Learn how an intentional brand personality can help your business, see how to create one, and get examples from successful brands.

Nexxen and ADvolution have partnered to make influencer fandom audience segments available inside Nexxen DSP for programmatic political campaign targeting.

Amaury Media appoints Azerion to sell digital audio ads for L'Equipe's 15 French sports podcasts, backed by Azerion's proprietary technology infrastructure.

Dolphin Air Fresheners turned a nostalgic Reddit community question into a real business, using Reddit Ads community targeting to generate 13x more pre-orders.

YouTube TV and Allen Media Group have renewed their carriage deal, keeping The Weather Channel and three other cable networks on Google's live TV platform.

Kenya's Statistics Bill, 2026 proposes replacing KNBS with a new authority, expanding data governance to cover biometric, big, and citizen-generated data sets.

Google today announced Data Manager Map View, Meridian GeoX, and Meridian Studio - three measurement updates ahead of Google Marketing Live 2026 on May 20.

Fastbreak AI and Chobani partner to distribute 40,000 yogurt samples at youth soccer events in Dallas and New York this summer, ahead of FIFA World Cup 2026.

Like many freelancers, my origin story stemmed from seeking the elusive “work-life balance” we dream of after having a family, but before then I was a Senior

A lawsuit alleges Google's AI Overview falsely identified musician Ashley MacIsaac as a sex offender. It seeks $1.5M in damages.

Google claims $947 billion in 2025 U.S. economic activity, up 11% from 2024, as antitrust rulings and publisher revenue declines reshape the broader picture.

Pinterest's Q1 2026 results reveal concrete changes to bidding, creative, measurement, and CTV that affect how advertisers plan and buy on the platform now.

Google is testing Web Bot Auth, an experimental protocol for verifying some AI agent requests with cryptographic signatures alongside existing checks.

Finland's Supreme Administrative Court rules a parish election envelope revealing church membership did not breach GDPR, setting a nuanced Article 9 precedent.

OpenAI today launched a self-serve Ads Manager beta for all US advertisers, adding CPC bidding and a Conversions API as the ChatGPT ad platform scales wider.

Google is testing an advanced cryptographic protocol for verifying bot traffic that may make it easier to isolate unwanted crawlers.

OpenAI officially launches self-serve ChatGPT ads with CPC bidding, conversion tracking, and expanded advertiser access through its new Ads Manager platform.

Google now allows vehicle ads in Standard Shopping campaigns, giving auto dealers granular budget controls and targeting options unavailable in Performance Max.

Google Merchant Center rolled out a beta AI option on May 5, 2026 that scans a website once to create product listings, removing the need for a structured feed.

Meta yesterday expanded AI-powered age detection to Instagram in the EU and Brazil and Facebook in the US, using visual cues like height to find underage users.