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Businesses gain ChatGPT click and mention counts in OpenAI's Business Hub
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Businesses gain ChatGPT click and mention counts in OpenAI's Business Hub
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Businesses gain ChatGPT click and mention counts in OpenAI's Business Hub
Prompts and chats stay hidden, while US ecommerce and online service firms get Business Agents that ChatGPT Ads can point to. What do the new counts measure?
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74% of marketers can't track if AI agent leads become sales, Invoca finds
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74% of marketers can't track if AI agent leads become sales, Invoca finds
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74% of marketers can't track if AI agent leads become sales, Invoca finds
Just 19% of US B2C marketers running AI agents send outcomes back to ad platforms, a survey of 451 shows. What are bidding systems learning from those chats?
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Major labels hold 16 of 18 places on Vevo's 2027 artists to watch list
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Major labels hold 16 of 18 places on Vevo's 2027 artists to watch list
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Major labels hold 16 of 18 places on Vevo's 2027 artists to watch list
Universal and Sony, which founded Vevo, account for 15 acts. Each films two exclusive sessions, but Vevo has published no audience data to back its brand pitch.
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Sitecore's MarketingIQ drafts fixes when ChatGPT or Gemini gets a brand wrong
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Sitecore's MarketingIQ drafts fixes when ChatGPT or Gemini gets a brand wrong
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Sitecore's MarketingIQ drafts fixes when ChatGPT or Gemini gets a brand wrong
Scrunch's AI answer data now feeds staged drafts for SitecoreAI customers, none published without approval. No price or date yet. Can it prove pipeline gains?
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65% of US adults have turned to Reddit or TikTok when Google didn't help
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65% of US adults have turned to Reddit or TikTok when Google didn't help
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65% of US adults have turned to Reddit or TikTok when Google didn't help
Gen Z hits 80%, yet 88% of all adults still used Google to pick their latest business. What do 1,014 answers say about search, AI and the business website?
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AI labels won't save public figure impersonators from Google Ads suspension
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AI labels won't save public figure impersonators from Google Ads suspension
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AI labels won't save public figure impersonators from Google Ads suspension
Advertisers using AI likenesses of singers, athletes or YouTubers face suspension on detection, with no warning. What changed, and what did Google leave out?
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Google's Gemini can now use food and ride apps for people in 3 more countries
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Google's Gemini can now use food and ride apps for people in 3 more countries
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Google's Gemini can now use food and ride apps for people in 3 more countries
Pixel 10, Pixel 11 and Galaxy S26 owners aged 18+ in the UK, India and Japan get the beta, which runs inside a virtual phone. Who confirms the final order?
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Google's old Ads Developer Blog feed gets no new posts after November 10
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Google's old Ads Developer Blog feed gets no new posts after November 10
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Google's old Ads Developer Blog feed gets no new posts after November 10
Feed subscribers tracking Google Ads API changes need a new address, a 25-post feed for all ad products. Pre-2024 posts stay on Blogger, outside the new feed.
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Claude Fable 5.2 edges Gemini 4 Carbon on Google's benchmark at 6x the cost
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Claude Fable 5.2 edges Gemini 4 Carbon on Google's benchmark at 6x the cost
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PPC Land
Claude Fable 5.2 edges Gemini 4 Carbon on Google's benchmark at 6x the cost
Fable scored 73.3% to Carbon's 71.9% across 200 visual office tasks, a gap Google's own report treats as noise. Can a vendor-built test guide AI agent buyers?
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IAB moves to define creator 'views' as 66% ask for a common standard
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IAB moves to define creator 'views' as 66% ask for a common standard
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IAB moves to define creator 'views' as 66% ask for a common standard
Measurement ranks first at 67% in a survey of 53 creator industry leaders; usage rights top contract friction at 61%. What will IAB and the MRC define in 2027?