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Index Exchange embeds AI attention signals into SSP for pre-bid targeting
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Index Exchange embeds AI attention signals into SSP for pre-bid targeting
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PPC Land
Index Exchange embeds AI attention signals into SSP for pre-bid targeting
Index Exchange integrates xpln.ai's predictive attention metrics directly into its supply-side platform, enabling programmatic buyers to optimize campaigns based on eye-tracking data before placing bids.
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Disney faces $2.75 million fine for broken streaming privacy controls
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Disney faces $2.75 million fine for broken streaming privacy controls
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PPC Land
Disney faces $2.75 million fine for broken streaming privacy controls
California Attorney General announces Disney settlement over CCPA violations affecting opt-out requests across Disney+ and Hulu streaming platforms.
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15 Smarter Interview Questions For Hiring Digital Marketers In 2026 via @sejournal, @brookeosmundson
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15 Smarter Interview Questions For Hiring Digital Marketers In 2026 via @sejournal, @brookeosmundson
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Search Engine Journal
15 Smarter Interview Questions For Hiring Digital Marketers In 2026
Use these interview questions to evaluate how digital marketers think, adapt, and tie performance to business outcomes.
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Czech internet association seeks developer for political ad transparency system ahead of EU deadline
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Czech internet association seeks developer for political ad transparency system ahead of EU deadline
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PPC Land
Czech internet association seeks developer for political ad transparency system ahead of EU deadline
SPIR announced a tender for a centralized political advertising transparency notification system to meet EU regulation requirements by April 2026.
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AI coding tools could be stealing tomorrow's expertise while boosting today's productivity
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AI coding tools could be stealing tomorrow's expertise while boosting today's productivity
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PPC Land
AI coding tools could be stealing tomorrow's expertise while boosting today's productivity
Anthropic research reveals AI assistance reduces coding quiz scores by 17% even as developers complete tasks faster, challenging assumptions about skill development in an AI-augmented workplace.
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Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse via @sejournal, @brookeosmundson
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Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse via @sejournal, @brookeosmundson
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Search Engine Journal
Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse
Google tests Shopping ads in AI Mode, Microsoft explains AI search visibility, and Google reframes keywords. What PPC advertisers should understand now.
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Netflix soundtrack holds YouTube's top spot as regional charts splinter
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Netflix soundtrack holds YouTube's top spot as regional charts splinter
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PPC Land
Netflix soundtrack holds YouTube's top spot as regional charts splinter
Golden from KPop Demon Hunters maintains global #1 with 39.8M views while Big Guy tops US charts, revealing platform's territorial fragmentation.
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Cloudflare’s New Markdown for AI Bots: What You Need To Know via @sejournal, @MattGSouthern
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Cloudflare’s New Markdown for AI Bots: What You Need To Know via @sejournal, @MattGSouthern
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Search Engine Journal
Cloudflare’s New Markdown for AI Bots: What You Need To Know
Cloudflare launched Markdown for Agents, converting HTML pages to markdown automatically when AI crawlers request it through content negotiation.
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Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse via @sejournal, @MattGSouthern
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Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse via @sejournal, @MattGSouthern
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Search Engine Journal
Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse
Bing launches AI citation tracking in Webmaster Tools, Mueller finds a hidden HTTP homepage bug, and new data shows most pages fit Googlebot's crawl limit.
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Google’s Search Relations Team Debates If You Still Need A Website via @sejournal, @MattGSouthern
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Google’s Search Relations Team Debates If You Still Need A Website via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s Search Relations Team Debates If You Still Need A Website
Google's Search Relations team discussed whether you still need a website in 2026, and outlined when social, apps, or the web make sense.
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EU watchdog tightens grip on data privacy officers with dismissal veto power
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EU watchdog tightens grip on data privacy officers with dismissal veto power
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PPC Land
EU watchdog tightens grip on data privacy officers with dismissal veto power
European Data Protection Supervisor establishes binding framework requiring prior consent for dismissing data protection officers across EU institutions.
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Europe's privacy watchdogs reject Commission's plan to narrow GDPR protections
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Europe's privacy watchdogs reject Commission's plan to narrow GDPR protections
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PPC Land
Europe's privacy watchdogs reject Commission's plan to narrow GDPR protections
European data protection authorities strongly oppose proposed GDPR changes in Digital Omnibus, warning modifications would weaken privacy rights rather than simplify compliance.
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Google Ads adds ROAS-based tool for valuing new customers
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Google Ads adds ROAS-based tool for valuing new customers
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Search Engine Land
Google Ads adds ROAS-based tool for valuing new customers
Google Ads is testing a ROAS-based tool that suggests conversion values to help advertisers bid smarter for new customers.
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Andrea Cruz talks about turning client pressure into growth
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Andrea Cruz talks about turning client pressure into growth
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Search Engine Land
Andrea Cruz talks about turning client pressure into growth
Andrea Cruz shares how marketers can handle client pressure with better communication and a solutions-first mindset.
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Dentsu abandons international sale, appoints Japan chief as global CEO after $2.18 billion loss
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Dentsu abandons international sale, appoints Japan chief as global CEO after $2.18 billion loss
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PPC Land
Dentsu abandons international sale, appoints Japan chief as global CEO after $2.18 billion loss
Dentsu names Takeshi Sano as global CEO while scrapping sale of international operations after recording $2.18 billion loss driven by goodwill impairment charges.
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Spotify engineers haven't coded since December as AI transforms development
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Spotify engineers haven't coded since December as AI transforms development
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PPC Land
Spotify engineers haven't coded since December as AI transforms development
Streaming giant reports developers using Claude exclusively while hitting record 751M users and €701M operating income.
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Google AI Shows A Site Is Offline Due To JS Content Delivery via @sejournal, @martinibuster
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Google AI Shows A Site Is Offline Due To JS Content Delivery via @sejournal, @martinibuster
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Search Engine Journal
Google AI Shows A Site Is Offline Due To JS Content Delivery
A site owner blamed Google AI Search for falsely saying their site was offline. The explanation was a lesson about content delivery.
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Amazon forces resellers to abandon manufacturer barcodes in March
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Amazon forces resellers to abandon manufacturer barcodes in March
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PPC Land
Amazon forces resellers to abandon manufacturer barcodes in March
Amazon will require resellers to apply Amazon-specific labels on all FBA inventory starting March 31, 2026, ending manufacturer barcode eligibility
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Proxy advisors back Criteo's escape from France ahead of shareholder vote
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Proxy advisors back Criteo's escape from France ahead of shareholder vote
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PPC Land
Proxy advisors back Criteo's escape from France ahead of shareholder vote
Glass Lewis and ISS recommend shareholders approve Criteo's Luxembourg redomiciliation before February 27 vote, advancing cross-border conversion plans.