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Comscore expands social measurement to nine international markets
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Comscore expands social measurement to nine international markets
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PPC Land
Comscore expands social measurement to nine international markets
Comscore unveils enhanced cross-platform audience insights across desktop, mobile and social channels.
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European retail media partnerships extend as measurement challenges persist
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European retail media partnerships extend as measurement challenges persist
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PPC Land
European retail media partnerships extend as measurement challenges persist
Brands working with 4-6 retail media networks doubled in 2025, while standardization gaps limit growth.
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Topic-First SEO: The Smarter Way To Scale Authority via @sejournal, @Kevin_Indig
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Topic-First SEO: The Smarter Way To Scale Authority via @sejournal, @Kevin_Indig
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Search Engine Journal
Topic-First SEO: The Smarter Way To Scale Authority
Say goodbye to surface-level SEO. Here’s how a topic-first mindset drives better long-term results, content systems, and stakeholder buy-in.
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Google Updates Search Analytics API To Clarify Data Freshness via @sejournal, @MattGSouthern
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Google Updates Search Analytics API To Clarify Data Freshness via @sejournal, @MattGSouthern
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Search Engine Journal
Google Updates Search Analytics API To Clarify Data Freshness
Google updated the Search Analytics API with a metadata field that helps identify when recent data is still being processed.
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Dutch regulator releases final letters on cookie banner probe
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Dutch regulator releases final letters on cookie banner probe
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PPC Land
Dutch regulator releases final letters on cookie banner probe
Dutch Data Protection Authority publishes redacted letters from five website investigations completed in March 2025.
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Netherlands regulatory sandbox to launch by 2026 as EU clarifies AI rules
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Netherlands regulatory sandbox to launch by 2026 as EU clarifies AI rules
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PPC Land
Netherlands regulatory sandbox to launch by 2026 as EU clarifies AI rules
Dutch privacy authority maps compliance pathways amid ongoing regulatory uncertainty.
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IAB Europe releases updated retail media definitions for European markets
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IAB Europe releases updated retail media definitions for European markets
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PPC Land
IAB Europe releases updated retail media definitions for European markets
IAB Europe introduces comprehensive framework covering on-site, off-site and in-store advertising formats across digital landscape.
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YouTube clarifies "inauthentic content" policy changes
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YouTube clarifies "inauthentic content" policy changes
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PPC Land
YouTube clarifies "inauthentic content" policy changes
YouTube's minor policy update addresses creator confusion about AI and content monetization rules.
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WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites via @sejournal, @martinibuster
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WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites via @sejournal, @martinibuster
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Search Engine Journal
WordPress Update 6.8.2 – Ends Security Support For 0.9% of Sites
The WordPress 6.8.2 update includes 35 fixes for core and the Gutenberg block editor. Final release for versions 4.1–4.6.
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Marketing agency proves AI responses can be manipulated through targeted content
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Marketing agency proves AI responses can be manipulated through targeted content
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PPC Land
Marketing agency proves AI responses can be manipulated through targeted content
Study confirms successful influence of ChatGPT and Perplexity using low-authority expired domains with minimal investment.
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Facebook introduces stronger measures against unoriginal content creators
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Facebook introduces stronger measures against unoriginal content creators
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PPC Land
Facebook introduces stronger measures against unoriginal content creators
Platform expands enforcement to protect original creators from spammy behavior and fake engagement tactics.
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Back-to-school shoppers begin purchasing earlier due to tariff concerns
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Back-to-school shoppers begin purchasing earlier due to tariff concerns
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PPC Land
Back-to-school shoppers begin purchasing earlier due to tariff concerns
Two-thirds of families start July shopping as spending reaches $39.4 billion amid inflation fears and retailer promotional events.
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Index Exchange invests in First Party Capital as programmatic enters AI-powered phase
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Index Exchange invests in First Party Capital as programmatic enters AI-powered phase
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PPC Land
Index Exchange invests in First Party Capital as programmatic enters AI-powered phase
Index Exchange CEO Andrew Casale and First Party Capital general partner Ciarán O'Kane discuss accelerated innovation cycles at Cannes 2025 conference.
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Anthropic’s New Financial Tool Signals Shift To Offering Specialized Services via @sejournal, @martinibuster
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Anthropic’s New Financial Tool Signals Shift To Offering Specialized Services via @sejournal, @martinibuster
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Search Engine Journal
Anthropic’s Financial Tool May Signal Shift To Offering Specialized Services
Anthropic signals a strategic shift toward vertical-specific AI services with its latest product launch.
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Anthropic unveils comprehensive financial analysis platform with Claude
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Anthropic unveils comprehensive financial analysis platform with Claude
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PPC Land
Anthropic unveils comprehensive financial analysis platform with Claude
AI company launches unified solution targeting banks, asset managers, and insurers with expanded data integrations.
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Netflix commands 8.3% of total TV as streaming hits 46% market share
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Netflix commands 8.3% of total TV as streaming hits 46% market share
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PPC Land
Netflix commands 8.3% of total TV as streaming hits 46% market share
Nielsen's 50th monthly report reveals Netflix's strongest monthly performance as summer viewing patterns reshape television landscape.