New video analytics feature spotted in Google Ads interface provides unified performance data across campaign types.

Court ruling allows government case alleging smartphone monopoly to proceed despite tech giant's objections.

Google Analytics integrates diagnostic tools directly into consent monitoring interface for streamlined compliance verification.

Swiss developer files class-action lawsuit citing predatory practices that harm competition and consumers.

The AI Prodigy Who Built a Data Empire and Joined Meta's Race for Superintelligence.

Comprehensive framework addresses transparency gaps as 80% of U.S. internet users identify as gamers.

Google's trust patent describes a system that ranks websites based on user behavior and links from trusted websites.

How Google ads' store visit tracking feature can drive footfall to Your local business through search and performance max setup

Traffic’s flowing, but sales aren’t? Kevin Gibbons discusses effective strategies for turning more visitors into customers. 

Build a structured, scalable keyword universe that scores and prioritizes queries based on actual business impact, not just search volume.

I've spotted a few ad impressions in Threads Feed in Ads Manager and as a user on the mobile app. It's minimal, but here's what I'm seeing...

Google says core updates rely on long-term patterns, not recent link spam. Should you disavow? Here's what John Mueller told SEO professionals.

A study finds Google’s AI Mode returns different URLs 91% of the time for the same query, offering insight into how sources are chosen.

SEO tools for LLM Search are maturing as marketers better understand what to measure and how those measurements support client goals.

Join our expert-led webinar to see how AI is already changing clicks, visibility, and content performance.

Optimising your product feed can achieve higher shopping ad visibility and deliverability. Holly Kelly provides shares practical tips to improve your feed quality.

Before blaming your campaign, check your tracking. These seven conversion pitfalls in Google Ads can quietly wreck your results.

A new branding offer combines traditional and privacy-first targeting as half of European digital inventory becomes non-addressable.

Federal judge rules AI training constitutes transformative fair use while allowing piracy claims to proceed to trial.