Tencent’s insurance platform WeSure slapped with fine for misleading marketing
Chinese regulators have slapped Tencent WeSure Insurance with a 120,000 yuan (US$17,293) fine for running a misleading marketing campaign, amid a surge in online health care coverage in the country because of the coronavirus pandemic.
WeSure, the online insurance subsidiary of internet giant Tencent Holdings, tried to boost demand for its insurance products by claiming that only a limited number would be available to consumers, according to a notice posted online by the China Banking and Insurance Regulatory Commission’s Shenzhen office on Monday.
https://www.scmp.com/tech/apps-social/article/3097808/tencents-insurance-platform-wesure-slapped-fine-misleading
#Asia #China #Tencent #WeSure
Chinese regulators have slapped Tencent WeSure Insurance with a 120,000 yuan (US$17,293) fine for running a misleading marketing campaign, amid a surge in online health care coverage in the country because of the coronavirus pandemic.
WeSure, the online insurance subsidiary of internet giant Tencent Holdings, tried to boost demand for its insurance products by claiming that only a limited number would be available to consumers, according to a notice posted online by the China Banking and Insurance Regulatory Commission’s Shenzhen office on Monday.
https://www.scmp.com/tech/apps-social/article/3097808/tencents-insurance-platform-wesure-slapped-fine-misleading
#Asia #China #Tencent #WeSure
South China Morning Post
Tencent’s insurance platform WeSure slapped with fine for misleading marketing
The disciplinary action shows that Beijing is determined to regulate the world’s biggest internet market with a strong hand, as it continues to grow.