New post by Search Engine Journal 🔥
SERPs Stop Being The Default Between 2028 & 2030 via @sejournal, @DuaneForrester
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SERPs Stop Being The Default Between 2028 & 2030 via @sejournal, @DuaneForrester
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Search Engine Journal
SERPs Stop Being The Default Between 2028 & 2030
A forecast built from adoption curves, ad economics, three regulators, and a seven-year Google precedent, with the signals that would prove me wrong.
New post by Search Engine Journal 🔥
Google Puts Inline Links Higher In More AI Search Responses via @sejournal, @MattGSouthern
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Google Puts Inline Links Higher In More AI Search Responses via @sejournal, @MattGSouthern
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Search Engine Journal
Google Puts Inline Links Higher In More AI Search Responses
Google is changing how links appear in AI Mode and AI Overviews, moving inline links higher and expanding the carousels that highlight Preferred Sources.
New post by PPC Land 🔥
Purple Lotus wins appeal over 10mg THC gummy sold as anxiety relief
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Purple Lotus wins appeal over 10mg THC gummy sold as anxiety relief
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PPC Land
Purple Lotus wins appeal over 10mg THC gummy sold as anxiety relief
Salesperson advice that a THC gummy would calm anxiety without a high was not fraud, judges ruled Oct 13. Where does a bad sales claim stop being deception?
New post by PPC Land 🔥
AdXact DSP gains programmatic access to VIOOH's outdoor screens
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AdXact DSP gains programmatic access to VIOOH's outdoor screens
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PPC Land
AdXact DSP gains programmatic access to VIOOH's outdoor screens
Integration is live across the US, EMEA, Latin America and airports, yet no screen counts, fees or deal terms were disclosed. What does one more DSP really add?
New post by PPC Land 🔥
Freecash passes $500m in user payouts as Almedia nears $1bn run rate
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Freecash passes $500m in user payouts as Almedia nears $1bn run rate
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PPC Land
Freecash passes $500m in user payouts as Almedia nears $1bn run rate
Almedia puts 2025 revenue at $330m and says 9 million people earn on Freecash monthly. Left undefined: which period the run rate annualizes, and if it is gross.
New post by PPC Land 🔥
Meta's Muse gains a 33% share of AI browser traffic in 9 days, DataDome finds
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Meta's Muse gains a 33% share of AI browser traffic in 9 days, DataDome finds
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PPC Land
Meta's Muse gains a 33% share of AI browser traffic in 9 days, DataDome finds
Muse's 29.1 million requests in 12 days came 99.3% from Cloudflare and Fastly, not homes. Can bot rules built on ISP signals catch an agent that hides its name?
New post by PPC Land 🔥
Universal Versand faces EU ruling on algorithm that blocks pay-later options
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Universal Versand faces EU ruling on algorithm that blocks pay-later options
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PPC Land
Universal Versand faces EU ruling on algorithm that blocks pay-later options
Refusing invoice or instalment payment on a credit score alone can count as an Article 22 decision. The EU Court now decides how much retailers must prove.
New post by PPC Land 🔥
Out-of-home turns a profit for 89% of brands that buy it, Keen data shows
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Out-of-home turns a profit for 89% of brands that buy it, Keen data shows
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PPC Land
Out-of-home turns a profit for 89% of brands that buy it, Keen data shows
Brands with over $1bn in revenue use OOH at 58%, against 10% below $50m. Digital adoption reached 3.4%, but returns vary widely. Why is the spread so wide?
New post by PPC Land 🔥
Thrad commits $1m in ad spend to AI chat apps testing in-chat ads
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Thrad commits $1m in ad spend to AI chat apps testing in-chat ads
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PPC Land
Thrad commits $1m in ad spend to AI chat apps testing in-chat ads
Consumer AI apps can apply on a rolling basis for advertiser spend routed through Thrad's DSP, double the $500,000 of round one. What do the terms leave out?
New post by PPC Land 🔥
Copyleaks Content Guard flags AI text in WordPress drafts before publication
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Copyleaks Content Guard flags AI text in WordPress drafts before publication
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PPC Land
Copyleaks Content Guard flags AI text in WordPress drafts before publication
Scans start when a post enters Pending status, with a per-post AI score for editors. Copyleaks names no plugin price, and its 99% accuracy claim is unaudited.
New post by PPC Land 🔥
YouTube's creator boost lift claim rises to 30% from 20% on the same data
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YouTube's creator boost lift claim rises to 30% from 20% on the same data
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PPC Land
YouTube's creator boost lift claim rises to 30% from 20% on the same data
Google data for January 2025 to January 2026 backed a 20% figure in May. New Build & Boost playbook also cites 99% incremental reach - so what changed since?
New post by PPC Land 🔥
Google's Universal Cart reaches US Search and Gemini, but not YouTube
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Google's Universal Cart reaches US Search and Gemini, but not YouTube
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PPC Land
Google's Universal Cart reaches US Search and Gemini, but not YouTube
Nike, Sephora, Target and Walmart join at launch, yet YouTube and Gmail, promised in May, are missing. What merchants pay and how carts rank stays undisclosed.
New post by Search Engine Journal 🔥
How Do I Measure And Attribute When Clicks Only Tell Part Of The Story? – Ask A PPC via @sejournal, @navahf
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How Do I Measure And Attribute When Clicks Only Tell Part Of The Story? – Ask A PPC via @sejournal, @navahf
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Search Engine Journal
How Do I Measure And Attribute When Clicks Only Tell Part Of The Story? – Ask A PPC
Measure PPC value when AI journeys hide clicks using conversion tracking, impression trends, and CRM data to check platform claims against business outcomes.