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Pinterest expands programmatic access through Index Exchange and Criteo
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Pinterest expands programmatic access through Index Exchange and Criteo
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PPC Land
Pinterest expands programmatic access through Index Exchange and Criteo
The visual discovery platform broadens its advertising reach through two major programmatic partners in strategic move.
New post by Search Engine Journal 🔥
Google Confirms Alt Text Is Not Primarily An SEO Decision via @sejournal, @martinibuster
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Google Confirms Alt Text Is Not Primarily An SEO Decision via @sejournal, @martinibuster
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Search Engine Journal
Google Confirms Alt Text Is Not Primarily An SEO Decision
Google's John Mueller explains how alt text decisions should be made, explaining it's not primarily about SEO
New post by Search Engine Journal 🔥
Advertising Dependency: How To Create Marketing Resilience via @sejournal, @Kevin_Indig
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Advertising Dependency: How To Create Marketing Resilience via @sejournal, @Kevin_Indig
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Search Engine Journal
Advertising Dependency: How To Create Marketing Resilience
Don't let your marketing strategy backfire. Discover the importance of channel diversification and how it can protect your business in times of budget cuts.
New post by The WordStream Blog 🔥
The 8 Best Ways to Improve Your Email Sender Reputation
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The 8 Best Ways to Improve Your Email Sender Reputation
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WordStream
The 8 Best Ways to Improve Your Email Sender Reputation | WordStream
Learn why your email sender reputation is critical to email marketing success and get eight tactics for improving yours.
New post by Search Engine Journal 🔥
Perplexity AI Deploys Chinese DeepSeek AI Model via @sejournal, @martinibuster
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Perplexity AI Deploys Chinese DeepSeek AI Model via @sejournal, @martinibuster
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Search Engine Journal
Perplexity AI Deploys Chinese DeepSeek AI Model
Perplexity AI makes a self-hosted version of the Chinese DeepSeek R1 reasoning model available for use on its AI search engine
New post by PPC Hero 🔥
Content Marketing and PPC for Hyper-Local Audiences: How to Dominate a Small Market
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Content Marketing and PPC for Hyper-Local Audiences: How to Dominate a Small Market
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PPC Hero
Content Marketing and PPC for Hyper-Local Audiences: How to Dominate a Small Market - PPC Hero
Discover actionable content marketing and PPC tips to dominate your local market. Learn how to engage hyper-local audiences with tailored strategies, from social media to paid advertising.
New post by PPC Land 🔥
Yahoo becomes first DSP to implement IAB Tech Lab data transparency labels
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Yahoo becomes first DSP to implement IAB Tech Lab data transparency labels
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PPC Land
Yahoo becomes first DSP to implement IAB Tech Lab data transparency labels
Yahoo DSP adopts standardized data labels to provide advertisers with detailed information about audience segments.
New post by Search Engine Journal 🔥
Wix Shares How To Optimize Enterprise Marketing via @sejournal, @martinibuster
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Wix Shares How To Optimize Enterprise Marketing via @sejournal, @martinibuster
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Search Engine Journal
Wix Shares How To Optimize Enterprise Marketing
Wix shares how to develop a marketing team that works at peak performance and how to avoid pitfalls like misaligned goals and AI silos
New post by PPC Land 🔥
Network of AI-generated fake news sites uncovered in advertising fraud scheme
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Network of AI-generated fake news sites uncovered in advertising fraud scheme
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PPC Land
Network of AI-generated fake news sites uncovered in advertising fraud scheme
Investigation reveals over 200 fraudulent websites using AI to generate content and deceive advertisers through fake news domains.
New post by PPC Land 🔥
Spotify reaches $10 billion annual payout milestone to music industry
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Spotify reaches $10 billion annual payout milestone to music industry
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PPC Land
Spotify reaches $10 billion annual payout milestone to music industry
Streaming service hits record payment in 2024, marking tenfold increase over past decade as independent artists see growth.
New post by Search Engine Journal 🔥
Google AI Overviews Found In 74% Of Problem-Solving Queries via @sejournal, @MattGSouthern
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Google AI Overviews Found In 74% Of Problem-Solving Queries via @sejournal, @MattGSouthern
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Search Engine Journal
Google AI Overviews Found In 74% Of Problem-Solving Queries
Google's AI overviews appear in 30% of searches and nearly three-quarters of problem-solving queries, according to a new study.
New post by Search Engine Journal 🔥
WordPress Shakeup Signaled By 3 Recent Events via @sejournal, @martinibuster
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WordPress Shakeup Signaled By 3 Recent Events via @sejournal, @martinibuster
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Search Engine Journal
WordPress Shakeup Signaled By 3 Recent Events
Three events, including a $500k investment, signal that a parallel WordPress community is gaining momentum
New post by Search Engine Journal 🔥
Scaling Up: How To Expand Your SEO Services To New Markets via @sejournal, @jasonhennessey
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Scaling Up: How To Expand Your SEO Services To New Markets via @sejournal, @jasonhennessey
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Search Engine Journal
Scaling Up: How To Expand Your SEO Services To New Markets
Looking to scale your SEO services? Here’s the secret to expanding your SEO agency to new markets, leveling up your service offering, and maximizing revenue.
New post by Search Engine Journal 🔥
Layering Success: How To Target High-Intent Users In Google Ads via @sejournal, @LisaRocksSEM
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Layering Success: How To Target High-Intent Users In Google Ads via @sejournal, @LisaRocksSEM
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Search Engine Journal
Layering Success: How To Target High-Intent Users In Google Ads
Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine targeting and improve campaign results.
New post by Search Engine Journal 🔥
Why Alignment With Customer Service Is Crucial For PPC via @sejournal, @timothyjjensen
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Why Alignment With Customer Service Is Crucial For PPC via @sejournal, @timothyjjensen
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Search Engine Journal
Why Alignment With Customer Service Is Crucial For PPC
Understand how learnings from your customer service team can connect to paid media strategies and why you should highlight customer benefits in your ads.
New post by The WordStream Blog 🔥
8 Video Marketing Trends to Watch in 2025 (According to Experts)
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8 Video Marketing Trends to Watch in 2025 (According to Experts)
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WordStream
Experts Share the Biggest Video Marketing Trends of 2025 | WordStream
Learn the most influential video marketing trends for 2025 from experts and get practical ideas to address them for your brand.