Cloudflare shows AI bots crawling sites 50,000 times per visitor as Munich strips Google's cover for Overviews and Google dismisses a rival crawler standard.

Google shipped two new specs weeks apart. Here's what OKF and ARD actually do, how they differ from LLMs.txt and MCP, and what SEOs should do next.

Google's John Mueller offers opinion on the trend of mirroring HTML pages with markdown versions for AI SEO.

Find out how AI brand recommendations vary across different platforms and what the recent findings reveal about their accuracy.

ChatGPT ads custom audiences allow email and phone list targeting or exclusions, but a 100,000 identifier minimum may limit access.

AI made experiments cheap to run, not easy to trust. Build an experimentation framework that gets harder to pass as the tests get easier to run.

Several advertisers have begun to notice a new option to upload Audience lists into OpenAI's new ad platform.

Google is adding platform properties to Search Console, letting creators track how their Instagram, TikTok, X, and YouTube posts perform in Search and Discover.

Shares closed 21.4% higher at $23.17, giving Criteo a $1.16 billion market value. Paris-based firm has not yet decided how to respond to the takeover approach.

86% of Latinas already control household spending and 74% steer peer purchases, according to a June 30 study. Brands slow to adapt risk losing both groups.

Explore local marketing strategies to enhance your brand's visibility and manage listings across multiple locations effectively.

Victims of identity theft faced impossible verification demands for years. The 2.25 million penalty sets a Section 609(e) record, raising stakes for retailers.

Campaigns across 15 European markets now run on Disney's global Ad Server, unifying control as DRAX links to over 10 DSPs region-wide, more rollouts ahead.

Sellers no longer face a separate performance check before Featured Offer ranking. Rollout finishes globally by December, automatically covering existing offers

Shoppers browsed 10.3% fewer product pages yet bought more per visit. Brands cut spend 8.8% and held ROAS flat at 4.78x. Can that discipline hold as CPCs rise?

Last year, 2.5% of Writesonic's leads came from AI search. As of March, 35% do. Samanyou Garg, Founder and CEO of Writesonic, showed the system behind

Brand suitability violations declined 9 percent while telecom scored lowest for ad attention at 90. EMEA led all four regions with an Attention Index of 110.

The proposal argues undisclosed ideological output tuning can breach Section 5, naming Colorado's SB 26-189 as impliedly preempted. Comments close July 31.

The Bid Target Adjustment Tool went live July 6, starting a 42-day countdown before budget-limited campaigns shift toward stated CPA and ROAS goals for good.

Ketch cleared 90 mislabeled podcast episodes in minutes via Wistia's new MCP server. Over 300 accounts queried it in days. What happens to library work next?