A UK news site's trending-query visibility collapsed after moving from .co.uk to .com, and the new domain didn't pick up what the old one lost.

Learn how to approach Meta advertising control for age, gender, audiences, targeting, placements, and value rules.

Google rolled out redesigned Search results in the EEA, reworking aggregator units and adding supplier units for hotel, flight, transport, and product queries.

Google Ads brings Local Customer Optimization to Performance Max and easier Store Sales measurement to help retailers drive and measure in-store purchases.

Explore the significance of AI visibility for local businesses. Learn what makes some businesses stand out in AI searches.

Learn how AI citation sources influence your brand's visibility in LLM outputs and what factors contribute to this dynamic.

AI visibility metrics reveal more when brands separate mentions, citations, rankings, and outcomes, helping marketers diagnose score changes accurately.

Search intent is fracturing beyond informational, navigational and transactional. Two new studies show what AI Mode and AI Overviews are doing to user behavior.

Google added documentation mapping regional Search features in the EEA, Türkiye, and South Africa, with eligibility and participation steps for site owners.

Consent management platform: the software that collects user permission for tracking, encodes it into a machine-readable signal, and gates ad revenue in Europe.

SPAC: a listed shell company that raises cash first and finds a private business to merge with later. How the structure works, and what it has done to ad tech.

GDPR is the EU regulation governing personal data: lawful bases, the consent standard, data subject rights and the penalties now shaping European advertising.

Sixteen terms, four groups of four. Today's grid crosses four departments that rarely share a meeting, and one group is tighter than it looks.

Grindr will pay £26m to about 12,000 UK users over HIV status and location data shared with ad partners, pricing the exposure 5.4 times above Norway's fine.

Automatic activation lands on or after October 9 and reaches every site and app on the adsbygoogle tag, GPT or GMA SDK. What happens when no TC string arrives?

Code analysis found three checkout modes, one routing Shopify orders over UCP. Merchants who block agents now face a buyer they cannot tell apart from a bot.

Nearly a third of consumers say they will stop clicking ads from impersonated brands, yet just 4.2% blame them. A 1,029-person survey tracks where trust breaks.

Product rests on more than 18,000 survey responses and five destinations. Ad load, subscriber targets and inventory treatment remain undisclosed to buyers.

Founders ran Hawk DSP's UK arm before Azerion bought it. Signal folds first-party, search and mobile movement data into one map. Client access stays unstated.

Builders get an auto-generated ads account and creative pulled from the app itself, with billing through Wix. Where does that sit against Google's proxy rules?