Search Console platform properties are now open to everyone worldwide, and Google has published a guide to reading your social and video search data.

Marketplaces absorb the query before Google sees it. Local engines hold real share. Here's how to build a European search strategy around both.

Data across 1,094 categories shows topical authority holds in ChatGPT, but 89% of AI search demand still sits in categories no brand owns.

Discover why AI citations fluctuate, where answers source evidence, what causes content to lose ground, and how to audit pages for durable AI search visibility.

Advertising revenue climbed 27% to $59.36 billion in the quarter, but a $2.4 billion legal charge pushed total costs up 55%, narrowing operating margin to 31%.

Revenue per search and volume drove the gain, but third-party deals held constant currency growth to just 9%, Microsoft says. Q1 guidance signals more slowing.

Reading all 1,741 partner privacy policies named in the banner would take 172 hours, noyb calculates, raising questions the Austrian regulator must answer.

Just 2.6% of AI crawler traffic serves live queries versus 52% for training, IAB Australia finds, ahead of Cloudflare's default block starting in September.

Nine distinct analysis methods once required 3-4 duplicate tables per metric at Roku. Data scientists now write one SQL file, ending silent calculation drift.

Satori researchers priced a working scam kit at $2,970 monthly, no hardware required. Fake-account creation now runs faster than ad platforms can detect it.

Meta profit fell 8 percent to 15.8 billion dollars as legal charges hit margins, while Microsoft earnings and an IAB Australia crawler guide reshaped ad tech.

Entity mapping treats Google and ChatGPT as one system. They are not, and knowing where the line falls is where the real value in this work sits.

Anthropic's Boris Cherny, creator of Claude Code, shares the best strategies for getting the high quality outcomes.

GSC's AI Overviews impressions show no clicks, rank every AIO link at position one, and distort average position, masking real traffic and revenue declines.

Cost uploads without a currency field now fail intake, while past imports keep the property's assumed rate. A mapping step awaits multi-currency advertisers.

Similarweb data shows 95% of ChatGPT's outbound clicks land on just a handful of sites, reshaping how publishers should value AI referral traffic.

Native Lead Forms now sync straight into HubSpot contacts, skipping manual exports, while HubSpot sends deal outcomes back through Snapchat Conversions API.

Buyer Cloud clients access the tool at no extra cost, covering seven launch publishers including NBCUniversal, as CTV buyer trust gaps persist industry-wide.

Brand owners now get 14 days to approve AI-rewritten titles, after Amazon logged 984 million title updates since June. Mobile display parity arrives August 10.

Survey data covering 1,323 respondents shows 97% of Gen Z research restaurants before spending, while written reviews outrank influencer picks by 19 points.