Swiss advertising giant shows resilience with digital expansion despite revenue decline.

YouTube launches new audience segmentation replacing returning viewers with three categories: new, casual, and regular for enhanced creator insights.

Meta's value rules feature becomes available, allowing advertisers to adjust bids across 25 placements and audiences.

Google introduces data sharing controls and extends signal types to improve programmatic targeting capabilities.

Experiments appear to confirm that ChatGPT may be using Google's search results as a fallback when Bing doesn't have a page indexed.

The final day of Google Search Central APAC 2025 focused on query understanding, content quality, and what happens before results hit the page.

Learn why vivid, emotionally grounded content works better than lifeless feature lists in today’s AI-powered search environment.

Chima digs into this question and encourages us to consider how over-optimization impacts web visibility. Discover why prioritizing best practices, building Brand Authority, and creating original, journalist-quality content are key to long-term search visibility…

Win SEO buy-in by proving value with AI visibility tracking, forecast modeling, and competitive benchmarks that matter to stakeholders.

Google’s Search Relations team explains how CSS affects SEO, addressing myths about class names, pseudo elements, and page performance.

Discover how small businesses can effectively compete with big brands in PPC by using smart targeting, budget strategies, and compelling ad creatives to stand out

Pentaleap and Teads announce industry-first integration enabling real-time bidding for onsite sponsored product advertisements across multiple retail networks.

Privacy search engine adds toggle to hide AI-generated content from image searches.

Stanford study reveals evaluation gap undermining industry growth projections.

AI-powered search features generate increased query volume while company beats earnings expectations with 14% growth.

Sweden retakes lead in European Innovation Scoreboard 2025 as digital advertising sector demonstrates resilience with record growth across 27 member states.

French data watchdog clarifies technical requirements for artificial intelligence models and training data annotation.

New research reveals 68% of UK professionals book travel from office locations, positioning digital screens as prime advertising touchpoints.

AdsWizz releases comprehensive report revealing significant opportunities in programmatic audio.

SureRank SEO plugin by Brainstorm Force offers the most important features websites need, accessible through an easy-to-use interface.