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Audible's Dracula audiobook gains an AI guide to who is speaking
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Audible's Dracula audiobook gains an AI guide to who is speaking
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Audible's Dracula audiobook gains an AI guide to who is speaking
Three features reach US and UK beta users, with Exoplanet joining November 5. Pricing, models and safeguards remain open questions in Audible's own materials.
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Netflix ranks third among US podcast platforms, used by 21% of consumers
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Netflix ranks third among US podcast platforms, used by 21% of consumers
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Netflix ranks third among US podcast platforms, used by 21% of consumers
Past-week video viewing among US podcast audiences rose from 40% to 44%, and podcast-native apps slipped to 15%. Advertising findings are due in later parts.
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EU court adviser says Diocese of Ghent may have to erase a man's baptism data
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EU court adviser says Diocese of Ghent may have to erase a man's baptism data
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EU court adviser says Diocese of Ghent may have to erase a man's baptism data
Churches must justify keeping records of people who leave, and a struck-through entry is no erasure, the C-12/25 opinion says. Will the Court of Justice follow?
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ChatGPT ad click rate gains 112% worldwide, Similarweb and Graphite find
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ChatGPT ad click rate gains 112% worldwide, Similarweb and Graphite find
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ChatGPT ad click rate gains 112% worldwide, Similarweb and Graphite find
Panel data put US ad-eligible reach at 43.4%, and 51% of impressions fall in a chat's first three turns. What do share-only panel figures still leave unsaid?
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Chiba University method cuts event camera simulation time by up to two-thirds
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Chiba University method cuts event camera simulation time by up to two-thirds
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Chiba University method cuts event camera simulation time by up to two-thirds
Aimed at robotics and driving datasets, the GPU method was tested on 3 scenes against a 20,480-frame reference. Its match to real sensor output is untested.
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Only 9% of brands say they excel at unified measurement, Winterberry finds
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Only 9% of brands say they excel at unified measurement, Winterberry finds
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Only 9% of brands say they excel at unified measurement, Winterberry finds
Platform-native reporting is used by 93% of 121 VP-level US marketers, and 74% want outside help. What the Lifesight-funded data shows - and what it leaves out.
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Meta's Muse gains 5 million downloads in its first 3 weeks
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Meta's Muse gains 5 million downloads in its first 3 weeks
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Meta's Muse gains 5 million downloads in its first 3 weeks
Up to 50% of Meta's daily house ad impressions went to Muse in mid-September as Facebook and WhatsApp ceded share. Can installs hold once Meta's ad push eases?
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Reddit advertisers gain Zefr's AI brand suitability controls
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Reddit advertisers gain Zefr's AI brand suitability controls
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Reddit advertisers gain Zefr's AI brand suitability controls
Zefr's multimodal classifiers now read Reddit threads for brands, joining DoubleVerify, present since June 2024. Pricing, markets and pre-bid scope go unstated.
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Half of Kroger's Meta and DV360 spend went to low-converting ads, study finds
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Half of Kroger's Meta and DV360 spend went to low-converting ads, study finds
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PPC Land
Half of Kroger's Meta and DV360 spend went to low-converting ads, study finds
Vidmob's model sorted 1,934 Kroger ads into high and low converters with 81% accuracy on unseen data. Will the gap hold in Kroger's planned in-market test?
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Turkish shopping app sessions gain 4% against 0.3% globally, Adjust finds
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Turkish shopping app sessions gain 4% against 0.3% globally, Adjust finds
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PPC Land
Turkish shopping app sessions gain 4% against 0.3% globally, Adjust finds
Finance apps in Türkiye held 4% of users at day 30, double the global rate, while game apps kept just 1% of players. What does that gap mean for app ad buyers?
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Amazon to cut select device prices up to 60% in Prime Big Deal Days
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Amazon to cut select device prices up to 60% in Prime Big Deal Days
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Amazon to cut select device prices up to 60% in Prime Big Deal Days
Three batches of deals a day, at midnight, 8 a.m. and 1 p.m. PDT, reach members in 22 countries on October 6-7. Will Alexa's auto-purchases reshape ad demand?
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ChatGPT, Gemini and Google never name 9 of 40 UK software firms in shortlists
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ChatGPT, Gemini and Google never name 9 of 40 UK software firms in shortlists
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ChatGPT, Gemini and Google never name 9 of 40 UK software firms in shortlists
YouTube featured in 25% of AI Overview answers on UK B2B vendors, versus none of 360 on ChatGPT. Does a rephrased buyer question change who is recommended?
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Google cuts two of three Gemini models for free users from October 9
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Google cuts two of three Gemini models for free users from October 9
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Google cuts two of three Gemini models for free users from October 9
AI Plus subscribers paying $4.99 a month keep Flash but are shut out of Pro. Paid limits start at 2x standard. Where does Gemini 4 Argon sit in Google's range?
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Mac developers face new Full Disk Access controls from Apple, no date set
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Mac developers face new Full Disk Access controls from Apple, no date set
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Mac developers face new Full Disk Access controls from Apple, no date set
Software that reads files, mail, messages and browsing history on a Mac will need very explicit user action, but Apple named no version. Which apps are covered?
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Cloudflare web search for AI agents costs $0.25 to $7 per 1,000 requests
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Cloudflare web search for AI agents costs $0.25 to $7 per 1,000 requests
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Cloudflare web search for AI agents costs $0.25 to $7 per 1,000 requests
For site owners: Ceramic.ai, Exa and Linkup must run verified crawlers that obey robots.txt. Native server tools are promised next, though no date is given.