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Comcast exits NBCUniversal and Sky in 12-month tax-free spin
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Comcast exits NBCUniversal and Sky in 12-month tax-free spin
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PPC Land
Comcast exits NBCUniversal and Sky in 12-month tax-free spin
NBCUniversal takes Sky, holds a 19.9% Comcast stake for 12 months post-close. FreeWheel and the UK broadcaster marketplace face a structural ownership shift.
New post by Search Engine Journal 🔥
Google’s Liz Reid: Personalization Can Help Small Publishers via @sejournal, @MattGSouthern
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Google’s Liz Reid: Personalization Can Help Small Publishers via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s Liz Reid: Personalization Can Help Small Publishers
Google's Liz Reid argues personalization and preferred sources can help small publishers get found in AI search, though she shared no supporting data.
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Comcast breaks up as the traffic model dies and CTV measurement divides
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Comcast breaks up as the traffic model dies and CTV measurement divides
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PPC Land
Comcast breaks up as the traffic model dies and CTV measurement divides
Comcast splits NBCUniversal via tax-free spin; Cannes declares the traffic model dead; CTV completion rates challenged; AI executes first autonomous media buy.
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Australia's ACCC sues Amazon over ads forced on 850,000 Prime subscribers
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Australia's ACCC sues Amazon over ads forced on 850,000 Prime subscribers
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PPC Land
Australia's ACCC sues Amazon over ads forced on 850,000 Prime subscribers
Federal Court filing alleges five unfair terms hit over 1 million annual subscribers. Amazon faces penalties, redress orders, and accessorial liability claims.
New post by Search Engine Journal 🔥
Multi-Location Search Visibility: Winning In Google & AI via @sejournal, @seosteve
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Multi-Location Search Visibility: Winning In Google & AI via @sejournal, @seosteve
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Search Engine Journal
Multi-Location SEO: How To Win Google & AI Search Visibility At Scale
Multi-location brands must adapt to fragmented search visibility across Google, Maps, AI assistants, and social platforms. Learn the four pillars for success.
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The Absolute Best Way To Write Meta Descriptions via @sejournal, @martinibuster
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The Absolute Best Way To Write Meta Descriptions via @sejournal, @martinibuster
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Search Engine Journal
The Absolute Best Way To Write Meta Descriptions
Google rewrites countless meta descriptions. Here are strategies to regain control of those snippets.
New post by Search Engine Journal 🔥
CTR Is Sky High In 2026 That Doesn’t Mean Your Ads Are Working
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CTR Is Sky High In 2026 That Doesn’t Mean Your Ads Are Working
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Search Engine Journal
Why a Sky-High CTR Does Not Mean Your Ads Are Actually Working
High CTRs in 2026 don't guarantee ad success. Automated bidding and AI change how CTR works, making conversion quality more important than clicks.
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61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix
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61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix
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Search Engine Journal
61% of CMOs Say Local Marketing Is Too Complex: Here’s the Fix
Learn how multi-location brands fix complex marketing & GBP challenges with an AI layer and a 4-step local optimization framework.
New post by Search Engine Journal 🔥
How ChatGPT Actually Picks Sources (I Read The Network Traffic, Not The Outputs) via @sejournal, @suganthan
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How ChatGPT Actually Picks Sources (I Read The Network Traffic, Not The Outputs) via @sejournal, @suganthan
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Search Engine Journal
How ChatGPT Actually Picks Sources (I Read The Network Traffic, Not The Outputs)
This study from Suganthan reveals hidden fields in ChatGPT's network traffic that decide which sources get fetched, cited, or ignored.
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Why broad targeting makes creative your best qualifier
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Why broad targeting makes creative your best qualifier
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Search Engine Land
Why broad targeting makes creative your best qualifier
See how precise messaging helps cut wasted spend, attract better prospects and give ad algorithms cleaner signals to optimize.
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Google adds new YouTube brand campaign measurement tools
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Google adds new YouTube brand campaign measurement tools
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Search Engine Land
Google adds new YouTube brand campaign measurement tools
Google's new YouTube measurement features help advertisers better connect brand campaigns with branded search activity.
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Google Puts Recipe Links At Top Of AI Mode Responses via @sejournal, @MattGSouthern
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Google Puts Recipe Links At Top Of AI Mode Responses via @sejournal, @MattGSouthern
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Search Engine Journal
Google Moves Recipe Links To Top Of AI Mode Results
Google launched a new update in AI Mode that places recipe site links at the top of responses, with creator names, ratings and ingredient counts.
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ChatGPT Users Are Now Mostly Non-English via @sejournal, @MattGSouthern
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ChatGPT Users Are Now Mostly Non-English via @sejournal, @MattGSouthern
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Search Engine Journal
ChatGPT Users Are Now Mostly Non-English
OpenAI data show that active ChatGPT users on consumer plans now mostly use non-English languages, with growth fastest in Africa and Asia.
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CommerceIQ adds DoorDash Ads as DoorDash leads US grocery orders
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CommerceIQ adds DoorDash Ads as DoorDash leads US grocery orders
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PPC Land
CommerceIQ adds DoorDash Ads as DoorDash leads US grocery orders
DoorDash led US grocery and retail order volume among marketplaces in 2025, per YipitData. CPG brands now run its ads beside Amazon and Walmart in one place.
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SISTRIX data shows Amazon down 20 percent as YouTube takes No. 2
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SISTRIX data shows Amazon down 20 percent as YouTube takes No. 2
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PPC Land
SISTRIX data shows Amazon down 20 percent as YouTube takes No. 2
Idealo gained 366 Visibility Index points, climbing three spots, while Zalando, Mediamarkt, and Ikea declined. SISTRIX also launched AI Deep Dives this week.
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Semrush: 36 brands win AI visibility everywhere, 1,200 vanish on one
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Semrush: 36 brands win AI visibility everywhere, 1,200 vanish on one
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PPC Land
Semrush: 36 brands win AI visibility everywhere, 1,200 vanish on one
Only 36 of over 1,200 brands tracked by Semrush stayed visible on ChatGPT, Gemini and Google AI every month. Most marketers cannot measure where they stand.
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NFL streaming reaches 76% of fans as WNBA viewership jumps 56%
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NFL streaming reaches 76% of fans as WNBA viewership jumps 56%
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PPC Land
NFL streaming reaches 76% of fans as WNBA viewership jumps 56%
VAB's June 2026 report tracks streaming gains across 15 leagues for five audience groups, from Hispanic to LGBTQ viewers, ahead of fall upfront negotiations.
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Google turns AdSense ad pop-ups into full Gemini-written articles
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Google turns AdSense ad pop-ups into full Gemini-written articles
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PPC Land
Google turns AdSense ad pop-ups into full Gemini-written articles
A captured publisher example shows a multi-section Gemini explainer rendered beneath the ad. Google confirmed the rollout today, with no opt-out for publishers.