An analysis of approximately 16,000 U.S. queries shows text ads increasing their click share by 7-13 points year over year.

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Behind the AI interface, a staged system narrows tens of thousands of documents to a few, showing that visibility hinges on classic signals.

Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies.

Google is turning Lookalike audiences into AI signals that expand reach and could significantly change campaign performance.

Discover how a modern publishing engine can eliminate the issues of legacy CMS and drive sustainable growth for media companies.

See how you can best track your Performance Max campaigns using Google Ads reports for a more optimized PMax strategy.

Google admits opting out of AI Overviews without losing search visibility is a massive engineering task, as the FT signs a new AI content licensing deal.

European Commission opens formal DSA proceedings against Shein over illegal products, addictive design, and recommender opacity, affecting 145 million EU shoppers.

Google Ad Manager's legacy Reports tool shuts down May 4, 2026. Three key dates publishers must know before scheduled reports stop running. (158 characters)

The Trump administration is pressuring Utah Republican Rep. Doug Fiefia to abandon HB286, a bill targeting frontier AI developers with revenue above $500M.

Starting March 2026, Google Ads converts Lookalike segments in Demand Gen from strict targeting constraints to audience suggestions, reshaping advertiser control over audience boundaries.

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Google is adding hover link pop-ups on desktop in AI Overviews and AI Mode, plus more prominent link icons within responses across desktop and mobile.

Explore how new businesses can gain visibility in AI-generated search results and improve their chances of AI visibility.

Explore effective AI prompt tracking strategies to enhance your visibility in AI search engines like ChatGPT and Google.

Manus AI shows up in Ads Manager. Plus 7 updates on exclusions, ASC timelines, recurring notifications, attribution quirks, and more.

An analysis of 11 sites hit by Google's recent January 2026 algorithm update shows that losing organic visibility could mean losing AI search citations too.

Perplexity began testing sponsored placements in 2024. It’s abandoning them, saying labeled ads can erode credibility.

Google Ads now shows the real performance impact of applied recommendations in a new Results tab, comparing outcomes against estimated baseline results.