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Google Ads API v17_1 release brings new features for advertisers
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Google Ads API v17_1 release brings new features for advertisers
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PPC Land
Google Ads API v17_1 release brings new features for advertisers
Google announces Ads API v17.1 with shareable previews, asset management, and enhanced reporting capabilities.
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Magnite reports strong Q2 2024 results, highlights Netflix partnership
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Magnite reports strong Q2 2024 results, highlights Netflix partnership
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PPC Land
Magnite reports strong Q2 2024 results, highlights Netflix partnership
Magnite's Q2 2024 earnings show revenue growth and strategic partnerships, signaling positive momentum in ad tech.
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Google AdMob revamps User Activity Report metrics for enhanced clarity
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Google AdMob revamps User Activity Report metrics for enhanced clarity
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PPC Land
Google AdMob revamps User Activity Report metrics for enhanced clarity
Google updates AdMob's User Activity Report metrics, focusing on improved clarity and brevity for app developers and advertisers.
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Google releases video guide on government document advertising policy
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Google releases video guide on government document advertising policy
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PPC Land
Google releases video guide on government document advertising policy
New YouTube video from Google Ads explains certification process for advertisers of government documents and services.
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Marin Software expands digital marketing reach with Reddit and X integration
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Marin Software expands digital marketing reach with Reddit and X integration
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PPC Land
Marin Software expands digital marketing reach with Reddit and X integration
Marin Software adds Reddit and X support, enhancing digital marketing capabilities for advertisers and agencies.
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Looker Studio enhances Bin Calculated Field type with new formatting options
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Looker Studio enhances Bin Calculated Field type with new formatting options
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PPC Land
Looker Studio enhances Bin Calculated Field type with new formatting options
Looker Studio introduces three new formatting options for Bin calculated fields, improving data visualization and analysis capabilities.
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PubMatic reports Q2 2024 results: revenue growth amid industry changes
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PubMatic reports Q2 2024 results: revenue growth amid industry changes
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PPC Land
PubMatic reports Q2 2024 results: revenue growth amid industry changes
PubMatic's Q2 2024 earnings show 6% revenue growth, with strong performance in video and mobile offset by DSP changes.
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Grindr reports strong Q2 2024 results amid regulatory challenges
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Grindr reports strong Q2 2024 results amid regulatory challenges
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PPC Land
Grindr reports strong Q2 2024 results amid regulatory challenges
Grindr's Q2 revenue grew 34% YoY to $82.3M, with 45% adjusted EBITDA margin, as it navigates data privacy issues.
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Outbrain reports Q2 2024 results: growth in key metrics despite challenges
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Outbrain reports Q2 2024 results: growth in key metrics despite challenges
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PPC Land
Outbrain reports Q2 2024 results: growth in key metrics despite challenges
Outbrain's Q2 2024 results show improved profitability and growth in strategic areas, despite overall revenue decline.
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Hawk partners with Veritonic to enhance audio and CTV ad attribution
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Hawk partners with Veritonic to enhance audio and CTV ad attribution
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PPC Land
Hawk partners with Veritonic to enhance audio and CTV ad attribution
European ad tech platform Hawk integrates Veritonic's Audio Attribution solution for improved ROI measurement of audio and CTV campaigns.
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Google Search team explores Web Crawling challenges in latest podcast episode
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Google Search team explores Web Crawling challenges in latest podcast episode
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PPC Land
Google Search team explores Web Crawling challenges in latest podcast episode
Google's Search Relations team discusses misconceptions, efficiency improvements, and future possibilities in web crawling technology.
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Effectv unveils new TV Ad Solutions for 2024 political campaigns
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Effectv unveils new TV Ad Solutions for 2024 political campaigns
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PPC Land
Effectv unveils new TV Ad Solutions for 2024 political campaigns
Comcast's Effectv launches advanced multiscreen advertising tools to help political campaigns reach voters effectively.
New post by Search Engine Journal 🔥
AI Agnostic Optimization: Content For Topical Authority And Citations
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AI Agnostic Optimization: Content For Topical Authority And Citations
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Search Engine Journal
AI Agnostic Optimization: Content For Topical Authority And Citations
Learn how AI is shaping content creation and brand authority. Stay competitive with AI citations and gain an edge in consumer interactions.
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Google’s “Branded Search” Patent For Ranking Search Results via @sejournal, @martinibuster
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Google’s “Branded Search” Patent For Ranking Search Results via @sejournal, @martinibuster
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Search Engine Journal
Google’s “Branded Search” Ranking Factor Patent
A patent describes using branded search queries as a ranking signal. Though not new, it has generally been overlooked
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Apple revises App Store rules for EU: external purchase links expanded
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Apple revises App Store rules for EU: external purchase links expanded
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PPC Land
Apple revises App Store rules for EU: external purchase links expanded
Apple updates StoreKit External Purchase Link Entitlement, allowing developers more freedom in promoting off-app purchases in EU.
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13 Steps To Boost Your Site’s Crawlability And Indexability via @sejournal, @MattGSouthern
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13 Steps To Boost Your Site’s Crawlability And Indexability via @sejournal, @MattGSouthern
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Search Engine Journal
13 Steps To Boost Your Site’s Crawlability And Indexability
Boost your website's search rankings and visibility with these practical steps to improve crawling and indexability.
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Maximize Your Organic Traffic for Enterprise Ecommerce Sites via @sejournal, @hethr_campbell
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Maximize Your Organic Traffic for Enterprise Ecommerce Sites via @sejournal, @hethr_campbell
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Search Engine Journal
Unlocking Google: Maximizing Organic Traffic For Enterprise Ecommerce Sites
Watch on-demand and learn strategies that can help you utilize your e-commerce platform to go after a greater share of your organic market.
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Google’s AI Overviews Ditch Reddit, Embrace YouTube [Study] via @sejournal, @MattGSouthern
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Google’s AI Overviews Ditch Reddit, Embrace YouTube [Study] via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s AI Overviews: YouTube & LinkedIn Up, Reddit Down
Google's AI search overviews favor YouTube and LinkedIn, shorten content, and mostly link to top organic results, a new study reveals.