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Microsoft Clarity publishes five MCP query patterns for behavioral analytics
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Microsoft Clarity publishes five MCP query patterns for behavioral analytics
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PPC Land
Microsoft Clarity publishes five MCP query patterns for behavioral analytics
Five prompt patterns cover scroll depth, negative signals and trend shifts across sessions and regions, still bound by Clarity's daily export request limits.
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ChatGPT Ads gains view-through conversions with a fixed 1-day window
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ChatGPT Ads gains view-through conversions with a fixed 1-day window
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PPC Land
ChatGPT Ads gains view-through conversions with a fixed 1-day window
Ads Manager surfaces VTA (1d) as a standalone column, excluded from CPA, bidding and billing. Availability stays account-gated, and clicks still take credit.
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Taboola gains NBC News display ads in first deal beyond native
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Taboola gains NBC News display ads in first deal beyond native
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PPC Land
Taboola gains NBC News display ads in first deal beyond native
Realize will power programmatic display on NBCNews.com and TODAY.com, two properties tied to Taboola by native ads since 2014. What changes for open web buyers?
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Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained via @sejournal, @MattGSouthern
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Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained via @sejournal, @MattGSouthern
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Search Engine Journal
Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained
New Promptwatch data shows a sharp drop in Reddit's ChatGPT Search citations this month. The commonly cited explanation doesn't fully establish what caused it.
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Business websites dominate Gemini local AI search citations: Study
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Business websites dominate Gemini local AI search citations: Study
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Search Engine Land
Business websites dominate Gemini local AI search citations: Study
A study of 14,472 AI citations found business websites led Gemini's local results, but repeated searches rarely returned the same sources.
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Microsoft Advertising rolls out AI Max globally for Search campaigns
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Microsoft Advertising rolls out AI Max globally for Search campaigns
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Search Engine Land
Microsoft Advertising rolls out AI Max globally for Search campaigns
Microsoft is rolling out AI Max globally, bringing AI targeting, creative and landing page optimization to Search campaigns.
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AI ad labels cut clicks 31.5% as IAB issues disclosure framework
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AI ad labels cut clicks 31.5% as IAB issues disclosure framework
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PPC Land
AI ad labels cut clicks 31.5% as IAB issues disclosure framework
AI ad labels cut click-through 31.5% in NYU Stern tests as the IAB sets disclosure rules, agentic buying reaches audio and the FTC targets personalized pricing.
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Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
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Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
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PPC Land
Deutsche Bahn sets a 5-day notice rule for press filming inside its trains
Employees clear a separate stack: image-rights consent, works council rules, an employer ban. One rail creator with 68,700 subscribers has stopped filming.
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Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
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Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
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PPC Land
Amazon Prime Air targets 500 US towns by end of 2026, up from 11 sites
Each drone site covers about 175 square miles, and 60% of top-selling items qualify at under 5 pounds. What the sixfold target leaves undisclosed matters most.
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Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
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Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
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PPC Land
Only 6% of marketers act on in-platform AI recommendations, StackAdapt finds
Comfort with AI slides from 90% for suggestions to 50% for autonomy, and 19% have tools fully integrated. Brand risk leads barriers. What unlocks delegation?
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Google kills euro check payouts for AdSense, change spotted 11 days late
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Google kills euro check payouts for AdSense, change spotted 11 days late
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PPC Land
Google kills euro check payouts for AdSense, change spotted 11 days late
Publishers on euro checks lost the option on August 7, 2026, and the Help Center note surfaced only on August 18. Dollar checks, EFT, SEPA and wire remain open.