Some advertisers are reporting seeing a new option for the Facebook Notifications placement. Here's how it works...

New solution aims to bridge quality gap in programmatic advertising by leveraging trusted content rankings.

New subscription option could reshape streaming strategies.

New tools aim to simplify finding, partnering with, and measuring YouTube creator partnerships.

Google announced major updates to Display & Video 360 platform with AI integration and expanded retail media capabilities.

Ad tech firm's underlying business grows 21% as company diversifies revenue streams amid shifting digital advertising landscape.

Financial reports reveal strengths and challenges for leading supply-side platforms.

Is the SEO job market undergoing major changes? Why are experienced SEOs struggling to get hired?

AI is changing how brands are evaluated and presented. This article outlines a strategic framework to adapt to these shifts in search.

Unlock the secrets to high-performing Reddit ads campaigns with targeting tactics, creative formats, and authentic engagement that actually convert.

Can Google Ads' built-in AI tool compete with third-party solutions for ad creation? See which delivers better ad copy, images, and video.

Google's John Mueller explains that Hreflang tags act as suggestions, not directives. Learn how canonical tags impact international SEO and what adjustments your strategy needs.

Google's updated image SEO best practices recommend using consistent URLs for images across your site to preserve crawl budget.

Struggling with low-quality leads? Discover 16 proven strategies to improve lead quality from your Meta ads without wasting budget.

U.S. Copyright Office report raises legal concerns by identifying copyright risks at every step of generative AI training and deployment

Unpack AI Max for Search campaigns with clear insights, myth-busting, and practical tips to test, master, and scale your strategy.

Google's AI Overviews link back to Google 43% of the time, furthering its walled garden effect, according to new data.

Join us for this webinar as we introduce the TotalSERP strategy, a unified approach designed to help you reclaim visibility across the entire search landscape.

Bot traffic is not a new challenge for marketers, but the rise of AI has allowed it to take on sophisticated shapes. Google may not combat it, but you can.

A hosting dispute may have wiped your site, but not all is lost. Here’s how to recover content, rebuild authority, and reclaim rankings for your domain.