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Google Is Bringing Local Services Ads Into Google Ads via @sejournal, @brookeosmundson
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Google Is Bringing Local Services Ads Into Google Ads via @sejournal, @brookeosmundson
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Search Engine Journal
Google Is Bringing Local Services Ads Into Google Ads
Google is moving Local Services Ads into Google Ads as Performance Max pay-per-lead campaigns, with bidding, reporting, and management changes beginning August 2026.
New post by Search Engine Journal 🔥
AI Answers About Your Locations Are Often Wrong – Check Before Customers Do via @sejournal, @MattGSouthern
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AI Answers About Your Locations Are Often Wrong – Check Before Customers Do via @sejournal, @MattGSouthern
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Search Engine Journal
AI Answers About Your Locations Are Often Wrong – Check Before Customers Do
AI search tools answer customer questions about local businesses, and those answers can be wrong. Here's how to test what AI says about your business.
New post by PPC Land 🔥
Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds
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Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds
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PPC Land
Facebook banned 3.5 billion fake accounts in 2025, VAB analysis finds
Bans equal 43 percent of the global population in 2025, yet Meta allows advertisers 8 to 32 fraud strikes before an account ban. A brand safety flashpoint.
New post by PPC Land 🔥
Google folds Local Services Ads into Google Ads, cuts historical reports
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Google folds Local Services Ads into Google Ads, cuts historical reports
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PPC Land
Google folds Local Services Ads into Google Ads, cuts historical reports
Reports won't carry over and manual bidding disappears as US home service accounts migrate first in August, while non-US accounts wait until the 2027 rollout.
New post by PPC Land 🔥
Google brings image generation into AI Overviews as Google Images turns 25
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Google brings image generation into AI Overviews as Google Images turns 25
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PPC Land
Google brings image generation into AI Overviews as Google Images turns 25
Image creation enters Search results across AI Mode regions using the Nano Banana model, which has generated over 5 billion images since its August 2025 debut.
New post by PPC Land 🔥
Google drops certification for gambling ads in 37 markets on Authorized Buyers
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Google drops certification for gambling ads in 37 markets on Authorized Buyers
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PPC Land
Google drops certification for gambling ads in 37 markets on Authorized Buyers
Publishers may see more online gambling ads from August 10 as buyers skip end-advertiser certification. The change covers programmatic demand, not Google Ads.
New post by PPC Land 🔥
EA turns 1 billion FC matches a month into ad inventory for brands
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EA turns 1 billion FC matches a month into ad inventory for brands
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PPC Land
EA turns 1 billion FC matches a month into ad inventory for brands
Proprietary ad server serves dynamic boards in FC and Madden, where players log 1 billion matches monthly. Visa, Red Bull, Lowe's already run campaigns here
New post by PPC Land 🔥
Podcast adoption hits 44.9% but skepticism blocks the rest, survey shows
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Podcast adoption hits 44.9% but skepticism blocks the rest, survey shows
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PPC Land
Podcast adoption hits 44.9% but skepticism blocks the rest, survey shows
Just 16.8% of podcast marketers track formal ROI, while 41.8% spend more on production than promotion. Investment intent rises, yet the trust gap still remains.
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JCDecaux gains 100% programmatic reach in Latin America across 4,600 screens
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JCDecaux gains 100% programmatic reach in Latin America across 4,600 screens
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PPC Land
JCDecaux gains 100% programmatic reach in Latin America across 4,600 screens
Nine new markets stretching from Panama to Paraguay add 8.2 billion monthly impressions, as outdoor advertising overtakes television in parts of the region.
New post by PPC Land 🔥
Gmail alone beats 300,000 sites as Alphabet takes 35% of desktop time
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Gmail alone beats 300,000 sites as Alphabet takes 35% of desktop time
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PPC Land
Gmail alone beats 300,000 sites as Alphabet takes 35% of desktop time
Northeastern data covering 4,608 US users shows five firms hold half of all desktop attention, and AI tools have now edged past news as a browsing destination.
New post by PPC Land 🔥
Shakira's Dai Dai gains 18% to hit YouTube record 92.7M in ninth week
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Shakira's Dai Dai gains 18% to hit YouTube record 92.7M in ninth week
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PPC Land
Shakira's Dai Dai gains 18% to hit YouTube record 92.7M in ninth week
Record 92.7M views, up from 78.3M, came as the anthem topped 8 of 14 country markets, while four Indian playback singers together drew 1.27bn weekly views.
New post by PPC Land 🔥
58.6% of marketers underinvest in channels AI can't measure, AppsFlyer finds
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58.6% of marketers underinvest in channels AI can't measure, AppsFlyer finds
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PPC Land
58.6% of marketers underinvest in channels AI can't measure, AppsFlyer finds
Survey of 157 US agency and brand leaders ties measurement gaps to misallocated spend as AI automates optimization. Social media and CTV lead the blind spots.
New post by PPC Land 🔥
Southeast Asia publishers lose 5% of search traffic as Africa gains
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Southeast Asia publishers lose 5% of search traffic as Africa gains
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PPC Land
Southeast Asia publishers lose 5% of search traffic as Africa gains
Three regions each shed 5% of search pageviews in Q2 while social traffic filled part of the gap and Africa climbed from 41% to 48% against the wider trend.
New post by PPC Land 🔥
Inspired Taste pays home cooks 2,000 dollars to test recipes AI can't
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Inspired Taste pays home cooks 2,000 dollars to test recipes AI can't
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PPC Land
Inspired Taste pays home cooks 2,000 dollars to test recipes AI can't
Recipe developer opens its cookbook testing to three paid home cooks as survey data shows a 300% blog preference over AI. Can human vetting slow recipe slop?
New post by Search Engine Journal 🔥
Google Must Share Anonymized Search Data With Rivals via @sejournal, @MattGSouthern
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Google Must Share Anonymized Search Data With Rivals via @sejournal, @MattGSouthern
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Search Engine Journal
Google Must Give Rivals Access To Anonymized Search Data
EU binding rules require Google to share anonymized Search data with eligible rival engines and search-enabled AI chatbots.
New post by PPC Land 🔥
CIMM report: bad kids data wastes $590,000 of every $1M ad campaign
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CIMM report: bad kids data wastes $590,000 of every $1M ad campaign
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PPC Land
CIMM report: bad kids data wastes $590,000 of every $1M ad campaign
Presence-of-children data proves correct just 42% of the time, and ten companies back a new cross-industry taskforce as linear TV drops to 6% of kids video time.
New post by PPC Land 🔥
Amazon DSP gains Triton audio supply across 80-plus country marketplace
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Amazon DSP gains Triton audio supply across 80-plus country marketplace
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PPC Land
Amazon DSP gains Triton audio supply across 80-plus country marketplace
Buyers can now layer Amazon first-party shopping signals onto Triton audio inventory. The deal follows iHeartMedia's June DSP tie-up and deepens a wider push.
New post by PPC Land 🔥
Social media overtakes TV for political news at 29%, Adtaxi survey finds
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Social media overtakes TV for political news at 29%, Adtaxi survey finds
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PPC Land
Social media overtakes TV for political news at 29%, Adtaxi survey finds
Broadcast TV drew 17.4% and streaming 13.7% as economic anxiety reshaped voter priorities. Where does that leave political ad budgets for the 2026 midterms?