Forwarded from BlackBox (Security) Archiv
Advertising profiles in your browser: Eyeo launches "Crumbs".
More and more companies are trying to position themselves for the post-cookie age, including adblocker manufacturer Eyeo.
With a new plugin, Eyeo, known for its AdBlock Plus browser plugin, is trying to launch a new advertising market. "Crumbs" blocks conventional advertising trackers and instead creates a user profile in the browser to play out privacy-preserving yet personalized advertising.
The browser plugin, which is currently available for Chrome and Firefox, is supposed to filter out the currently omnipresent cookie popups as well as the actual tracking techniques, such as third-party cookies or certain scripts. In addition, Crumbs sends the signal of the Global Privacy Control group to prohibit the sharing of profile information.
In addition to a complete blocking of advertising cookies, Crumbs also offers a sandbox mode, in which cookies are only accepted for appearances, but then deleted again. In addition, advertising requests are to be routed through a proxy so that advertisers cannot draw any direct conclusions about the IP address.
https://crumbs.org/
https://www.heise.de/news/Werbeprofile-im-Browser-Eyeo-startet-Crumbs-5036636.html
#crumbs #trackers #privacy #controll #adblock #browser #plugin
π‘@cRyPtHoN_INFOSEC_DE
π‘@cRyPtHoN_INFOSEC_EN
π‘@BlackBox_Archiv
π‘@NoGoolag
More and more companies are trying to position themselves for the post-cookie age, including adblocker manufacturer Eyeo.
With a new plugin, Eyeo, known for its AdBlock Plus browser plugin, is trying to launch a new advertising market. "Crumbs" blocks conventional advertising trackers and instead creates a user profile in the browser to play out privacy-preserving yet personalized advertising.
The browser plugin, which is currently available for Chrome and Firefox, is supposed to filter out the currently omnipresent cookie popups as well as the actual tracking techniques, such as third-party cookies or certain scripts. In addition, Crumbs sends the signal of the Global Privacy Control group to prohibit the sharing of profile information.
In addition to a complete blocking of advertising cookies, Crumbs also offers a sandbox mode, in which cookies are only accepted for appearances, but then deleted again. In addition, advertising requests are to be routed through a proxy so that advertisers cannot draw any direct conclusions about the IP address.
https://crumbs.org/
https://www.heise.de/news/Werbeprofile-im-Browser-Eyeo-startet-Crumbs-5036636.html
#crumbs #trackers #privacy #controll #adblock #browser #plugin
π‘@cRyPtHoN_INFOSEC_DE
π‘@cRyPtHoN_INFOSEC_EN
π‘@BlackBox_Archiv
π‘@NoGoolag
crumbs.org
Take back control of your personal data and stop pesky trackers.
Crumbs empowers users to claim control over the usage of their data online, while offering a new privacy-first model for data-driven advertisement.