New post by Search Engine Journal 🔥
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
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ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets via @sejournal, @MattGSouthern
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Search Engine Journal
ChatGPT Ads Is Replacing Max Bid & Max CPC With Cost Targets
ChatGPT Ads is replacing two manual bid caps with average cost targets. Here's what changes for new campaigns, existing campaigns and API partners, and when.
New post by PPC Archives - Search Engine Watch 🔥
Google Shopping ads in AI Mode get blue product names
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Google Shopping ads in AI Mode get blue product names
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Search Engine Watch
Google Shopping ads in AI Mode get blue product names
Google is testing blue product names on Shopping ads at the bottom of AI Mode instead of black, following a similar blue title test on sponsored results that could make products look more clickable.
New post by PPC Archives - Search Engine Watch 🔥
Bing Shopping tab gets a new two-row product ad format
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Bing Shopping tab gets a new two-row product ad format
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Search Engine Watch
Bing Shopping tab gets a new two-row product ad format
Bing is testing a two-row product carousel ad in its Shopping tab with a button at the bottom, a format that could not be replicated in other browsers.
New post by Search Engine Journal 🔥
Meta Pauses Its Updated Business And Ad Terms Due Nov. 20 via @sejournal, @MattGSouthern
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Meta Pauses Its Updated Business And Ad Terms Due Nov. 20 via @sejournal, @MattGSouthern
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Search Engine Journal
Meta Pauses Its Updated Business And Ad Terms Due Nov. 20
Updated business and ad terms won't take effect as scheduled. The ad terms still in force let the company crawl advertisers' sites, including for training.