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Google Reminds Sites To Serve A 503 During PHP Patch Downtime via @sejournal, @MattGSouthern
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Google Reminds Sites To Serve A 503 During PHP Patch Downtime via @sejournal, @MattGSouthern
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Search Engine Journal
Google Reminds Sites To Serve A 503 During PHP Patch Downtime
Taking a site offline to patch PHP? Serve a 503 from outside PHP and keep robots.txt reachable. Days of server errors may get URLs dropped.
New post by PPC Land 🔥
Advertisers in 26 more countries gain ChatGPT ads, bringing the total to 89
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Advertisers in 26 more countries gain ChatGPT ads, bringing the total to 89
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PPC Land
Advertisers in 26 more countries gain ChatGPT ads, bringing the total to 89
Argentina, Nigeria, Pakistan and 23 other markets can buy via Ads Manager or partners. OpenAI's 100,000-advertiser count is cumulative. What does it measure?
New post by PPC Land 🔥
OpenAI says GPT-5.6 Sol found a PHP flaw before attackers did
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OpenAI says GPT-5.6 Sol found a PHP flaw before attackers did
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PPC Land
OpenAI says GPT-5.6 Sol found a PHP flaw before attackers did
Calif used the model to find one flaw and Wiz reported both, OpenAI says, as it pitches a 5-stage disclosure plan. Cloudflare says attacks came. Who was first?
New post by PPC Land 🔥
DaVinci Commerce claims 30% AI discoverability lift, gives no method
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DaVinci Commerce claims 30% AI discoverability lift, gives no method
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PPC Land
DaVinci Commerce claims 30% AI discoverability lift, gives no method
Patent-pending Product Context Memory pushes SKU context to AI agents via ACP, UCP and MCP. Which agents read it, and what does the vague 30% figure measure?
New post by PPC Land 🔥
Spotify lets podcasters keep 90% of fan Membership revenue in 34 markets
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Spotify lets podcasters keep 90% of fan Membership revenue in 34 markets
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PPC Land
Spotify lets podcasters keep 90% of fan Membership revenue in 34 markets
Shows need only 100 listeners and 100 hours in 30 days to sell paid tiers, a tenth of the Partner Program bar. What does it mean for ad supply and Patreon?
New post by PPC Land 🔥
IAB Tech Lab CEO says Apple's domain block hurts publishers more than ad tech
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IAB Tech Lab CEO says Apple's domain block hurts publishers more than ad tech
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PPC Land
IAB Tech Lab CEO says Apple's domain block hurts publishers more than ad tech
Anthony Katsur's October 20 essay gives publishers no revenue loss figure and names no blocked vendor. What would transition periods and review by Apple change?
New post by PPC Land 🔥
Google forces US and Canadian financial advertisers to prove licences in 2027
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Google forces US and Canadian financial advertisers to prove licences in 2027
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PPC Land
Google forces US and Canadian financial advertisers to prove licences in 2027
Banks in the US face an American Bankers Association registry check before ads run. Google gave no start date, deadline or penalty yet - what is known so far?
New post by PPC Land 🔥
Magnite ads top Cint's ad recall lift benchmark by 136%, Magnite says
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Magnite ads top Cint's ad recall lift benchmark by 136%, Magnite says
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PPC Land
Magnite ads top Cint's ad recall lift benchmark by 136%, Magnite says
On CTV alone, recall lift ran about 32% above benchmark and consideration 70%. No campaign count, sample or dates are given. How much can buyers read into it?
New post by PPC Land 🔥
Google says robots.txt limits AI crawling, not what bots do with data
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Google says robots.txt limits AI crawling, not what bots do with data
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PPC Land
Google says robots.txt limits AI crawling, not what bots do with data
Site owners' emoji tokens and custom rules get dropped silently under RFC 9309, Google's hosts say. So how does Google-Extended fit into an access-only file?
New post by PPC Land 🔥
Meta takes $9.89bn teen settlement charge as ad revenue gains 26%
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Meta takes $9.89bn teen settlement charge as ad revenue gains 26%
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PPC Land
Meta takes $9.89bn teen settlement charge as ad revenue gains 26%
US and Canada ad prices rose 23% while impressions grew 8%, raising costs for advertisers. A $73-76bn Q4 outlook tests whether that pricing holds into 2027.