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Amazon's Alexa for Shopping takes orders by text, invite-only for now
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Amazon's Alexa for Shopping takes orders by text, invite-only for now
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PPC Land
Amazon's Alexa for Shopping takes orders by text, invite-only for now
Invited US customers get a phone contact named Alexa Shopping that reorders, tracks prices and buys, with millions more due within weeks. Where do ads fit in?
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Google's Data Manager API accepts call conversions, but only hashed numbers
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Google's Data Manager API accepts call conversions, but only hashed numbers
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PPC Land
Google's Data Manager API accepts call conversions, but only hashed numbers
Version 1.9, released November 4, also lists each failed record's position for developers and data partners. Lead IDs arrive, but cannot yet drive attribution.
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Meta's Muse gains self-updating tools that track prices and Instagram saves
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Meta's Muse gains self-updating tools that track prices and Instagram saves
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Meta's Muse gains self-updating tools that track prices and Instagram saves
Sample spaces merge Marketplace listings with buyer messages or track orders for small sellers. Meta named no price or ad terms. Where do updates come from?
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LISA's Tarantino loses 88% of YouTube views in week two
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LISA's Tarantino loses 88% of YouTube views in week two
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PPC Land
LISA's Tarantino loses 88% of YouTube views in week two
Views fell from 71.7M to 8.4M as the song left 11 of 14 national charts, weeks into a PlayStation tie-in. Dai Dai is No. 1 again. What is a debut week worth?
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Cloudflare says websites pay for AI agents as Meta's Muse learns to talk
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Cloudflare says websites pay for AI agents as Meta's Muse learns to talk
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PPC Land
Cloudflare says websites pay for AI agents as Meta's Muse learns to talk
Cloudflare argued websites carry the cost of AI agents as Meta gave Muse a voice, Amazon swapped Grubhub for Uber Eats and Apple let apps bargain with quitters.
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Google's AI chip business nears 100 customers as it adds TPU 8tx and 8i Max
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Google's AI chip business nears 100 customers as it adds TPU 8tx and 8i Max
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Google's AI chip business nears 100 customers as it adds TPU 8tx and 8i Max
Regulated firms are the target of TPU 8tx, which isolates data in use; TPU 8i Max doubles TPU 8i compute and HBM bandwidth. Prices and launch dates are unknown.
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Instagram's AI moves teens with adult birthdays into Teen Accounts worldwide
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Instagram's AI moves teens with adult birthdays into Teen Accounts worldwide
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Instagram's AI moves teens with adult birthdays into Teen Accounts worldwide
Australian teens are now also checked against Apple's age-range signal, and Threads follows later this year. Meta has not disclosed how often its age AI errs.
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Spain's AEPD issues 10-point guide for people who let AI agents act for them
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Spain's AEPD issues 10-point guide for people who let AI agents act for them
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PPC Land
Spain's AEPD issues 10-point guide for people who let AI agents act for them
Five questions before delegating, no blanket 'always allow' and human sign-off before an agent pays or signs. What does Spain's regulator want from providers?
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DailyWire gains 20% US podcast audience in Podtrac's October ranking
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DailyWire gains 20% US podcast audience in Podtrac's October ranking
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PPC Land
DailyWire gains 20% US podcast audience in Podtrac's October ranking
iHeart Audience Network added 6.7 million monthly US listeners while its downloads rose only 3%. What the gap between reach and listening means for ad buyers.
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AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
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AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
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PPC Land
AI Overviews cut a French site's daily clicks from 750 to 400, Gabe finds
Clicks at a second French site fell from about 80 to 25 a day, yet two of five sites shown held steady. Can Search Console data alone prove AI Overviews did it?