google's background Search agents are now live in every AI Mode language and market, restricted to Google AI Ultra subscribers weeks after the I/O 2026 launch.
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Google expands limited ad serving policy to Google Search from June 2026
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Google expands limited ad serving policy to Google Search from June 2026
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PPC Land
Google expands limited ad serving policy to Google Search from June 2026
Google's limited ad serving policy now covers Google Search, with phased enforcement from June 2026 through 2028, targeting unqualified advertisers in new ways.
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What Apple’s Gemini-Powered Siri Means For Search Visibility via @sejournal, @MattGSouthern
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What Apple’s Gemini-Powered Siri Means For Search Visibility via @sejournal, @MattGSouthern
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Search Engine Journal
What Apple’s Gemini-Powered Siri Means For SEO Strategy
Apple's WWDC announcements turn the Google partnership into a shipping product, with open questions for search.
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Google's OKF wants to be the lingua franca for AI agent knowledge
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Google's OKF wants to be the lingua franca for AI agent knowledge
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PPC Land
Google's OKF wants to be the lingua franca for AI agent knowledge
Google today published OKF v0.1, a vendor-neutral markdown spec for giving AI agents shared and portable knowledge without proprietary SDKs or platform lock-in.
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Gemini now manages your Google Business Profile with a single tap
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Gemini now manages your Google Business Profile with a single tap
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PPC Land
Gemini now manages your Google Business Profile with a single tap
Google today introduced a direct Gemini integration with Google Business Profile, adding Business notebooks that surface proactive alerts for local businesses.
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Hismile fined $138,600 by ACCC for fake shoppers and misleading stain claims
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Hismile fined $138,600 by ACCC for fake shoppers and misleading stain claims
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PPC Land
Hismile fined $138,600 by ACCC for fake shoppers and misleading stain claims
Australia's ACCC fined Hismile $138,600 for staging fake customer reaction videos and making misleading Glostik stain removal claims on social media platforms.
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France Televisions bets on YouTube after the BBC blazed the trail
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France Televisions bets on YouTube after the BBC blazed the trail
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PPC Land
France Televisions bets on YouTube after the BBC blazed the trail
France Televisions and YouTube signed a strategic deal on April 23, 2026, covering news, AI deepfake protection, and direct ad inventory sales on the platform.
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LinkedIn drives the most bot clicks per ad dollar, new report finds
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LinkedIn drives the most bot clicks per ad dollar, new report finds
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PPC Land
LinkedIn drives the most bot clicks per ad dollar, new report finds
Lunio's 64-million-click analysis finds LinkedIn's IVT rate reached 17.62% in Q1 2026, Bing at 12%, Google Display surging 132%, and one placement above 93%.
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DeepIntent bets pharma budgets on live sports CTV with verified inventory
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DeepIntent bets pharma budgets on live sports CTV with verified inventory
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PPC Land
DeepIntent bets pharma budgets on live sports CTV with verified inventory
DeepIntent launches verified live CTV inventory, custom pacing, and pharma KPI measurement for healthcare brands targeting World Cup, NFL, and NBA audiences.
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Gracenote data shows AI hallucinates 1 in 5 streaming titles completely
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Gracenote data shows AI hallucinates 1 in 5 streaming titles completely
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PPC Land
Gracenote data shows AI hallucinates 1 in 5 streaming titles completely
Gracenote tested 2,600 titles in 13 countries, finding ungrounded LLMs hallucinated all metadata for nearly 1 in 5 titles, with U.S. cast accuracy at just 53%.
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Ad tech's trust layer fractures as sports budgets, bots, and AI reshape media
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Ad tech's trust layer fractures as sports budgets, bots, and AI reshape media
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PPC Land
Ad tech's trust layer fractures as sports budgets, bots, and AI reshape media
TAG's Google and Trade Desk certifications lapse, LinkedIn IVT hits 17.62%, political CTV doubles to $2.7bn, and sports reshape June's advertising budgets.
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Google AI Overviews cost one Berlin expat guide 70% of its traffic
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Google AI Overviews cost one Berlin expat guide 70% of its traffic
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PPC Land
Google AI Overviews cost one Berlin expat guide 70% of its traffic
All About Berlin lost 70% of search traffic to Google AI Overviews, its founder reports, threatening 8 years of independent publishing on Berlin immigration.
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AI Overviews killed overfishing.org - and it's not alone
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AI Overviews killed overfishing.org - and it's not alone
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PPC Land
AI Overviews killed overfishing.org - and it's not alone
A 21-year-old independent website on overfishing shut down after Google AI Overviews erased its search traffic. Here is what happened and why it matters now.
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Stripe Projects Opens Cloud Infrastructure Buying To AI Agents via @sejournal, @slobodanmanic
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Stripe Projects Opens Cloud Infrastructure Buying To AI Agents via @sejournal, @slobodanmanic
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Search Engine Journal
Stripe Projects Opens Cloud Infrastructure Buying To AI Agents
The vendors who expose their service catalog in an agent-readable structure will be ready. The others will rebuild under pressure.