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ChatGPT drops to 52.7% as Claude triples its AI traffic share
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ChatGPT drops to 52.7% as Claude triples its AI traffic share
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PPC Land
ChatGPT drops to 52.7% as Claude triples its AI traffic share
Similarweb's June 2026 update shows ChatGPT losing 23.7 points over 12 months while Claude surged from 1.6% to 8.9% and Gemini captured 27.3% of AI traffic.
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Google expands richer Local Services Ads for real estate nationwide
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Google expands richer Local Services Ads for real estate nationwide
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Search Engine Land
Google expands richer Local Services Ads for real estate nationwide
Google is bringing richer home listing ads to Search, helping agents connect with high-intent buyers earlier in the journey.
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Ogury launches SONA to finally bridge audience planning and campaign execution
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Ogury launches SONA to finally bridge audience planning and campaign execution
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PPC Land
Ogury launches SONA to finally bridge audience planning and campaign execution
Ogury's SONA uses agentic AI and Persona Intelligence to convert any brief into a structured, persona-based media strategy across CTV, desktop, and mobile.
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OpenAI launches product feed ads in Ads Manager beta
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OpenAI launches product feed ads in Ads Manager beta
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Search Engine Land
OpenAI launches product feed ads in Ads Manager beta
OpenAI is allowing retail advertisers connect shoppers with relevant products without manually building ads for each item.
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Viant opens its bidder to publishers with free SupplyIQ dashboard
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Viant opens its bidder to publishers with free SupplyIQ dashboard
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PPC Land
Viant opens its bidder to publishers with free SupplyIQ dashboard
Viant launches free SupplyIQ portal to show publishers exactly how the DSP scores, bids, and values their CTV and programmatic inventory, available from today.
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Reddit launches video in comments, opening a rich new layer for conversations
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Reddit launches video in comments, opening a rich new layer for conversations
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PPC Land
Reddit launches video in comments, opening a rich new layer for conversations
Reddit today rolls out video replies in comments for all users, enabling video uploads in eligible SFW public communities across iOS, Android, and desktop.
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Google brings PayPal Hyperwallet payouts to 21 LATAM territories
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Google brings PayPal Hyperwallet payouts to 21 LATAM territories
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PPC Land
Google brings PayPal Hyperwallet payouts to 21 LATAM territories
Google expands PayPal Hyperwallet to 21 LATAM territories for AdSense, AdMob, and Ad Manager publishers, adding PayPal and cash pickup payout options in 2026.
New post by Search Engine Journal 🔥
5 AI Search Shifts Marketers Can’t Afford to Miss Before Q3 via @sejournal, @hethr_campbell
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5 AI Search Shifts Marketers Can’t Afford to Miss Before Q3 via @sejournal, @hethr_campbell
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Search Engine Journal
5 AI Search Shifts Marketers Can’t Afford to Miss Before Q3
Explore the impact of AI search on your website's traffic and learn how to adapt to new SERP dynamics effectively.
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CheckedUp wins MRC accreditation - a first for specialty waiting room TV
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CheckedUp wins MRC accreditation - a first for specialty waiting room TV
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PPC Land
CheckedUp wins MRC accreditation - a first for specialty waiting room TV
CheckedUp earns MRC accreditation for TV Video Ad Plays and Explorer Waiting Room TV Engagement, a milestone for pharmaceutical point of care ad measurement.
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Meta severs Manus data access as Beijing forces $2B deal apart
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Meta severs Manus data access as Beijing forces $2B deal apart
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PPC Land
Meta severs Manus data access as Beijing forces $2B deal apart
Meta has blocked Manus from its internal systems and ordered staff to migrate off the platform, as China's NDRC unwinds a $2 billion agentic AI acquisition.
