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EU eliminates customs exemption for low-value imports from China
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EU eliminates customs exemption for low-value imports from China
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PPC Land
EU eliminates customs exemption for low-value imports from China
EU finance ministers agreed to remove duty exemptions on parcels under €150, targeting Chinese retailers and accelerating implementation from 2028 to early 2026.
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OpenAI must turn over 20 million ChatGPT conversations to New York Times
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OpenAI must turn over 20 million ChatGPT conversations to New York Times
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PPC Land
OpenAI must turn over 20 million ChatGPT conversations to New York Times
Court rejects OpenAI stay request on November 13, requiring disclosure of 20 million anonymized chat logs by November 14 in copyright lawsuit discovery.
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Google lowers incrementality testing threshold to $5,000 for advertisers
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Google lowers incrementality testing threshold to $5,000 for advertisers
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PPC Land
Google lowers incrementality testing threshold to $5,000 for advertisers
Google reduces minimum spend for incrementality experiments from $100,000 to $5,000 on November 11, improving statistical models and reporting speed for advertisers.
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YouTube addresses creator concerns on content moderation and appeals
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YouTube addresses creator concerns on content moderation and appeals
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PPC Land
YouTube addresses creator concerns on content moderation and appeals
YouTube clarifies its content moderation practices and appeal processes following widespread creator questions about automated termination decisions in November 2025.
New post by Google Ads & Commerce 🔥
Our proposal in response to the European Commission's decision about our ad tech business fully addresses concerns and minimizes disruption for businesses.
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Our proposal in response to the European Commission's decision about our ad tech business fully addresses concerns and minimizes disruption for businesses.
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Google
Our proposal in response to the European Commission's decision about our ad tech business fully addresses concerns and minimizes…
As we’ve said before, we disagree with the European Commission’s ad tech decision and will appeal. It doesn't reflect today's highly competitive and rapidly evolving ad …
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California approves regulations for data broker deletion platform
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California approves regulations for data broker deletion platform
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PPC Land
California approves regulations for data broker deletion platform
California Privacy Protection Agency finalizes Delete Act regulations requiring data brokers to process consumer deletion requests through centralized platform starting August 2026.
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PubMatic beats Q3 2025 expectations with CTV growth, AI strategy
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PubMatic beats Q3 2025 expectations with CTV growth, AI strategy
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PPC Land
PubMatic beats Q3 2025 expectations with CTV growth, AI strategy
PubMatic exceeded Q3 2025 revenue and profitability guidance with $68M revenue, 50%+ CTV growth, and emerging 80%+ gains as AI infrastructure powers platform.
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Minnesota solar company sues Google over false AI-generated claims
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Minnesota solar company sues Google over false AI-generated claims
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PPC Land
Minnesota solar company sues Google over false AI-generated claims
Wolf River Electric filed defamation lawsuit March 2025 after Google's Gemini produced fabricated statements about Minnesota Attorney General lawsuit that never existed.
New post by Search Engine Journal 🔥
Is Google About To Go Full AI Mode? via @sejournal, @wburton27
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Is Google About To Go Full AI Mode? via @sejournal, @wburton27
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Search Engine Journal
Is Google About To Go Full AI Mode?
Google’s move toward an AI-powered default search experience signals a seismic shift in how brands capture visibility, traffic, and trust online.
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Google rejects EU breakup demand in ad tech antitrust response
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Google rejects EU breakup demand in ad tech antitrust response
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PPC Land
Google rejects EU breakup demand in ad tech antitrust response
Google submitted formal compliance plans rejecting structural remedies in European Commission ad tech case while facing parallel DOJ antitrust proceedings in United States.
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Spanish fashion brands dominate Gen Z marketing, IAB Spain study reveals
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Spanish fashion brands dominate Gen Z marketing, IAB Spain study reveals
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PPC Land
Spanish fashion brands dominate Gen Z marketing, IAB Spain study reveals
IAB Spain and Mazinn's third annual study shows 65% of top brands connecting with Gen Z are Spanish fashion companies, with authenticity and aesthetic appeal driving engagement in November 2025.
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Google Ads cuts incorrect suspensions by 80% with AI improvements
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Google Ads cuts incorrect suspensions by 80% with AI improvements
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PPC Land
Google Ads cuts incorrect suspensions by 80% with AI improvements
Google deployed AI enhancements to reduce wrong account suspensions by over 80%, resolve appeals 70% faster, and handle 99% of cases within 24 hours as of November 13, 2025.
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German association releases influencer marketing landscape for 2025
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German association releases influencer marketing landscape for 2025
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PPC Land
German association releases influencer marketing landscape for 2025
BVDW publishes first comprehensive market overview of Germany's influencer marketing and content creation ecosystem on November 13, 2025, categorizing agencies and platforms.
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Bauer Media Audio expands audioXi reach with TuneIn in three markets
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Bauer Media Audio expands audioXi reach with TuneIn in three markets
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PPC Land
Bauer Media Audio expands audioXi reach with TuneIn in three markets
Bauer Media Audio announced November 6 a partnership with TuneIn to expand audioXi's digital audio inventory across Poland, Slovakia and Portugal markets.
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Beehiiv expands beyond newsletters with digital products and zero commission
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Beehiiv expands beyond newsletters with digital products and zero commission
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PPC Land
Beehiiv expands beyond newsletters with digital products and zero commission
Newsletter platform introduces digital products marketplace, AI website builder, native podcasting, and zero-fee commerce in November 2025 release event.
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Washington Post partners with Triton Digital for podcast monetization strategy
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Washington Post partners with Triton Digital for podcast monetization strategy
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PPC Land
Washington Post partners with Triton Digital for podcast monetization strategy
The Washington Post selects Triton Digital to power its podcast advertising and measurement infrastructure, joining a growing roster of premium publishers.
New post by Search Engine Journal 🔥
PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate via @sejournal, @brookeosmundson
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PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate via @sejournal, @brookeosmundson
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Search Engine Journal
PPC Pulse: PMax Expands, Clarity Now Mandatory & AI Max Data Debate
The week in PPC recap, covering paid search news and industry commentary from Google, Microsoft and what the industry is saying online