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Is It Time To Remove Focus From Average Position In GSC? via @sejournal, @TaylorDanRW
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Is It Time To Remove Focus From Average Position In GSC? via @sejournal, @TaylorDanRW
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Search Engine Journal
Is It Time To Remove Focus From Average Position In GSC?
Google’s evolving results pages call for a shift from average position to more precise, feature-based performance metrics.
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Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright via @sejournal, @theshelleywalsh
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Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright via @sejournal, @theshelleywalsh
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Search Engine Journal
Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright
Brand still wins, even in AI search. Stephen Kenwright breaks down how TV ads, trust, and strategy shape visibility across platforms.
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Google’s John Mueller Clarifies How To Remove Pages From Search via @sejournal, @MattGSouthern
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Google’s John Mueller Clarifies How To Remove Pages From Search via @sejournal, @MattGSouthern
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Search Engine Journal
Google’s John Mueller Clarifies How To Remove Pages From Search
Google's John Mueller explains how to remove pages from Google Search, why sitelinks can't be controlled manually, and when to use the URL removal tool.
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Ex-Google Engineer Launches Athena For AI Search Visibility via @sejournal, @MattGSouthern
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Ex-Google Engineer Launches Athena For AI Search Visibility via @sejournal, @MattGSouthern
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Search Engine Journal
Ex-Google Engineer Launches Athena For AI Search Visibility
Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers.
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Spotify launches flexible audiobooks+ subscriptions across 11 European markets
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Spotify launches flexible audiobooks+ subscriptions across 11 European markets
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PPC Land
Spotify launches flexible audiobooks+ subscriptions across 11 European markets
Streaming platform introduces two new add-on plans following successful trials in Ireland and Canada.
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AppsFlyer launches AI-powered MCP to streamline marketing data access
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AppsFlyer launches AI-powered MCP to streamline marketing data access
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PPC Land
AppsFlyer launches AI-powered MCP to streamline marketing data access
Mobile measurement company introduces Model Context Protocol tool for faster campaign optimization through natural language queries.
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PubMatic launches AI-powered live sports marketplace with real-time targeting
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PubMatic launches AI-powered live sports marketplace with real-time targeting
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PPC Land
PubMatic launches AI-powered live sports marketplace with real-time targeting
New platform enables advertisers to target specific game moments across streaming platforms with AI curation technology.
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Perplexity Looks Beyond Search With Its AI Browser, Comet via @sejournal, @MattGSouthern
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Perplexity Looks Beyond Search With Its AI Browser, Comet via @sejournal, @MattGSouthern
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Search Engine Journal
Perplexity Looks Beyond Search With Its AI Browser, Comet
Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation.
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OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO via @sejournal, @martinibuster
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OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO via @sejournal, @martinibuster
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Search Engine Journal
OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO
OpenAI's ChatGPT agent changes SEO expectations for content and adds agentic interaction optimization as a new consideration.
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IAB Tech Lab publishes comprehensive ID-Less Solutions guidance
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IAB Tech Lab publishes comprehensive ID-Less Solutions guidance
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PPC Land
IAB Tech Lab publishes comprehensive ID-Less Solutions guidance
IAB Technology Laboratory releases final version of privacy-focused advertising framework addressing cookie deprecation challenges.
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Criminals steal billions from TV advertising through infected streaming devices
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Criminals steal billions from TV advertising through infected streaming devices
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PPC Land
Criminals steal billions from TV advertising through infected streaming devices
FBI warns 10 million compromised TV boxes generate fake ad views costing advertisers $50 billion annually.
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Leadpages acquires Glorify to streamline conversion campaigns
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Leadpages acquires Glorify to streamline conversion campaigns
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PPC Land
Leadpages acquires Glorify to streamline conversion campaigns
Redbrick portfolio company integrates design platform serving 300,000 users to create unified marketing solution.
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Substack explores advertising strategy with $100 million funding boost
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Substack explores advertising strategy with $100 million funding boost
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PPC Land
Substack explores advertising strategy with $100 million funding boost
Newsletter platform valued at $1.1 billion signals shift from subscription-only model as creator demand drives change.
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Triton Digital adds AI voice cloning for programmatic podcast ads
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Triton Digital adds AI voice cloning for programmatic podcast ads
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PPC Land
Triton Digital adds AI voice cloning for programmatic podcast ads
Spreaker platform partners with ekoz.ai to deliver scalable host-read advertisements using artificial intelligence technology
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Microsoft can't protect French data from US government access
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Microsoft can't protect French data from US government access
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PPC Land
Microsoft can't protect French data from US government access
Company admits under oath that American authorities can demand European citizen information despite security promises.
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Google’s June 2025 Update Analysis: What Just Happened? via @sejournal, @martinibuster
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Google’s June 2025 Update Analysis: What Just Happened? via @sejournal, @martinibuster
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Search Engine Journal
Google’s June 2025 Update Analysis: What Just Happened?
Google's June update is over. Two interesting changes at Google may partially explain what changed.