Optable's agent readiness self-assessment maps six pillars publishers must fix before agentic AI buying reshapes how inventory is discovered and transacted.

A G-P survey of 4,000 workers across six countries finds 82% want pay transparency, only 34% have it, while 32% of Germans trust AI over HR for pay equity.

Databricks CustomerLake launches with IAS as a partner, linking over 300 billion daily media signals to first-party audience profiles inside the agentic CDP.

X today added Google Tag Manager integration, unified Conversion API developer tools, and a real-time diagnostics dashboard to its rebuilt Ads Manager platform.

Steve Huffman marks Reddit's 21st birthday by publishing numbers on the platform's daily battle against bots, inauthentic votes, and synthetic web content.

IAS launches episode-level pre-bid optimization for Spotify podcasts on The Trade Desk, covering 33 avoidance segments across 11 categories from July 2026.

Fox closes $22B Roku deal, Uber takes first-party ad signals offsite to Meta and Google, IAS adds Spotify podcast pre-bid controls, Hyundai tests SSP bidding.

The ACCC's final NBN broadband report finds fixed-line speeds hit 99.4% of plan in March 2026, marking the end of an 8-year consumer transparency program.

CJEU grand chamber today in C-188/24 defines when EU member states can legally require age verification on pornographic websites established in other countries.

Mediaocean's H2 2026 report: AI media fastest-growing ad category at 60%, as data gaps and stack integration remain the top barriers to scaling deployment.

Basis integrates Cint brand lift into omnichannel campaigns, giving advertisers real-time awareness, ad recall, and purchase intent data while ads are running.

Google's updated guidance is less discouraging about the use of LLMs.txt, special markup, and markdown for AI SEO.

Publishing more content used to boost SEO, but AI-driven search now rewards semantic clarity over volume. Learn why content dilution hurts rankings and how to build authority density instead.

Search Console reported "Indexed, though blocked by robots.txt" for 51,000 URLs, and Google says that's not necessarily a problem.

Most of the web's readers are now machines. Three things we thought were settled are quietly being rewritten to suit them.

Align SEO, PPC and content teams with an integrated search brief that unifies business objectives, audience intent, and SERP analysis for better performance.

Discover the 4 new “must-use” Google Shopping feed attributes that are critical to AI visibility, product discovery, and consideration.

AI-referred travelers spend 70% longer on sites, engage 21% more, and bounce 41% less as the conversion gap continues to narrow.

Cint today merged brand lift and sales lift in one dashboard inside Lucid Measurement, letting US advertisers optimize active campaigns against purchase data.

The UK's CMA introduced two new conduct requirements for Google Search, covering fair ranking of organic results including AI Overviews, and search data portability.