New certification program targets conversion-focused advertisers seeking measurable results.

Streaming giant adds 350,000 titles for users in four new countries.

New report reveals adoption challenges despite half expecting full integration by 2026.

With the help of LLMs, marketers can now build scripts, extensions, and tools – no coding skills required.

Digital audience data shows dramatic shifts in how Australians research and book travel options.

How brands can capitalize on the fastest-growing ad format as performance budgets shift.

SEO and PPC each have distinct advantages depending on your business objectives. Read about the pros and cons for each strategy to digital marketing.

Google provides enhanced transparency for advertisers regarding account suspensions.

Sports betting advertising expansion marks significant policy shift for premium ad space.

Tech giants race to capture commerce interactions through AI assistants.

Google Ads shared budgets let you share a budget across multiple campaigns within a Google Ads account. Find out when to use them and how to set them up.

How retailers are joining the advertising technology landscape.

Sports media powerhouse expands audio advertising reach through new partnership with independent podcast company, creating major opportunity for advertisers.

Western Union enhances advertising reach to multicultural audiences through strategic partnership.

Enhanced capabilities for Demand Gen campaigns and Local Services feedback headline update.

Better visibility for advertisers at the bottom of search pages.

Creators platform adds major network partnerships and new features as it continues growth beyond individual creators.

The antitrust battle between Google and the Department of Justice enters a critical phase, with hearing scheduled next week to determine remedies that could alter America's digital landscape.

An overview of 11 new Meta Lead Ads features that can improve lead quality and reduce costs. Which do you have in your ad accounts?

How competition enforcement secretly advances environmental and equality goals without most people realizing it.