Netflix also adds a Pixel and 20-plus conversion events to its CAPI, while Trade Desk in-DSP measurement stays unscheduled. How much changes for CTV buyers?

Kokai is The Trade Desk's AI-driven media buying platform, the interface through which advertisers plan, buy and measure open-internet ads since June 2023.

A tracking pixel is a tiny, usually invisible image or script call that tells a server a page loaded, an email opened or a sale happened, for ad measurement.

Single publisher attribution is conversion credit measured by one ad seller using only its own ad exposures, so several platforms can each claim the same sale.

In-DSP measurement is the reporting, attribution and lift testing a demand-side platform runs on campaigns it sells, fast and cheap but seldom independent.

Fees, eligibility and case data were on the table when VLOPs met regulators on October 20. Who wrote the study, and when will it be published? Neither is known.

Topic scores matched across U.S., Japan and India IPs in 32.8% of weeks, a gap for keyword planners. Can seasonality data pulled from one country be trusted?

Consumers now need only show a score was sent and a refusal followed soon after. Dresden must rehear all four cases: how much must the credit bureau reveal?

Eight WebKit posts from 2017 to 2026 sit beside Apple Ads' move from one App Store slot into Maps. Does the record show Safari's limits feed Apple's own ads?

Plays and impressions on Talon's US screens get hour-level checks and Geopath audience validation, but no start date or fee was given. What will that prove?

Merchants can link debit, credit, tap-to-pay and mobile wallet buys to one pseudonymized profile. Red Lobster is first. Match rates and consent go unstated.

14.4% of corporate-login chats sit on personal AI licences in LayerX data that Akamai now owns. What did the rebrand leave out of the May original, and why?

Paying a higher commission lifts listings in search, and Brussels asks if those are unlabelled ads. Phishing via guest data is in scope too. What could follow?

Build more resilient SEO reporting as rank tracking falters by measuring brand visibility, AI citations, and business revenue across modern search.

Yahoo is testing reviews and popular links within search ads, following similar tests recently spotted in Bing and Google search results.

Survey of 24,863 US app users ran September 6-14; 22% plan to start before November. Its 'biggest' sale names no discount, date or baseline. What is missing?

All 421 million shares would be cancelled as the Getty family and Koch take full control of the photo group. A December 14 hearing decides if the plan holds.

Revenue grew from €29m in 2023 to €281m in 2025, according to Almedia, which pays up to €200,000. Missing: who sells the 169 sites, and what they cost.

Indexed URLs that return 4xx codes are removed from Search, while 503 holds them only for a time. Redirects stop at 10 hops. How long can a site stay down?

Episodes 305 and 306 follow on November 18 and the last two on November 25. Amazon also claims 185 million viewers but gives no period or method for the figure.