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Google-Meta model forces advertisers to pay daily, Sutherland argues
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Google-Meta model forces advertisers to pay daily, Sutherland argues
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PPC Land
Google-Meta model forces advertisers to pay daily, Sutherland argues
Speaking at MAD//Fest London podcast, the ad veteran said almost 70% of Dutch digital ad spend goes to just two firms and urged brands to fund creators as a hedge.
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Google connects Instacart, Canva and YouTube Music inside AI Mode search
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Google connects Instacart, Canva and YouTube Music inside AI Mode search
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PPC Land
Google connects Instacart, Canva and YouTube Music inside AI Mode search
Users in the US can now link go-to services and act on them in AI Mode. The rollout starts this week, extending agentic search deeper into third-party apps.
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Google Vids gains Gemini Omni editing and avatars for paid users only
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Google Vids gains Gemini Omni editing and avatars for paid users only
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PPC Land
Google Vids gains Gemini Omni editing and avatars for paid users only
Gemini Omni brings text-to-video and chat-based editing to Vids, while avatars need a selfie plus voice clip. Personal avatars stay 18-plus in select regions.
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Google buries good pages as commodity content loses index spot, Haynes finds
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Google buries good pages as commodity content loses index spot, Haynes finds
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PPC Land
Google buries good pages as commodity content loses index spot, Haynes finds
Pages that once ranked now sit unindexed in Search Console, hitting decent sites the hardest. Haynes ties the pattern to June's spam update and a rising bar.
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EU age-check app: 9 files released, no privacy review, claims unproven
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EU age-check app: 9 files released, no privacy review, claims unproven
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PPC Land
EU age-check app: 9 files released, no privacy review, claims unproven
Meant for every EU country, the app was presented as finished and untrackable, yet released files describe an unfinished build and privacy claims not backed.
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Google touts billions of weekly AI Search clicks as CTR data drops 58%
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Google touts billions of weekly AI Search clicks as CTR data drops 58%
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PPC Land
Google touts billions of weekly AI Search clicks as CTR data drops 58%
Fox cites recent subscription and preferred-source tools, yet Ahrefs pegs a 58% CTR loss for top-ranked pages. Does more clicks mean stable web traffic overall?
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Statistical credit-score inputs fall outside GDPR, Austrian court rules
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Statistical credit-score inputs fall outside GDPR, Austrian court rules
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PPC Land
Statistical credit-score inputs fall outside GDPR, Austrian court rules
Vienna's Administrative Court set aside a lower ruling June 11, narrowing what credit bureaus must disclose. The definition fight now reaches scoring inputs.
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Claude Cowork cuts Anthropic's weekly report build from 2 days to 2 hours
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Claude Cowork cuts Anthropic's weekly report build from 2 days to 2 hours
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PPC Land
Claude Cowork cuts Anthropic's weekly report build from 2 days to 2 hours
Inside Anthropic, one analyst reclaimed a full day-plus each week as Claude took over the data hunt. Event builds now run across four platforms via five skills.
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Google loses 950 million pounds as court finds Shopping abuse never stopped
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Google loses 950 million pounds as court finds Shopping abuse never stopped
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PPC Land
Google loses 950 million pounds as court finds Shopping abuse never stopped
Sweden's Patent and Market Court held Google's 2017 fixes never ended Shopping abuse. Klarna sought four times more; interest lifts the bill past 1.26 billion.
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When To Use Search Console’s ‘Validate Fix,’ According To Google via @sejournal, @MattGSouthern
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When To Use Search Console’s ‘Validate Fix,’ According To Google via @sejournal, @MattGSouthern
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Search Engine Journal
Google Explains When To Use Search Console’s ‘Validate Fix
Google's John Mueller explained what happens when you click Validate Fix in Search Console, and when the button is worth using.
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Nielsen alters seven TV currency metrics, forcing buyers to re-check August
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Nielsen alters seven TV currency metrics, forcing buyers to re-check August
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PPC Land
Nielsen alters seven TV currency metrics, forcing buyers to re-check August
Buyers and sellers face shifted audience estimates across six datastreams; preview data runs all summer before the recut numbers set fall transaction terms.
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Nielsen loses appeal over radio ratings tie that charged Cumulus 10x price
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Nielsen loses appeal over radio ratings tie that charged Cumulus 10x price
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PPC Land
Nielsen loses appeal over radio ratings tie that charged Cumulus 10x price
Second Circuit ruling on July 13 upholds a block on the measurement firm's Network Policy, sending the antitrust tying case back for a final liability decision.
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“Are You A Bot” Screens Can Get Your Pages Dropped By Google via @sejournal, @MattGSouthern
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“Are You A Bot” Screens Can Get Your Pages Dropped By Google via @sejournal, @MattGSouthern
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Search Engine Journal
“Are You A Bot” Screens Can Get Your Pages Dropped By Google
Google's Mueller explained how an "are you a bot" screen can push a site's pages out of Google, and get another site picked as canonical.
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Google denies broader Smart Bidding change as August 17 nears
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Google denies broader Smart Bidding change as August 17 nears
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PPC Land
Google denies broader Smart Bidding change as August 17 nears
Google denies a broader Smart Bidding update ahead of the August 17 bidding change, Apple bars home services from Maps ads, and Netflix trims viewership data.
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VIOOH gains 400 screens across six Mexican cities in Grupo IMU deal
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VIOOH gains 400 screens across six Mexican cities in Grupo IMU deal
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PPC Land
VIOOH gains 400 screens across six Mexican cities in Grupo IMU deal
Media buyers get programmatic entry to airports, bus shelters and billboards from Mexico City to Monterrey, as VIOOH's Latin American buildout gathers pace.
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YouTube share dips to 2.3% in Poland as Netflix climbs to 1.9%
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YouTube share dips to 2.3% in Poland as Netflix climbs to 1.9%
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PPC Land
YouTube share dips to 2.3% in Poland as Netflix climbs to 1.9%
Nielsen's panel of 3,500 households found daily viewing steady at 3 hours 36 minutes while cable led growth, raising questions about streaming's next move.
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Kargo gains programmatic control of HP Spotlight desktop ad format
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Kargo gains programmatic control of HP Spotlight desktop ad format
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PPC Land
Kargo gains programmatic control of HP Spotlight desktop ad format
The format was previously sold only through direct insertion orders, so opening a programmatic path changes how buyers plan and access this desktop inventory.
New post by Search Engine Journal 🔥
How To Measure AI Search Visibility via @sejournal, @slobodanmanic
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How To Measure AI Search Visibility via @sejournal, @slobodanmanic
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Search Engine Journal
How To Measure AI Search Visibility
Most AI visibility dashboards measure the wrong number. What to track instead: presence, recommendation share, and brand accuracy.
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Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It via @sejournal, @marie_haynes
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Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It via @sejournal, @marie_haynes
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Search Engine Journal
Why Your Pages Are Stuck In Crawled-Currently Not Indexed & What To Do About It
Google won't index content anyone could write. Learn how commodity content triggers crawled-currently not indexed, and what to fix first.