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Australia's 13.5 million online sports fans reveal what advertisers are missing
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Australia's 13.5 million online sports fans reveal what advertisers are missing
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PPC Land
Australia's 13.5 million online sports fans reveal what advertisers are missing
IAB Australia's February 2026 sports data shows 13.5 million Australians use sports sites monthly, with BVOD audiences surging 65% in January driven by the Australian Open.
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IAB Australia's data and privacy 101 replay: what every marketer missed
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IAB Australia's data and privacy 101 replay: what every marketer missed
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PPC Land
IAB Australia's data and privacy 101 replay: what every marketer missed
IAB Australia's Data & Privacy 101 with Sarah Kruger covers consent rules, tracking pixels, deidentification, and Privacy Act reforms for digital advertisers.
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TikTok Shop turns one in Germany: Gen X drives 37% of sales revenue
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TikTok Shop turns one in Germany: Gen X drives 37% of sales revenue
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PPC Land
TikTok Shop turns one in Germany: Gen X drives 37% of sales revenue
TikTok Shop marks one year in Germany with seller revenues nearly doubled, 25,000 active sellers, and Gen X holding 37% of total value share - defying platform stereotypes.
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News publishers are posting at the wrong time - and the data proves it
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News publishers are posting at the wrong time - and the data proves it
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PPC Land
News publishers are posting at the wrong time - and the data proves it
Tubular Labs data from November 2025 to February 2026 reveals a 12-hour engagement gap for LATAM news publishers on Instagram, with regional video length patterns across APAC, EMEA, and North America.
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LinkedIn's BrowserGate: the full anatomy of a covert intelligence system
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LinkedIn's BrowserGate: the full anatomy of a covert intelligence system
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PPC Land
LinkedIn's BrowserGate: the full anatomy of a covert intelligence system
New documents reveal how LinkedIn's BrowserGate system maps competitor tool usage, extracts trade secrets, and may breach criminal law across Germany, UK, and the EU.
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Google vehicle ads reach Spain, Italy and Germany - what dealers must know
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Google vehicle ads reach Spain, Italy and Germany - what dealers must know
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PPC Land
Google vehicle ads reach Spain, Italy and Germany - what dealers must know
Google vehicle ads now available in Spain, Italy and Germany as of March 2026, requiring Merchant Center data feeds and Performance Max campaigns to serve inventory ads.
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Blocking AI crawlers doesn't stop citations - new data shows why
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Blocking AI crawlers doesn't stop citations - new data shows why
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PPC Land
Blocking AI crawlers doesn't stop citations - new data shows why
New BuzzStream data from 4 million AI citations shows blocking AI crawlers rarely stops ChatGPT or Gemini from citing publisher content - here is why.
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Experienced Claude users succeed 10% more - and the gap is widening
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Experienced Claude users succeed 10% more - and the gap is widening
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PPC Land
Experienced Claude users succeed 10% more - and the gap is widening
Anthropic's March 2026 Economic Index finds users with 6+ months on Claude achieve a 10% higher task success rate, while AI adoption splits along skill lines globally.
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Cognitiv's AudienceGPT targets stale audience data with real-time AI
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Cognitiv's AudienceGPT targets stale audience data with real-time AI
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PPC Land
Cognitiv's AudienceGPT targets stale audience data with real-time AI
Cognitiv launched AudienceGPT on March 26, 2026, a deep learning tool that replaces static audience segments with dynamic, real-time consumer journey profiles.
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Sponsored stores and quick web results spotted inside Google AI Mode
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Sponsored stores and quick web results spotted inside Google AI Mode
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PPC Land
Sponsored stores and quick web results spotted inside Google AI Mode
Google AI Mode now shows sponsored store listings inside product panels and organic quick links above answers, signaling deeper ad monetization of conversational search.
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Google Maps brings real-time bus tracking to all of England - finally
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Google Maps brings real-time bus tracking to all of England - finally
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PPC Land
Google Maps brings real-time bus tracking to all of England - finally
Google Maps now shows live bus locations across all of England via a UK government-backed deal, ending the guesswork for millions of passengers outside London.
New post by Search Engine Journal 🔥
How AI Is Changing Lead Generation: 3 Key Things SEO & PPC Teams Need To Do Now via @sejournal, @CallRail
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How AI Is Changing Lead Generation: 3 Key Things SEO & PPC Teams Need To Do Now via @sejournal, @CallRail
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Search Engine Journal
How AI Is Changing Lead Generation: 3 Key Things SEO & PPC Teams Need To Do Now
Maximize your marketing potential with powerful lead gen techniques to drive engagement and sales effectively.
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Ad-supported streaming now reaches 210 million U.S. viewers, VAB report finds
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Ad-supported streaming now reaches 210 million U.S. viewers, VAB report finds
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PPC Land
Ad-supported streaming now reaches 210 million U.S. viewers, VAB report finds
VAB's 12th annual streaming report shows 210M U.S. ad-supported viewers, cord-cutter majority, and CTV ad spend reaching 43% of TV budgets in 2026.
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Google's broken promise to publishers: the ghosting of 20 web creators
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Google's broken promise to publishers: the ghosting of 20 web creators
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PPC Land
Google's broken promise to publishers: the ghosting of 20 web creators
Independent publishers at Google's October 2024 Web Creator Summit say they were ghosted as AI Overviews cannibalize organic search traffic, closing sites.
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WordPress’s Troubled Real-Time Collaboration Feature via @sejournal, @martinibuster
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WordPress’s Troubled Real-Time Collaboration Feature via @sejournal, @martinibuster
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Search Engine Journal
WordPress’s Troubled Real-Time Collaboration Feature
WordPress's real-time collaboration is the cause of the delay of version 7.0. Will it be worth the wait?
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Carrefour bets on AI, ChatGPT, and smart shelves to win European retail
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Carrefour bets on AI, ChatGPT, and smart shelves to win European retail
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PPC Land
Carrefour bets on AI, ChatGPT, and smart shelves to win European retail
Carrefour's 2030 plan targets 3.5% operating margin, 5 billion euros in free cash flow, and AI-powered shopping via ChatGPT, Vusion, and Google partnerships.
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Apple Business launches April 14 with Maps ads, MDM, and email tools
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Apple Business launches April 14 with Maps ads, MDM, and email tools
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PPC Land
Apple Business launches April 14 with Maps ads, MDM, and email tools
Description: Apple on March 24 announced Apple Business, a free platform for all company sizes launching April 14 in 200+ countries, with Maps ads and device management.