New post by PPC Land 🔥
2015 Google emails revealed in 2024 antitrust case show Ad Market Dominance
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2015 Google emails revealed in 2024 antitrust case show Ad Market Dominance
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PPC Land
2015 Google emails revealed in 2024 antitrust case show Ad Market Dominance
Court documents from US v. Google case expose internal data on Google's commanding position in mobile and desktop ad exchanges.
New post by PPC Land 🔥
Google's 2021 Canadian Ad Strategy revealed in antitrust case document
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Google's 2021 Canadian Ad Strategy revealed in antitrust case document
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PPC Land
Google's 2021 Canadian Ad Strategy revealed in antitrust case document
Court exhibit exposes Google's plans to navigate digital advertising changes in Canada amid privacy concerns.
New post by PPC Land 🔥
Google's video indexing update poses challenges for independent publishers
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Google's video indexing update poses challenges for independent publishers
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PPC Land
Google's video indexing update poses challenges for independent publishers
Google's new video indexing guidelines create hurdles for non-YouTube content, impacting independent publishers' discoverability.
New post by Search Engine Land 🔥
New Google tools to boost first-party data strategies
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New Google tools to boost first-party data strategies
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Search Engine Land
New Google tools to boost first-party data strategies
Google introduces Tag Diagnostics and an integrated Consent Management Platform setup, to enhance first-party data strategies.
New post by Search Engine Land 🔥
6 steps to AI-driven budgeting and forecasting for digital marketing
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6 steps to AI-driven budgeting and forecasting for digital marketing
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Search Engine Land
6 steps to AI-driven budgeting and forecasting for digital marketing
Drive revenue growth and optimize your marketing spend using data-centric strategies and advanced AI models.
New post by Search Engine Journal 🔥
How To Consider The 4 Ps Of Marketing In Ecommerce & Paid Media via @sejournal, @MenachemAni
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How To Consider The 4 Ps Of Marketing In Ecommerce & Paid Media via @sejournal, @MenachemAni
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Search Engine Journal
How To Consider The 4 Ps Of Marketing In Ecommerce & Paid Media
Master the 4Ps of ecommerce paid media. Learn how to leverage product, price, place, and promotion for a successful online business.
New post by Search Engine Journal 🔥
How To Run A Live YouTube Show To An International Audience And Gain Traction
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How To Run A Live YouTube Show To An International Audience And Gain Traction
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Search Engine Journal
How To Run A Live YouTube Show To An International Audience And Gain Traction
YouTube is a great platform to connect with many worldwide all in one place. How can you build a successful show and gain traction? Find out on SEJ.
New post by Jon Loomer Digital 🔥
A Simpler Ad Strategy is Better: 10 Ways You Hurt Results
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A Simpler Ad Strategy is Better: 10 Ways You Hurt Results
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Jon Loomer Digital
A Simpler Ad Strategy is Better: 10 Ways You Hurt Results
When it comes to your ad strategy, simpler is better. Here is a list of 10 ways that advertisers overcomplicate things and hurt results.
New post by PPC Land 🔥
Oracle's $115 Million Privacy Settlement: What consumers need to know
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Oracle's $115 Million Privacy Settlement: What consumers need to know
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PPC Land
Oracle's $115 Million Privacy Settlement: What consumers need to know
A class action katz-lacabe et al v. oracle america, inc. lawsuit against Oracle over data collection practices has resulted in a $115 million settlement. Here are the key details.
New post by Search Engine Journal 🔥
Googler’s Tip About Favicons Can Make A Big Difference via @sejournal, @martinibuster
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Googler’s Tip About Favicons Can Make A Big Difference via @sejournal, @martinibuster
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Search Engine Journal
Googler’s Tip About Favicons Can Make A Big Difference
Google's John Mueller offered a tip for optimizing favicons that isn't officially documented but could improve their impact
New post by Search Engine Journal 🔥
Paying With Data Or Money: Navigating The Implications Of The Privacy First World via @sejournal, @navahf
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Paying With Data Or Money: Navigating The Implications Of The Privacy First World via @sejournal, @navahf
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Search Engine Journal
Paying With Data Or Money: Navigating The Implications Of The Privacy First World
Explore the concept of paying with data instead of money. Learn how personal information is used to access online services and fuel targeted advertising.
New post by Search Engine Journal 🔥
Google To Upgrade Video Action Campaigns To Demand Gen via @sejournal, @MattGSouthern
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Google To Upgrade Video Action Campaigns To Demand Gen via @sejournal, @MattGSouthern
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Search Engine Journal
Google To Upgrade Video Action Campaigns To Demand Gen
Google to replace Video Action Campaigns with Demand Gen, promising improved performance and multi-format capabilities for advertisers.