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Amazon opens DSP inventory management APIs - what changed in March
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Amazon opens DSP inventory management APIs - what changed in March
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PPC Land
Amazon opens DSP inventory management APIs - what changed in March
Amazon Ads launched unified inventory management APIs in open beta in March 2026, consolidating deals, proposals, and inventory groups under the API v1 model.
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Amazon's anti-manipulation rules tested as buyer feedback threats spread
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Amazon's anti-manipulation rules tested as buyer feedback threats spread
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PPC Land
Amazon's anti-manipulation rules tested as buyer feedback threats spread
Amazon's Anti-Manipulation Policy bars refunds tied to feedback removal, but sellers say enforcement gaps leave them absorbing most of the cost when buyers threaten 1-star reviews.
New post by Search Engine Journal 🔥
Don’t Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search via @sejournal, @hethr_campbell
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Don’t Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search via @sejournal, @hethr_campbell
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Search Engine Journal
Don’t Go Chasing AI Yet: A Framework for Prioritizing SEO vs. AI Search
Find out whether to prioritize SEO or AI for your business model. Join our webinar for insights into effective SEO strategies.
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What 400 Sites Reveal About Organic Traffic Gains via @sejournal, @MattGSouthern
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What 400 Sites Reveal About Organic Traffic Gains via @sejournal, @MattGSouthern
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Search Engine Journal
What 400 Sites Reveal About Organic Traffic Gains
An analysis of 400+ websites found five characteristics associated with estimated organic traffic gains.
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Replit integrates RevenueCat to let vibe coders monetize apps without leaving the platform
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Replit integrates RevenueCat to let vibe coders monetize apps without leaving the platform
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PPC Land
Replit integrates RevenueCat to let vibe coders monetize apps without leaving the platform
Replit integrates RevenueCat on April 9, 2026, letting AI app builders add subscriptions, paywalls, and App Store billing with a single text prompt.
New post by Search Engine Journal 🔥
Google March Core Update Left 4 Losers For Every Winner In Germany via @sejournal, @MattGSouthern
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Google March Core Update Left 4 Losers For Every Winner In Germany via @sejournal, @MattGSouthern
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Search Engine Journal
Google March Core Update Left 4 Losers For Every Winner In Germany
SISTRIX analyzed German search results after the March core update and found uneven visibility shifts across categories, with some site types hit harder than others.
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Taboola's DeeperDive hits 7 million users and expands to six languages
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Taboola's DeeperDive hits 7 million users and expands to six languages
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PPC Land
Taboola's DeeperDive hits 7 million users and expands to six languages
Taboola's DeeperDive reached nearly 7 million monthly active users in six months and is expanding to French, German, Hebrew, Japanese, Korean, and Spanish.
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Fubo rebuilds its mobile app with AI for on-the-go sports fans
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Fubo rebuilds its mobile app with AI for on-the-go sports fans
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PPC Land
Fubo rebuilds its mobile app with AI for on-the-go sports fans
Fubo upgraded its iOS and Android apps on April 9 with AI-driven live video carousels, vertical Team Channels, and key game alerts for on-the-go sports fans.
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LoopMe bets on mobile apps as web ad inventory shrinks with Chartboost Direct
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LoopMe bets on mobile apps as web ad inventory shrinks with Chartboost Direct
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PPC Land
LoopMe bets on mobile apps as web ad inventory shrinks with Chartboost Direct
LoopMe launched Chartboost Direct on April 9, 2026, giving mobile app publishers direct access to brand demand via three new programmatic deal structures.
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Most TV viewers distrust AI search results, Gracenote study finds
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Most TV viewers distrust AI search results, Gracenote study finds
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PPC Land
Most TV viewers distrust AI search results, Gracenote study finds
Gracenote's 2026 study of 4,003 U.S. users finds AI chatbots gaining ground fast in TV content discovery, but 75% of all users still verify chatbot results.
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Trade Desk under siege while Amazon tightens its grip on sellers
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Trade Desk under siege while Amazon tightens its grip on sellers
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PPC Land
Trade Desk under siege while Amazon tightens its grip on sellers
The Trade Desk faces holdco backlash, Amazon rewires seller billing and streaming pricing, LinkedIn is sued over browser surveillance, and Google's March core update ends.
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Consent Mode V2 enforcement is silently breaking Google Ads conversions
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Consent Mode V2 enforcement is silently breaking Google Ads conversions
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PPC Land
Consent Mode V2 enforcement is silently breaking Google Ads conversions
Google's July 2025 Consent Mode V2 enforcement is wiping attribution data for UK and EEA advertisers - with no warning and no recovery option for lost data.
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How computer science could fix Google's data monopoly problem
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How computer science could fix Google's data monopoly problem
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PPC Land
How computer science could fix Google's data monopoly problem
A new legal paper proposes using computer science algorithms to implement Google's court-ordered data-sharing remedies efficiently and without discrimination.
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NYT and Guardian win big as Google's March 2026 core update wraps
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NYT and Guardian win big as Google's March 2026 core update wraps
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PPC Land
NYT and Guardian win big as Google's March 2026 core update wraps
SISTRIX data shows nytimes.com and theguardian.com as top winners in Google's March 2026 core update, while usnews.com and finance.yahoo.com fell sharply in VI.
New post by Search Engine Journal 🔥
Google Answers If Outbound Links Pass “Poor Signals” via @sejournal, @martinibuster
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Google Answers If Outbound Links Pass “Poor Signals” via @sejournal, @martinibuster
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Search Engine Journal
Google Answers If Outbound Links Pass “Poor Signals”
Google's Mueller answers whether sites pass on negative signals and says that a lack of helpfulness could cause a link to be ignored.
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Google AdSense to auto-enroll publishers in consent optimization
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Google AdSense to auto-enroll publishers in consent optimization
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PPC Land
Google AdSense to auto-enroll publishers in consent optimization
Google AdSense will auto-activate consent message optimization for EEA publishers on May 7, 2026, unless publishers opt out within the 30-day review window.
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Google’s Push For Data Strength Is Really A Push For Better Bidding via @sejournal, @brookeosmundson
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Google’s Push For Data Strength Is Really A Push For Better Bidding via @sejournal, @brookeosmundson
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Search Engine Journal
Google’s Push For Data Strength Is Really A Push For Better Bidding
Google is doubling down on Data Strength as conversion signals become more critical to bidding, performance, and how campaigns are optimized.
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In-store media's measurement problem is not what you think
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In-store media's measurement problem is not what you think
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PPC Land
In-store media's measurement problem is not what you think
ISM and Catalyst Media Consulting release a framework called Shopper Purchase Rate that replaces digital attribution with product movement metrics for in-store retail media.
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LiveRamp and Akkio team up to bring conversational AI into marketing measurement
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LiveRamp and Akkio team up to bring conversational AI into marketing measurement
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PPC Land
LiveRamp and Akkio team up to bring conversational AI into marketing measurement
LiveRamp and Akkio partnered on April 7, 2026, to embed Akkio's AI chat engine into LiveRamp's measurement reports, enabling natural-language data queries for marketers.
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AI Digital relaunches Elevate to fight black-box programmatic chaos
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AI Digital relaunches Elevate to fight black-box programmatic chaos
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PPC Land
AI Digital relaunches Elevate to fight black-box programmatic chaos
AI Digital relaunched its Elevate platform on April 7, 2026, offering agencies a vendor-neutral AI intelligence layer across 12+ DSPs and 15+ data partners.