Lee Soo-man's A2O LITE took the top debut, No. 3 with 36.0M views, yet 16 national charts show only 21.4% of it. Where is that K-pop audience watching from?

Political spending of $12bn is pushing regional brands off local TV before November 3, as YouTube hit a record 15.8% of US TV time in Nielsen's August Gauge.

Sixteen terms, four groups of four. Tuesday's grid stays gentle, though one set is lifted wholesale from the shop on the corner that opens before dawn.

STAT’s Tom Capper explained how to measure AI search visibility, distinguish brand mentions from citations, and connect prompt tracking with business outcomes.

Steve Huffman’s Mod World vision points Reddit toward deeper communities, and gives brands a stronger reason to build subreddits of their own.

Brands logged-out ChatGPT rarely named without search also showed up less when it searched, even with cited-page coverage, in new comparison-prompt data.

Meta delayed its updated business terms amid complaints to EU and UK regulators. The permission to crawl sites tied to its business users hasn't changed.

Meta announced three new features at the Brand Building Summit: Ads Super Burst, First Impression Ads, and Aggregated View Time.

A buyer can arrive through Google after making the important part of the decision somewhere else.

Spot why Google Ads targets fail to drive business growth, from outdated profit margins and repeat buyers to weak leads and limits on profitable reach.

Sellers spotted an Enable Real-Time Chat toggle, marked Beta, in Buyer Messages. Will live answers lift conversions, and what happens when replies are missed?