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Mediaocean's NIVO AI cuts campaign setup by 90% with Innovid agents
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Mediaocean's NIVO AI cuts campaign setup by 90% with Innovid agents
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PPC Land
Mediaocean's NIVO AI cuts campaign setup by 90% with Innovid agents
Mediaocean today launched NIVO AI, an advertising intelligence layer on Innovid's ad serving platform, with pilot results claiming 90% faster campaign setup.
New post by Search Engine Journal 🔥
AI Bots Keep Overloading Servers. Should Website Owners Keep Paying? via @sejournal, @martinibuster
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AI Bots Keep Overloading Servers. Should Website Owners Keep Paying? via @sejournal, @martinibuster
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Search Engine Journal
AI Bots Keep Overloading Servers. Should Website Owners Keep Paying?
Data shows roughly 80% of AI crawling is for AI model training, forcing website owners to absorb server costs for zero business value.
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Google Analytics adds Source Group field to fix messy cross-channel data
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Google Analytics adds Source Group field to fix messy cross-channel data
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PPC Land
Google Analytics adds Source Group field to fix messy cross-channel data
Google Analytics yesterday launched Source Group, standardizing messy source values from Facebook, TikTok, and AI assistants into clean cross-channel reporting.
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Agentic AI and the ad stack: who controls the buying layer now?
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Agentic AI and the ad stack: who controls the buying layer now?
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PPC Land
Agentic AI and the ad stack: who controls the buying layer now?
Mediaocean NIVO AI, Magnite Orchestration, Teads EngageOS, and Walmart Connect on DV360 each launched June 11 as ChatGPT fell to 52.7% of global AI traffic.
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Meet FOMU: the hidden fear that kills more B2B deals than any competitor
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Meet FOMU: the hidden fear that kills more B2B deals than any competitor
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PPC Land
Meet FOMU: the hidden fear that kills more B2B deals than any competitor
LinkedIn and Bain research names FOMU - Fear of Messing Up - as the dominant reason 40% of B2B deals stall, outweighing product quality and competitive losses.
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Google Data Manager API v1.7 finally brings GMP into the signal loop
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Google Data Manager API v1.7 finally brings GMP into the signal loop
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PPC Land
Google Data Manager API v1.7 finally brings GMP into the signal loop
Google's Data Manager API v1.7 extends offline conversions to Campaign Manager 360, Search Ads 360, and DV360, and adds IP address ingestion for Customer Match.
New post by Search Engine Journal 🔥
Google’s Agent-Friendly Checklist Is The Accessibility Audit Restated via @sejournal, @slobodanmanic
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Google’s Agent-Friendly Checklist Is The Accessibility Audit Restated via @sejournal, @slobodanmanic
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Search Engine Journal
Google’s Agent-Friendly Checklist Is The Accessibility Audit Restated
Run one audit, recover two visitor classes. Google just gave the accessibility checklist a second audience with budget and vendor weight behind it.
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AI Overview Click Data Reveals Unexpected User Behavior Patterns For Marketers via @sejournal, @gregjarboe
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AI Overview Click Data Reveals Unexpected User Behavior Patterns For Marketers via @sejournal, @gregjarboe
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Search Engine Journal
What AI Overview Click Data Reveals About Consumer Search Behavior: 5 Strategic Insights For CMOs
Daily AI Overview users click sources at 50% vs 14% for occasional users. New GWI data reveals how to optimize content for high-engagement audiences.
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Reddit Climbs, Clicks Drop, GBP Comes To GA4 – SEO Pulse via @sejournal, @MattGSouthern
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Reddit Climbs, Clicks Drop, GBP Comes To GA4 – SEO Pulse via @sejournal, @MattGSouthern
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Search Engine Journal
Reddit Climbs, Clicks Drop, GBP Comes To GA4 – SEO Pulse
Reddit gains ground after the May core update, new zero-click data lands, Google updates its SEO guidance, and Business Profile data comes to Analytics.
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Google delays Dynamic Search Ads migration to AI Max
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Google delays Dynamic Search Ads migration to AI Max
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