Revenue reached $715 million, up 3%, while CPG and autos supply a quarter of platform spend. Q3 guidance assumes no macro recovery. Where does growth restart?

Learn how to manage Google Ads in the age of AI, from feeding the algorithm better data to testing with structure and making smarter decisions.

Emerging AI revenue nearly doubled to 15% of sales, mobile app grew over 40%, and CFO Steve Pantelick will retire. Q3 guidance now implies a sequential dip.

IAB Tech Lab wrote programmatic guaranteed into its agentic specs in April 2026, and DataBeat found agentic buyers clearing 13.4% below conventional demand.

Coordination jumped to WhatsApp on July 27, where private groups sit outside DSA scope while Facebook remains a designated VLOP. Who polices the handover point?

How the joke web standard cats.txt took the fancy of some SEOs and became cited at the same evidential level as llms.txt for optimizing websites for search and AI discovery.

Developers held on to ad revenue instead: linked-data disclosures among surviving apps rose from 10.4% to 24.1% by 2025. What do privacy rules actually change?

Google's former Chief Scientist Jeff Dean says choosing the right AI model is becoming less important and explains what matters more.

Reviewer paid over $5,000 a night and was turned away at the gate by security. Creator channels now carry brand exposure that media budgets cannot buy back.

Advertising revenue still climbed 25% to $673 million, with third-party DSPs buying nearly three-quarters of in-stream video. Fox closes the deal in H1 2027.

Ads supplied 18% of second-quarter revenue and $48m in the first half, but management guides that share back near 15% in 2027. Does the dollar base still grow?

Restaurant and retail ad revenue fell 10% to $102 million while other revenue nearly doubled to $33 million. Repurchases resume in 2027, with $339 million left.

Gaming advertiser retention fell to 81.6% from 93.7%, and revenue per technology advertiser dropped 11% to $113,267. Buyers face a thinner premium supply pool.

Conversion-optimised CPC reaches product feed campaigns, plus URL macros and Triple Whale and Hightouch hooks. Brazil and Mexico follow; a carousel is in test.

Workspace accounts remain unsupported, leaving agencies on personal Gmail logins. Every Gemini edit runs through official APIs and still needs owner sign-off.

Claude and OpenAI doubled Gen Z consideration scores in Q2, yet only 28% of Americans trust AI assistants for answers, and that gap should reshape GEO plans.

Garante found on-screen disclaimers too weak for inattentive viewers, citing GDPR articles 5 and 25. No fine followed. Does satire still shield synthetic media?

In the latest episode of Whiteboard Friday, Miracle Inameti-Archibong explains how to optimize your website for agentic commerce using Markdown, product feeds, structured data, and MCP.

Learn how to create and use exclusion-only custom audiences in Meta Ads, including limitations, targeting restrictions, and use cases.

Two different races, almost the same training. Why arguing over GEO, AEO, or SEO is easier than admitting you skipped the fundamentals.