New post by PPC Archives - Search Engine Watch 🔥
Google search ads get a new Visit site link
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Google search ads get a new Visit site link
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Search Engine Watch
Google search ads get a new Visit site link
Google is testing a ‘Visit site’ link in place of the ‘Read more’ link on sponsored results, though both send users to the same page.
New post by The WordStream Blog 🔥
6 Hidden Settings to Check in Your Google Ads Account Right Now!
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6 Hidden Settings to Check in Your Google Ads Account Right Now!
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WordStream
6 Hidden Settings to Check in Your Google Ads Account Right Now!
Check six hidden Google Ads settings for recommendations, notifications, automated assets, content suitability, and billing control.
New post by PPC Land 🔥
Amazon forces $1M cover on small safety-category sellers from November 2
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Amazon forces $1M cover on small safety-category sellers from November 2
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PPC Land
Amazon forces $1M cover on small safety-category sellers from November 2
Sellers under $10,000 a month in children's, cosmetic and battery lines now need cover. China-based sellers must use AIA, whose insurers can still decline.
New post by PPC Land 🔥
Publicis acquires LiveRamp, the data hub its agency rivals rely on
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Publicis acquires LiveRamp, the data hub its agency rivals rely on
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PPC Land
Publicis acquires LiveRamp, the data hub its agency rivals rely on
Brands, publishers and rival agencies that use RampID now deal with a Publicis unit tied to Epsilon identity. What does the FTC order protect, and for how long?
New post by Search Engine Journal 🔥
Google Says No AI Click Reporting News Yet, Ahead Of UK Deadline via @sejournal, @MattGSouthern
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Google Says No AI Click Reporting News Yet, Ahead Of UK Deadline via @sejournal, @MattGSouthern
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Search Engine Journal
Google Says No AI Click Reporting News Yet, Ahead Of UK Deadline
Google says it has nothing to announce on adding more AI search data to Search Console, ahead of a UK compliance date.
New post by Search Engine Journal 🔥
How The Athletic Gets More Clicks With One Simple Trick
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How The Athletic Gets More Clicks With One Simple Trick
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Search Engine Journal
How The Athletic Gets More Clicks With One Simple Trick
The Athletic uses comment counts to highlight its most discussion-worthy content. It's something more publishers should experiment with.
New post by PPC Land 🔥
TikTok Shop counts brand website sales in a new 14-day LIVE metric
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TikTok Shop counts brand website sales in a new 14-day LIVE metric
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PPC Land
TikTok Shop counts brand website sales in a new 14-day LIVE metric
Pixel-tracked DTC orders join in-room sales for A1, A2 and allowlisted US brands; shared Pixels may double count. LIVE totals stay provisional for two weeks.
New post by PPC Land 🔥
TikTok Shop US sellers gain 9 Compass analytics tools, from ad data to churn
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TikTok Shop US sellers gain 9 Compass analytics tools, from ad data to churn
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PPC Land
TikTok Shop US sellers gain 9 Compass analytics tools, from ad data to churn
Order Analysis now traces GMV to SKUs, creators and content types for US local sellers, yet TikTok says it replaces no settlement record. What stays gated?
New post by PPC Land 🔥
Google ad tags gain full visitor IP addresses in server-side GTM in 2027
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Google ad tags gain full visitor IP addresses in server-side GTM in 2027
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PPC Land
Google ad tags gain full visitor IP addresses in server-side GTM in 2027
From January 11, Google Ads, DV360, SA360 and CM360 tags get unredacted IP addresses while Analytics keeps redaction. Who can opt out, and what consent applies?
New post by PPC Land 🔥
Prebid maps 4 AI payment models for publishers, from $0.001 a page
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Prebid maps 4 AI payment models for publishers, from $0.001 a page
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PPC Land
Prebid maps 4 AI payment models for publishers, from $0.001 a page
Direct deals worth up to $50m a year let publishers keep the full fee but go mostly to the largest groups. Can marketplaces and revenue shares reach the rest?
New post by Search Engine Journal 🔥
AI Shopping: Get Your Products Found In Google & ChatGPT via @sejournal, @hethr_campbell
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AI Shopping: Get Your Products Found In Google & ChatGPT via @sejournal, @hethr_campbell
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Search Engine Journal
AI Shopping: Get Your Products Found In Google & ChatGPT
seoClarity's Chris Sachs and Aris Vrakas explained how readable pages, shopper language, consistent product feeds, and testing support AI shopping discovery.
New post by Search Engine Journal 🔥
TikTok Search Ads Adds Brand And Category Keyword Packs via @sejournal, @MattGSouthern
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TikTok Search Ads Adds Brand And Category Keyword Packs via @sejournal, @MattGSouthern
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Search Engine Journal
TikTok Search Ads Adds Brand And Category Keyword Packs
TikTok is highlighting two impression share metrics for Search Ads and adding curated keyword packs. Here's what each does.
New post by Search Engine Journal 🔥
NY Times Accuses Brave Of Scraping And Exploiting Content via @sejournal, @martinibuster
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NY Times Accuses Brave Of Scraping And Exploiting Content via @sejournal, @martinibuster
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Search Engine Journal
NY Times Accuses Brave Of Scraping And Exploiting Content
New York Times lawsuit accuses privacy-focused Brave of exploiting publishers' journalism while selling scraped content to AI companies.
New post by Search Engine Journal 🔥
PageSpeed Insights Scores May Rise After Lighthouse Update via @sejournal, @MattGSouthern
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PageSpeed Insights Scores May Rise After Lighthouse Update via @sejournal, @MattGSouthern
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Search Engine Journal
Google Lighthouse Update Changes How PageSpeed Insights Simulates Loading
A Google Lighthouse update changes how PageSpeed Insights simulates page loads, which can raise lab scores on pages that haven't changed.
New post by PPC Land 🔥
Amazon prices a Thanksgiving meal with an 8 lb turkey at $25
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Amazon prices a Thanksgiving meal with an 8 lb turkey at $25
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PPC Land
Amazon prices a Thanksgiving meal with an 8 lb turkey at $25
Frozen turkey costs $0.79 a pound through Nov. 26 for shoppers in 2,300 US towns with fresh same-day delivery. Who pays the delivery fee, and what is left out?
New post by PPC Land 🔥
Google moves AI Overviews for brand searches out of the main results
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Google moves AI Overviews for brand searches out of the main results
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PPC Land
Google moves AI Overviews for brand searches out of the main results
Apple, Zillow and Coca-Cola searches show AI text where knowledge panels sat. Ahrefs saw AI Overviews on 63 of 100 brands. Who controls the brand description?
New post by PPC Land 🔥
Smartly's Intelligence Pro flags where extra ad spend may stop paying off
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Smartly's Intelligence Pro flags where extra ad spend may stop paying off
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PPC Land
Smartly's Intelligence Pro flags where extra ad spend may stop paying off
Hearst Newspapers tested Headroom, one of four tools for eligible Smartly clients, with INCRMNTAL data inside. Price, eligibility and accuracy are unpublished.
New post by PPC Land 🔥
New York Times and three papers sue Brave over AI answers and ad blocking
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New York Times and three papers sue Brave over AI answers and ad blocking
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PPC Land
New York Times and three papers sue Brave over AI answers and ad blocking
In a Times test, Brave's API returned 1,291 of 1,295 words of one story. A separate count, independent of copying, seeks the revenue Brave made replacing ads.