Amazon Now delivers groceries and essentials to millions of U.S. customers in 30 minutes, with Prime members paying $3.99 per order and national expansion ahead.

IAB UK research shows 95% of digital advertising businesses already deploy AI versus just 16% of UK businesses overall, inside a sector worth £40bn annually.

Austria's digital ad market grew 9.2% in 2025, but 86% of budgets flowed to global platforms, leaving just 266 million euros for local publishers and media.

Google vehicle ads in the US expand to ATVs, UTVs, RVs and non-motorized trailers in May 2026, adding off-road and recreational inventory to the ad format.

VIOOH and VENDO Media open 550 Canadian digital billboards across 125 markets to programmatic buyers, with 33 screens already enabled for real-time buying.

A 180-page CADE commissioner opinion recommends a formal antitrust proceeding against Google for using publisher content in AI Overviews without compensation.

A class action filed May 13 in California alleges ChatGPT embedded Meta's Pixel and Google Analytics to relay user queries and identifiers to ad platforms.

Google quietly updated its ad group prioritization docs: search terms in AI Mode and AI Overviews may now reflect AI-inferred intent, not real user queries.

Madhive appointed Luke Valvano as CFO on May 12, bringing 20+ years of digital and OOH media finance experience to its local DSP and AI advertising platform.

Vapi raised $50M in a Series B led by Peak XV, hitting 1 billion calls and 10x enterprise ARR growth as demand for production-grade voice AI intensifies in 2026.

Internet for Growth brings small businesses to Washington to push back on rising digital ad costs, state taxes, and privacy rules threatening Main Street jobs.

U.S. law firm Keller Postman launches mass arbitration for businesses buying Google ads since 2016, citing federal antitrust rulings and $728 billion in ad spend.

Google Finance expands to Europe with full local language support, bringing AI research, Deep Search, live earnings, and advanced charting tools to all users.

Google rolls out Merchant Center for Agencies globally, with a unified dashboard for diagnostics, promotions, and ad opportunities across all client accounts.

The European Football Alliance brings at least 18 live games to Fubo Sports Network FAST channel, reaching millions across U.S. and Canada starting May 2026.

DIRECTV Advertising launched a multi-channel DOOH campaign on May 11, 2026, turning Upfront Week in New York into a live demo of its converged TV platform.

Incubeta's 2026 study finds 70% of marketing leaders feel confident their budgets work, yet 41.6% admit waste - and AI activation confidence sits at just 55%.

Google updated its tag gateway documentation on May 11 to let advertisers serve GTM scripts first-party and cloak container IDs behind randomized serving paths.

Stripe president John Collison told Bloomberg's Odd Lots that agentic commerce will reduce friction and called keyword search "ridiculous" as new business creation surged.

Kenshoo Skai unveiled Studio, an agent-native platform with autonomous AI agent squads, plus expanded Celeste, and a new advisory practice at ShopAble May 13.